港大經管學院於2022年8月1日宣布，位於以色列特拉維夫的香港大學特拉維夫創新中心（創新中心）正式成立。港大經管學院院長蔡洪濱教授與創新中心創辦人兼執行董事Roni Michaely教授為開幕禮致歡迎辭，並聯同多名校友、合作夥伴等一同慶祝這個重要時刻。
香港大學特拉維夫創新中心致力深化以色列、大中華地區以及香港三地在學術、商業及科技社群之間的交流，推廣跨地域合作，進一步加強港大經管學院的全球影響力。此外，創新中心提供設計獨特的課程，促進學術交流、創新科技發展及創造投資機會，成為培育商業人才的搖籃。
（左起）港大經管學院院長蔡洪濱教授、以色列駐香港總領事館經濟貿易主管Einav Nixon女士、香港大學特拉維夫創新中心共同創辦人兼行政總裁Tal Peleg-Shulman博士及香港大學特拉維夫創新中心創辦人兼執行董事Roni Michaely教授出席開幕禮。
港大經管學院於2022年7月27日宣布，位於越南胡志明市的香港大學越南代表辦事處（香港大學越南辦事處）正式成立。港大經管學院院長蔡洪濱教授率領代表團出席開幕典禮，聯同校友、合作夥伴等過百位賓客一同見證這個重要的里程碑。
香港大學越南辦事處的願景是吸引及培育國際人才，以及深化港大經管學院的環球佈局。隨著此辦事處落成啟用，港大經管學院將積極推廣及促進越南與香港兩地商界的合作，進一步加強學院的全球影響力，銳意成為世界頂尖的商學院。
開幕禮回顧：
Background:
The International Macro Business Simulation 2022 aims to provide students with the edge to broaden their business acumen, critical thinking and competitiveness in the community through the experiential learning experience of Business Management Simulation.
The competition consisted of four rounds. Participating teams were required to go through a month-long Bootcamp on learning the Macro Business Simulation (MBS) system. Students participated in virtual business cases and ran their own “company” through the system. It challenged participating teams with the understanding of how different indicators react to different decisions and allowed students to evaluate different aspects like inflation rate, growth rate, interest rates, and also the effect of marketing, R&D investment, etc. Each team had to balance its revenues, profits and expenditures to gain the highest NPV in the competition.
The top 2 teams who achieved the highest scores through 4 rounds of the simulation game were given the opportunity to present their business strategy to the panel of judges on June 11, 2022. Three winners were chosen after the presentation.
Website / Image URL:
https://icetech-hk.com/competitions/mbs-ecase-competition-hong-kong-2022/
Award(s):
The Champion
Faculty Advisor:
Dr. Buehlmaier
Awardee(s):
Team name: tipSEA
Mr. Yu Er Han Arthur, BBA(IBGM), Year 1
Miss Madera Brianna Izellah Pajarillo, BBA(IBGM), Year 2
Miss Karine Pangestu, BBA(IBGM), Year 1
Miss Fu Hiu Yan Mavis, BBA(IBGM), Year 1
Miss Fung Regan, BBA(IBGM), Year 1
Students Sharing:
“This macro business simulation competition has been a fun and enriching experience. From revenue forecasting to production & financial planning, it enriched our team with a taste of the real business world through the practical considerations we had done in the simulation. Besides the business simulation, one of the highlights of this wonderful experience was the team’s ability to present and justify our decision making to the judges and it was key to winning this competition. This fruitful experience has broadened my business horizons and nourished my technical knowledge and soft skills.”
(by Yu Er Han Arthur)
“The competition was overall very insightful and interactive. My team and I learned a lot about business analysis through modeling and fundamental concepts about the success of a business. We were also pleasantly surprised when we found out that we won the competition!”
(by Madera Brianna Izellah Pajarillo)
“This was my very first macro business simulation, so to be expected there was a steep learning curve throughout the process. Fortunately, the competition offered boot camps and practice sessions, and along with my patient teammates, I acquired and developed technical skills that benefited me in an actual workplace scenario. Having to forecast and predict future scenarios and make decisions based on competitors and market analysis, as well as taking into consideration a multitude of factors like interest rate and conversion rates, was a new but exciting process to learn. I encourage students with the passion and patience to sign up for this memorable experience!”
