
CGMA Global Business Challenge 2025
Congratulations to our students for winning 1st runner-up in the Regional Final of the CGMA Global Business Challenge 2025.
The competition was organised by the Association of International Certified Professional Accountants (AICPA & CIMA) and brought together student teams from different regions to tackle complex and real-world business scenarios and deliver innovative solutions to business problems. Participants were formed into teams of four to collaborate on a comprehensive case, brainstorming ideas, and deliver a presentation to outline their analysis and solutions.
Our students excelled by showcasing exceptional skills and creativity, and won 1st runner-up in the Regional Final.
More about the competition: https://ug.hkubs.hku.hk/competition/cgma-global-business-challenge-2025
1st Runner-up
Miss Deng Weizhen, BBA(Acc&Fin), Year 2
Miss Li Xiaoqing, BBA(Acc&Fin), Year 2
Miss Zhu Ruitong, BBA(Acc&Fin), Year 2
Miss Cheng Yuet Lam, BSc, Year 2
Student Sharing:
“Participating in the CGMA Global Business Challenge was a transformative experience. The comprehensive case sparked my strategic thinking, blending management skills and accounting knowledge into a real-world scenario. I applied concepts like cost drivers and cost transformation strategies, bridging classroom learning with practical application. Beyond the hair salon industry, the competition ignited my passion for tackling real-world business cases, marking the start of my journey in applying accounting principles. It also sparked an interest in financial planning and analysis, shaping my future career aspirations.”
By Miss Li Xiaoqing, Kate
“During this competition, I realised the importance of data-driven decision-making. It reinforced how technology can transform traditional industries, making them more efficient and responsive to customer needs.”
By Miss Deng Weizhen, Mandy
“Participating in the CGMA Challenge was a significant learning experience. I was entrusted with conducting a risk assessment and devising strategies to mitigate those risks, pushing me to think beyond conventional boundaries. Collaborating with my teammates was equally rewarding. Through numerous discussions, I was continually inspired by their innovative ideas and diverse perspectives. This experience provided invaluable knowledge and skills that will benefit my future endeavours in the business world.”
By Miss Zhu Ruitong, Rosy