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Pushing Yourself Harder: The Effects of Mobile Touch Modes on Users’ Self-Regulation
Pushing Yourself Harder: The Effects of Mobile Touch Modes on Users’ Self-Regulation
Many mobile applications use push notifications and reminders to explicitly educate, remind, and motivate users to perform healthy behaviors. However, users do not always act according to these explicit digital interventions. Our study investigates whether users’ self-regulation can be implicitly facilitated with a proper mobile interaction design. Specifically, we investigate the impacts of two touch modes that are supported by force-based interaction technology, that is, pressing and tapping. Drawing on the theory of embodied cognition, which suggests that people automatically infer meanings from their bodily actions, we conjecture that pressing, compared with tapping, enhances self-regulation because the action of pressing on the touchscreen embodies resolute approach motivation toward goals. We test our hypotheses in three experiments. The first experiment investigates beverage choices on a mobile app; the second experiment examines goal setting on a fitness app; and the third experiment focuses on personal hygiene learning on a mobile education app. The results from the three experiments show that pressing actions can improve users’ self-regulation in selecting a healthier but less tasty beverage (Study 1), setting higher exercise goals and performing more physical exercise (Study 2), and reducing lapses in maintaining personal hygiene (Study 3). In addition, such effects were more salient among users with a higher level of health knowledge and a promotion-focused health orientation. This study contributes to healthcare IT research by showing that mobile interaction can be leveraged to nudge users toward enhanced self-regulation.

整合分析:拉引营销活动对多元渠道企业进行有效营销的影响
整合分析:拉引营销活动对多元渠道企业进行有效营销的影响
是项研究为一个针对拉引营销活动如何影响多元渠道企业有效地推行营销活动的整合分析。高度灵活的拉引营销活动,目标是令多元分销渠道组合更具吸引力。作者透过整合以往的多元渠道分销文献,研究营销活动是否有效,与拉引营销活动及其分销渠道结构的配置,以及客户、竞争及产品类别的关系。是项分析结合研究样本的企业、数据和模型属性,发现当多元渠道企业在所有分销渠道中使用数码广告和价格促销时,营销活动更有效。跨渠道价格歧视并不会令营销活动更有效。此外,数码广告和价格促销是否配合多元化的渠道、渠道的丰富性、客户体验、市场竞争力和产品消费频率,也会对有效推行营销活动造成影响。

你的推文反映你自己吗?情感对网上新闻阅读和社交媒体分享的影响
你的推文反映你自己吗?情感对网上新闻阅读和社交媒体分享的影响
尽管社交媒体让用户分享文章的功能有助网上报章发展,但有人认为此举会减少读者人数及削弱新闻议题设定,蚕食及损害报章的发展。有见说法迥异,我们必需了解于社交媒体分享新闻报导,以及在新闻网站阅读文章的二元思维的成因。根据一份取自亚洲国家的英文报章,有关其网上新闻的读者点击数据资料,以及从Twitter收集的社交媒体数据,我们以文章情感作为主要的新闻内容属性进行分析,发现情感对于读者群及其在新闻网站和第三方社交媒体平台上的分享行为存在差别效应。研究结果显示人们较倾向在新闻网站阅读带有负面情绪的文章,而在Twitter上则较倾向分享积极正面的文章。具体来说,新闻内容的情感每增加一个单位,新闻网站页面浏览量便会减少 10.86%或273个单位,但Twitter的分享数量却会增加17.0%或2.10个单位。当我们分析新闻报导的情感时,我们还发现作者的正面情感及负面新闻主题对读者的对比影响。为了解研究结果的潜在机制,我们对以往有关自我展示文献中提及的关键直觉进行测试。我们发现当Twitter用户的关注者人数增加(即受众规模),会令该名用户更倾向分享带有正面情绪的新闻文章。我们的研究结果证明新闻网站和社交媒体平台之间存在互相竞争但同时互补的关系,亦有助出版商制作更好的新闻内容和管理社交媒体,从而提升读者的参与度和扩阔读者群,同时保留新闻媒体设置议题的能力。