(by Karine Pangestu)
“The competition was definitely different from past case competition’s I have joined, requiring students to quantitatively evaluate, analyse and calculate the spending for each aspect of the business. After each round, it was important for all team members to come together and discuss the changes that came from our past decisions and alter the strategy in order to attain the best results according to the criteria in which the competition was marked off. Overall, it was really insightful as a comprehensive yet brief overview of the different departments and their roles within a business.”
(by Fu Hiu Yan Mavis)
“Our team did not expect to win, so we were all very surprised when the judges announced our team as the winner! We believe this was only possible because of our strong understanding of how businesses work, fascination with modelling and amazing teamwork.”
(by Fung Regan)
Background:
Innovation Häagen-Dazs provides an opportunity for students to submit innovative ideas to transform a quality ice cream company into a brand focused on consumer experiences. The competition consisted of three rounds. During the competition, students in teams of two to five members across the world were required to submit the presentation deck in the First round. Shortlisted teams were connected to mentors to gain insights and advice to further develop their ideas. The enhanced proposal was submitted for the Second Voting. Finalists were invited to give a 5-minute presentation present their ideas to a group of industry experts at Häagen-Dazs, followed by a Q&A, in the final event on Thursday, 16 June 2022.
Website / Image URL:
https://innovationhaagendazs.agorize.com/en/challenges/re-imagine-the-ice-cream-experience?t=FQnNEmaHadu_k-Y3g00ncQ&utm_source=professors&utm_medium=email&utm_campaign=hkubusinessschool
Award(s):
1st prize
Awardee(s):
Miss Lee Hiu Yee Huey, BBA(IBGM), Year 1
(2 other team members were students from The Bachelor of Social Sciences, HKU)
Students Sharing:
“This is my first time participating in a case competition with non-business students. Academic training in diverse fields has trained our mindsets differently and so the inputs from my teammates are very inspiring to someone like me who deals with case competition in quite a systematic approach. Apart from this, because of the international background of this competition, I have to be especially aware of the context. For example, our pitch concerns relaxing simulation games which are popular among Asian teens, but this may be something unfamiliar to our jury who mostly come from Europe, which is something I cannot take for granted in explaining our inspirations in our presentation. Overall, it was really a pleasure to take part in this international case competition which I also learnt a lot from teams across the world.”
(by Lee Hiu Yee Huey)
Background:
The HKU-Accenture Business Consulting Programme is a unique learning opportunity that gives Business School students exposure to business consulting and equips them with fundamental skills, knowledge and methodologies for delivering values to enterprises. Due to the outbreak of COVID-19, an intensive one-day programme was organized for all 14 participating students on 11 June 2022.
The Programme complements students’ regular classroom learnings with interactive classes, putting theory into practice through case studies and insight sharings delivered by senior consulting professionals of Accenture. Students can benefit from the in-depth industry knowledge, essential business skills and techniques for working with senior business leaders.
Website / Image URL:
https://ug.hkubs.hku.hk/student-enrichment/corporate-partnership-programmes/hku-accenture-business-consulting-programme
Photos:
Case studies and insight sharings delivered by senior consulting professionals of Accenture
Case presentations and Interactive lectures
Group discussion
Students Sharing:
“I really enjoyed the one-day workshop given by Accenture professionals, they went into detail about having a career in consulting. They also dived into topics such as Web3.0 and sustainability for businesses. This made me more certain in beginning my career in consulting.”
(by Miss Chong Tsz Yen Hayley; BBA; Year 2)
“The Accenture x HKU Business Programme provided us with case presentations and interactive activities with consultants. Throughout the case presentation, I learned to provide concrete suggestions to SMEs and to pitch our team’s ideas in an organized, concise, and intriguing way. In the one-day programme that allows us to interact with Accenture consultants, I gained insights into some prominent trends, namely the new retail, ESG, and Web 3.0. Moreover, the conversations with consultants also deepened my understanding of the tasks and qualities of a consultant. After the programme, I genuinely learnt more about the life of consultants and hope to be one of them!”
(by Mr. Chung Pok Hong Gavin; BFin(AMPB); Year 2)
“The HKU-Accenture Business Consulting Programme not only offers an in-depth insight into the consulting world but also shares valuable knowledge regarding the newest market trends. Overall, it is a fruitful experience!”
