港大經管學院學生於「香港共享價值個案比賽2021」中獲得冠軍

港大經管學院學生於「香港共享價值個案比賽2021」中獲得冠軍

Students from HKU Business School wins the Champion in the Hong Kong Shared Good Values (HKSGV) 2021 Case CompetitionCase of Nestlé Hong Kong

It is the fifth year that HKSGV organised the case competition. It is a programme that aims to propagate the concept of doing good and doing well in businesses in Hong Kong. A total of 141 teams (about 520 students) registered this year.  Between February and May 2021, participating teams contributed ideas to senior management at Nestlé Hong Kong Limited and Stan Group on how they generate innovative plans for office penetration and engagement, the importance of happy work culture, elderly care and wellness for an age-friendly smart city, creation of shared value business concepts, business and social development in Hong Kong.

Team members:

CHU Hon Ho BBA (Acct&Fin) Year 4

LAW Hiu Wai BBA (Business, Design & Innovation and Marketing) Year 4

LI Wing Chak BBA (Econ&Fin) Year 4

Student Sharing:

One main focus of this competition is to Create Shared Values (CSV) for different stakeholders. Throughout the competition, we have a chance to study Nestlè’s current situation and brainstorm innovative solutions for penetrating middle-size offices. Looking into the case, we have learned how to merge CSV to genuine practices with business values. We first conducted situation analysis, defined strategic directions, set goals and objectives. Then, we integrated different levels of CSV into our proposed solutions – to reconceive products and markets, redefine productivity in the value chain, and enable local cluster development. After that, we came up with our final solutions to meet social needs and strengthen the linkage between companies and the community. It’s a precious opportunity for us to experience the workflow of proposing a real-world business project.

Developing a business proposal is always not easy. It’s our pleasure to be guided by an experienced mentor. We were inspired a lot while going through the concept of CSV, the perspective of stakeholders, the implications, the implementation challenges, the timeline, the cost analysis, etc. It’s been a challenging journey but rewarding experience as well.

– By CHU Hon Ho Jason

 

Learn more about the competitionhttps://www.hksgv.hk/2021-case-competition

Other Event's Album
生產力局公布《香港人工智能產業發展研究》主要數據 | 49%受訪AI企業表示有技術人才招聘困難 生產力局提九大建議推動香港發展為「國際AI及數據產業發展樞紐」
2023 | 研究
生產力局公布《香港人工智能產業發展研究》主要數據 | 49%受訪AI企業表示有技術人才招聘困難 生產力局提九大建議推動香港發展為「國際AI及數據產業發展樞紐」
打造香港成為「國際AI及數據產業發展樞紐」,企業及政府該如何部署?有見及此,生產力局 · 新型工業化與香港大學經管學院香港經濟及商業策略研究所(港大經管學院)合作,於2023年年中進行《香港人工智能產業發展研究》,探討香港人工智能產業發展的需求、挑戰及機遇,以問卷成功訪問216間AI相關企業,以了解香港AI產業概況
Area of Excellence-Quantitative History Conference 2023: Exploring China and Hong Kong’s Journey through Data and Research
2023 | 學者專訪學者專訪
Area of Excellence-Quantitative History Conference 2023: Exploring China and Hong Kong’s Journey through Data and Research
The Centre for Quantitative History of HKU Business School hosted a two-day conference on October 25-26, 2023, showcasing the latest quantitative history (QH) research carried out under the Areas of Excellence (AoE) Scheme funded by the Research Grants Council.