春节幸福感和疫情感知风险调查:来自机器学习的洞察
春节幸福感和疫情感知风险调查:来自机器学习的洞察
2023年刚结束的兔年春节内地民众过得怎样?调查显示,兔年春节期间,民众的幸福感平均值为5.47,介于“比较开心”与“开心”之间(1为最低值,7为最高值),“比较开心”以上人群占比为83.1%。
How to Recover from Work Stress, According to Science
How to Recover from Work Stress, According to Science
To combat stress and burnout, employers are increasingly offering benefits like virtual mental health support, spontaneous days or even weeks off, meeting-free days, and flexible work scheduling. Despite these efforts and the increasing number of employees buying into the importance of wellness, the effort is lost if you don’t actually recover. So, if you feel like you’re burning out, what works when it comes to recovering from stress? The authors discuss the “recovery paradox” — that when our bodies and minds need to recover and reset the most, we’re the least likely and able to do something about it — and present five research-backed strategies for recovering from stress at work.

Purple Haze, All in My Brain
Purple Haze, All in My Brain
Jian Zhang from the HKU Business School along with authors from the Shanghai Advanced Institute of Finance at Shanghai Jiao Tong University, INSEAD in Singapore and the PBC School of Finance at Tsinghua University, helped to advance understanding of this phenomenon in their recent paper, called Air Pollution, Behavioral Bias, and the Disposition Effect in China. The team studied how air pollution can affect mental health by intensifying a certain type of cognitive bias observed in financial markets.
研究企业之间的协调行为 – 郝宇博士
研究企业之间的协调行为 – 郝宇博士
计算机编程听起来好像和经济风马牛不相及,但拥有出色的编程技术,不但能帮助个人进行经济学学术研究,更能助你在商界捉紧更多就业机会。

构想虚拟货币的未来 – 游杨博士
构想虚拟货币的未来 – 游杨博士
作为教师,在鼓励同学努力学习之余,我亦会主动了解本地市场运作以及邀请雇主来到课堂分享业界经验。

从量子物理学到计量市场学—党矗博士
从量子物理学到计量市场学—党矗博士
理科出身的我,非常欣赏同学们的商业触觉。作为他们的师长,在教导他们使用数理工具作出科学判断的同时,我亦希望能够鼓励他们爱上学习,保持对未知事物的好奇心,应用课堂所学到的知识为社会做出贡献。

西方新产业政策对香港的启迪
近年地缘政经格局的改变及供应链多次受冲击,各国政府因而尤其着重经济安全,即使牺牲效率及经济增长,亦愿意放弃自1980年代奉行的新自由主义经济政策。
油公司有否在港合谋定价?
油公司有否在港合谋定价?
香港车用燃油的价格全球最高,而且各油公司调整零售价时总是「加快减慢」,更常常同时加价。例如在2023年的6次加价,5次由加德士率先加价,一次由蚬壳带头,其余几家在一两天内跟随,最后所有牌价都完全相同。
日本退出负利率政策
日本退出负利率政策
日本央行于两星期前结束长达八年的负利率货币政策。日元汇率和利率的未来走势,以及日本经济的表现,随即成为国际投资者的关注议题。
西方新产业政策对香港的启迪
近年地缘政经格局的改变及供应链多次受冲击,各国政府因而尤其着重经济安全,即使牺牲效率及经济增长,亦愿意放弃自1980年代奉行的新自由主义经济政策。
消费习惯改变,结构性问题需有更清晰定位
消费习惯改变,结构性问题需有更清晰定位
港大经管学院副院长及亚洲环球研究所总监邓希炜教授在接受经济一周访问时指出,香港经济的「上游」面对不少问题,例如贷款、租金及原材料供应等, 这些因素使得「下游」做生意的成本居高不下。要解开这些问题,在一个坚持小政府自由经济原则的社会中,无疑是一个巨大挑战。

Janet Yellen in China: how far did trip move the ball for US-China relations as presidential election looms?
Janet Yellen in China: how far did trip move the ball for US-China relations as presidential election looms?
“The November election pressure may force Biden to be more aggressive on the US-China trade front, as this is one issue that American politicians can win easy points,” said Chen Zhiwu, the chair professor of finance at the University of Hong Kong, after Yellen and her Chinese counterparts failed to address some major issues.