(by Mr. Kua Mang Ting Daniel; BBA(Acc&Fin); Year 2)
“The programme introduces many new trends within the consulting industry in an interactive way. It also shows how trends are being understood and analyzed by an experienced consultant. We get a glimpse of some common consulting frameworks that help brainstorm ideas effectively and comprehensively. Due to the pandemic, we only had a one-day workshop. Even though we didn’t get the chance to build our own consulting skills, like case analysis skills, we were able to observe how consultants grab the attention of the audience and deliver key messages in a presentation. The host and guest speakers also share about life and their learnings in the consulting industry.”
(By Miss Kwok Qing Allie; BBA(Acc&Fin); Year 4)
“The meaningful one-day workshop allows me to gain deeper understanding and insight into the consulting industry.”
(By Mr. Lau Wang Shun Kelvin; BEcon&Fin; Year 2)
“After the one-day course, I learned more about emerging industries such as new retail, NFT, and sustainable development, and interacted with Accenture professional consultants in the class, which really broadened my horizons.
On the other hand, the sharing of Accenture consultants about their career paths, their reasons for becoming consultants, and their work, was helpful and inspiring, which further strengthened my determination to become a consultant after graduation and have a clearer career planning. Hence, I have learned a lot from the program, so I am very looking forward to joining the full program next year, which can have the guidance and advice from Accenture professional consultants.”
(By Miss Wan Tsz Ching Connie; BEcon&Fin; Year 2)
“The one-day insight sharing program was fruitful and thought-provoking given that the speakers covered various content. The consumer trend section digs deep into China consumer market‘s recent development and the evolution of brands and malls to provide omnichannel, personalised and experience-based products. Meanwhile, the ESG and Metaverse sections gave us a glimpse of the most prominent trend in the business and investment industry. Last but not least, speakers shared their experience as consultants in Accenture, including their projects, remarkable moments, relationship with clients and their personal and intellectual growth.
In short: One day with Accenture to leverage imagination, stimulate intellectual growth, and find your career path.”
(By Miss Wan Tsz Ching Connie; BBA(IBGM); Year 2)
On June 25, 2022, HKU Business School successfully held the first Greater Bay Area Digital Economy and Business Analytics Summit, with the theme “Digital Intelligence Economy, Empowering the Greater Bay Area”. The Summit connected representatives from Shenzhen and Hong Kong, and the whole event was broadcast live online. More than 400 people registered for the Summit and over 4,000 watched the live broadcast.
The Summit brought together professors and scholars from HKU as well as industry experts and business representatives from the research fields of business analytics, data science, digital economy and information management to discuss hot topics on developing the digital economy era. The Summit also provided valuable opportunities for students from HKU’s Master of Science in Business Analytics programme to present their research outcomes and project collaborations with business partners.
At the main venue in Shenzhen, Professor Haipeng Shen, Associate Dean of Executive Education at HKU Business School, delivered welcome remarks online for the morning session. As a special guest, Mr. Jiang Zhu, Deputy District Mayor of the Futian District People’s Government of Shenzhen, gave the Summit’s opening speech online.
Mr. Guohong Liu, Assistant Dean of China Development Institute, was invited to discuss the development of the Greater Bay Area’s digital economy from the perspective of Shenzhen’s rise in high-tech industries.
Mr. Kunlei Dong, General Manager at China Resources Digital Ltd., Dean of the Research Institute for the Digital Development of Chinese Central SOE, and Chairman of the GBA Collaborative Innovation Union for the Chinese Central SOE was invited to make a speech. He discussed building a digital ecosystem together with Hong Kong researchers and businesses to empower the industrial transformation of the Greater Bay Area.
Dr. Wei Zhang, Associate Professor and Associate Director of Institute of Digital Economy and Innovation at HKU Business School, gave a lecture on the human-data-algorithm triangle and managerial problems in the digital economy age.
Four members of the panel on “Enhancing Industry-University-Research Collaboration on Data, Analytics, and Intelligence” included (in alphabetical order):
Professor Yulin Fang, Director of Institute of Digital Economy and Innovation of HKU Business School, delivered welcome remarks for the afternoon session at the Hong Kong main venue.
Mr. Herman Lam, Managing Director of Cisco Systems (HK) Ltd., shared his insights on digital transformation opportunities in the Greater Bay Area. He encouraged HKU students to take up the important task of bridging the East and West cultures in developing these opportunities.
Mr. Michael Leung, Board of Directors of HK Cyberport Management Company Ltd., gave a talk on analytics-driven “know-your-customer” (KYC) processes in the banking industry. He elaborated on how the banking industry uses data analytics to drive customer management.
Mr. Francis Ngai, Honorary Secretary and Vice President of Industry Relations of Hong Kong Computer Society, talked about digital transformation in the Greater Bay Area and the need for analytics services. He introduced the positioning of the Greater Bay Area in the 14th Five-Year Plan and its main economic indicators and industries.
Four teams of students from HKU Business School’s MSc(BA) programme presented results of their Big Data-based business analytics projects, Industry 4.0, FinTech, Financial Market Analysis, and Social Media Marketing, done in collaboration with corporate sponsors. In conducting a wide range of industry-academia business analytics projects each year, graduates are given an excellent platform for corporate practice and help corporate partners make effective decisions with digital intelligence, thus achieving a win-win situation for both industry and academia.
Please click below for more information about the four student teams and their projects:
Topic: Monocrystalline intelligent manufacturing
Supervised by: Prof. Haipeng Shen
Corporate Partner: Raipiot (Yunan Yuzhe)
Topic: Discover slippage with on-chain data
Supervised by: Dr. Hailiang Chen
Corporate Partner: Blockpour
Topic: Equity index basis prediction and mutual fund performance evaluation
Supervised by: Dr. Weichen Wang
Corporate Partner: Beijing Prism Private Fund Management Co. Ltd.
Topic: Predicting successful sales leads
Supervised by: Dr. Qingchen Wang
Corporate Partner: CoPilot AI
Closing remarks were made by Professor Haipeng Shen, Associate Dean (Executive Education) of HKU Business School. He commended the Summit as an outstanding example of Hong Kong-Shenzhen cooperation and linkage, and noted that the morning session being conducted in Putonghua and afternoon session in English made the event accessible to diverse viewers. He looked forward to more opportunities to bring the promising synergy of Hong Kong and Shenzhen together in the future to promote the ongoing development of the Greater Bay Area.
The Bachelor of Finance in Asset Management and Private Banking programme was founded in 2017, 20 students are graduating this year with another 12 students moving into Year 5. The latter are students who have taken gap term during their studies and such experience would definitely broaden their perspectives in career development.
Out of the 20 students graduating, three of them will pursue a Master degree. The remaining 17 students will be entering the financial sector. Five (29% out of the 17) of them are joining the Private Banking industry, five (29%) to Investment Banks/Securities Firms, three (18%) to the Asset Management industry, three (18%) into Consulting/Regulator/Financial Services and one (6%) is joining Corporate Banking.
Recruiting firms include Barclays, Citibank, CICC, Credit Suisse, Deutsche Bank, eFusion, EY, Fidelity, Haitong, Insurance Authority, HSBC, Mercer and Ucap Securities.
Congratulations to the 2022 AMPB graduates and we look forward to your sharing with your junior AMPBers in the years to come. Stay connected. CONGRATULATIONS!
Background:
The L’Oréal Brandstorm is an international innovation case competition with participants from 65 countries. This year, more than 1300 registrants with 270 teams from 3 tracks – Green, Inclusion, and Tech have pitched their projects in Hong Kong. Each participating team consisting of 3 members shall come up with an unconventional solution to pitch to the L’Oréal experts. The competition provides an opportunity for students to be mentored by L’Oréal business experts and stay in touch with recruiters. Winning teams can enjoy coaching from L’Oréal’s colleagues and fast-track applications to L’Oréal’s Internship or Management Trainee in Hong Kong. The global winning teams will get an Intrapreneurship experience in L’Oréal Global Headquarters in Paris and make their ideas come true.
The first phase of the competition took place in Hong Kong. Teams were required to submit a 1-minute pitch video together with a 3-page presentation slides. Shortlisted teams had to submit a 5-minutes presentation video and 5-slide deck. 4 finalist teams from each track were selected to compete for the Championship in the National Finals, and the finalists had to give a 5-minute LIVE pitch coupled with a 5-minute Q&A session to the panel of judges. The Champion Team was selected from each track (Green, Inclusion, Tech) to represent Hong Kong in the International Semi-Finals.
The Hong Kong Champion Teams have been invited to join the International Final, 3 tickets will be given to the popular projects for each track, which is to be voted by the public, Loreal Employees, and the Official experts’ jury respectively.
Website / Image URL:
https://brandstorm.loreal.com/en
Award(s):
L’Oréal Brandstorm Hong Kong Final – Tech Track: National Champion
Awardee(s):
Team name: Quantum Leap
Miss Wong Ching Wai, BFin(AMPB) , Year 1
Miss Lam Ki Yuk Annika, BFin(AMPB) , Year 1
Mr. Kwok Ming Kin Thomas, BFin(AMPB) , Year 1
Students Sharing:
“L’Oréal Brandstorm will own an irreplaceable place in my heart forever. “Congratulations Team Quantum!”. The unexpected name-call caught all of us by surprise. We had joined the competition lightheartedly, only intending to create beautiful memories together during the competition. Little did we know, as the rounds progressed, we ended up pouring our hearts and souls into it with great passion. Our mission is to revolutionize beauty with an all-in-one makeup device for any gender, race, or sexuality. The competition embarked us to express our entrepreneurial spirit, also, the holistic learning path really boosted my professional skillsets. I realized the importance of thinking outside of the box, and being bold and ambitious about our innovation. I will never forget the daily midnight meetings, where we worked very hard until our eyes went square, to develop and modify our product plan every round. Most importantly, we genuinely had lots of fun along the journey, working and joking around. There were many moments when we felt like we should give up, fortunately, we motivated each other and leaped through all the hurdles with perseverance. We came back stronger than ever.
Special thanks to my talented partners, we complemented each other very well. Our team spirit really shined through in the National Finals, I have never been so excited about pitching in the style of a role-play. Coming from the same AMPB cohort, we are each other’s greatest companions, I am so glad that we got to experience this together!”
(by Wong Ching Wai Hazel)
“L’Oréal Brandstorm was the first case competition I’ve ever joined. It was refreshing, insightful, and incredibly humbling. First, I was able to learn about product designing, marketing, and budgeting. This was one of the most important components of our proposal as we had to make our idea pop. We also stubbornly chose the futuristic idea as our main aesthetic, which complicated every step of our way since none of us possessed any strong IT knowledge. We had to sacrifice a lot of our free time and, not to mention, our studies. We had to juggle between our midterms and work at the time, but on the flip side, it forced us to learn to manage our time. Secondly, I learnt how to use several editing software including Photoshop and Canva. Had it not been for the competition, I would’ve never used these softwares! Lastly, it was immensely joyous to work with such intelligent young people, and I was blessed to be in a team with my close friends in the cohort. Together, we went through 3 rounds in Hong Kong and we always came back strong and motivated. When we encountered obstacles, we always approached it positively. Besides commenting on us, seeing other groups’ presentations was humbling to me as theirs were also just as developed and thought-through as ours were. In the coming years, I hope to gain more exposure and connections in future case competitions.”
(by Lam Ki Yuk Annika)
“Though the L’Oréal Brandstorm was not my first case competition, it was probably the most groundbreaking and epoch-making one. In light of the high degree of creative freedom given, we decided to develop a product that revolutionizes the way YOU can makeup. The only requirement was to design a product for 2030. With the knowledge we learned during our first year of study here at the HKU, we were able to propose a detailed timeline for the product-designing, raw material outsourcing, production, and sales. Doubtlessly, having only a creative idea was not enough to make us win. What made us stand out was the way how we presented our business idea. Therefore, having an informative, catchy, and clear PowerPoint presentation slide was fundamental to our success in this competition. Frankly speaking, neither of us came from a solid IT background. Hence, creating 3D prototypes and animated pitching videos of our product deemed to be our biggest obstacle. Nevertheless, we did not give up and we thrived to learn the relevant IT knowledge on our own during the three months. Eventually, our self-learning effort paid off and we were able to seal an outstanding presentation. Throughout the competition journey, my biggest reward was learning the importance of persistence. No matter how seemingly insurmountable the task was, the key was to never give up and trust your teammates and yourself. It was genuinely my pleasure to team up with the two intelligent, outstanding, and forward-thinking young lads. I will keep staying humble to face more difficult challenges in the future.”
(by Kowk Ming Kin Thomas)
Background:
The EYHK Young Tax Professional of the Year is an international competition designed to reward young talents and foster the next generation of tax leaders. As one of the yearly highlights of EY Hong Kong, the competition provides an opportunity for students to share experiences with people from a range of backgrounds and cultures. By bringing together different ideas and students from all over the world, the competition aims to demonstrate how much the tax profession has changed today and how business is managed in different cultures.
The first phase of the competition took place in Hong Kong. After completing a quiz on tax concepts and computations, shortlisted participants were randomly grouped and given around 2 weeks to prepare a group presentation on an assigned case. On the competition day, the best presenters were selected and invited to give a 15-minute individual presentation on an extended case followed by a Q&A section. Students were challenged with case studies and interviews by experienced judges.
The Hong Kong finalists invited to join the Greater China final on 15 June 2022. Country winners have been invited to participate in the International final in November 2022.
Website / Image URL:
https://ug.hkubs.hku.hk/competition/eyhk-young-tax-professional-of-the-year-2022
Awardee(s) and Award(s):
Miss LUI On Ni, BBA(Law)&LLB, Year 5 (The Champion, National Competition)
Mr. WONG Lok Him, BBA(Law)&LLB, Year 3 (The Champion, Local Competition)
Miss LEUNG Sin Yan Kiki, BBA(Acc&Fin), Year 3 (Finalist, Local Competition)
Students Sharing:
“To start with, I am extremely grateful for Dr. Christina Ng’s unconditional support and continued guidance throughout the competition, having been coached before by her in the last Deloitte Tax Championship as a semi-finalist. The competition was particularly challenging in 3 aspects: Timing, Grouping, and Scoping.
To start with, both the semi-final and final of the competitions took place in mid-to-late-April, which happened to be very close to the end of the semester. This clearly put our time management skills to test, especially for the overwhelming majority of penultimate and final year students in my assigned group. In addition, the competition put heavy emphasis on both our individual competencies and teamwork. The preliminary and final rounds primarily assessed our personal knowledge in profits tax, VAT, and DTA as well as our presentation skills and analytical thinking, whereas the semi-final patently zoomed in on our ability to excel as a team by staying agile, responsible, and efficient. This was the case essentially because of the inter-university and randomized nature of the grouping, the stringent time constraints for presentation, and the strict requirements of having each and every team member speak during the presentation time. Such experience has inspired me to not only engage in further studies about the tax effect of complex decisions, but also to rethink how I can better coordinate and connect with the team to deliver supreme performance and superior results ahead of time.
All in all, I very much appreciate the streamlined process of the competition and the friendship derived from pulling through the challenge together as a team.”
(by Lui On Ni)
“It was a rewarding experience to work with students from various universities and prepare the group presentation together. It was a pleasure to know other talented students who share an interest in tax, some of whom I will be working with and befriending even after the competition. During the preparation for the group presentation, I learned a lot from our collective research on contemporary tax issues and the exchange of ideas with groupmates. This intellectual enrichment was a valuable takeaway from the competition.
The most exciting part of the competition was the final individual presentation. Given such a short preparation time, the pressure was immense. The challenge not only came from the presentation case, but also from the instant Q&A with the judges. Same as many other real-life challenges, keeping composure was the key to success.
While the cash prize was attractive, nothing would be worth more than the opportunity to represent Hong Kong in the Greater China final and the internship offer which would allow me to further explore the tax industry with EYHK. I look forward to building on this experience and continuously developing myself into a world-class, game-changing professional.”
(by Wong Lok Him)
“Joining EYHK Young Tax Professional of the Year 2022 would probably be one of my best moments during my university life. Instead of simply doing some calculation or computation, applying logical and critical thinking to analyse how a cross-border business could better manage its tax liability would properly be the highlight of this competition. I am very honoured to have this precious opportunity for not only presenting my insights in front of the tax professionals from EY, but also to handle the case with students from different universities in Hong Kong. This valuable experience has really provided me with a lot of knowledge of the international tax system, and more importantly, a chance for me to prove my skills and talents.”
(by Leung Sin Yan Kiki)
