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\u5180\u671b\u9999\u6e2f\u771f\u80fd\u505a\u5230\u7121\u8655\u4e0d\u65c5\u904a\u3001\u7121\u8655\u4e0d\u5468\u5168\uff0c\u4ee4\u4f86\u53bb\u5306\u5306\u7684\u904a\u5ba2\u7559\u9023\u5fd8\u8fd4\u3002 \u8a3b1\uff1a\u3008\u6ce1\u6ce1\u746a\u7279\u4e00\u591c\u7206\u7d05\u7684IP\u7b56\u7565\u3009\uff0c\u8303\u4ead\u4ead\uff0c\u300a\u4fe1\u5831\u300b\uff0c2025\u5e744\u670816\u65e5 \u8a3b2\uff1a\u300a\u9999\u6e2f\u65c5\u904a\u696d\u767c\u5c55\u85cd\u57162.0\u300b\uff08https:\/\/www.cstb.gov.hk\/file_manager\/tc\/documents\/consultation-and-publications\/Tourism_Blueprint_2.0_Chinese.pdf\uff09 \u8303\u4ead\u4ead\u535a\u58eb \u6e2f\u5927\u7d93\u7ba1\u5b78\u9662\u5e02\u5834\u5b78\u9996\u5e2d\u8b1b\u5e2b \uff08\u672c\u6587\u540c\u6642\u65bc\u4e8c\u96f6\u4e8c\u4e94\u5e74\u4e94\u6708\u4e8c\u5341\u516b\u65e5\u8f09\u65bc\u300a\u4fe1\u5831\u300b\u300c\u9f8d\u864e\u5c71\u4e0b\u300d\u5c08\u6b04\uff09\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.hkubs.hku.hk\/tc\/research\/thought-leadership\/hkej-column\/hk-tourism-ip-and-pop-mart-a-lesson-from-labubu\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2025-05-28T06:20:55+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2025-05-28T06:52:52+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"\u9999\u6e2f\u65c5\u904aIP\u53ef\u5411\u6ce1\u6ce1\u746a\u7279\u53d6\u7d93 - HKU Business School\" \/>\n\t\t<meta name=\"twitter:description\" content=\"\u4eca\u5e74\u9996\u5b63\u9304\u5f971220\u842c\u540d\u65c5\u5ba2\u8a2a\u6e2f\uff0c\u5275\u65b0\u51a0\u75ab\u60c5\u5f8c\u7684\u5b63\u5ea6\u65b0\u9ad8\uff1b\u5167\u5730\u4e94\u4e00\u9ec3\u91d1\u5468\u5247\u8fce\u4f86110\u842c\u540d\u65c5\u5ba2\uff0c\u6309\u5e74\u589e\u52a022%\u3002\u8aa0\u7136\uff0c\u6578\u5b57\u589e\u9577\u4e26\u4e0d\u4ee3\u8868\u842c\u4e8b\u5927\u5409\u3002\u96a8\u7740\u5168\u7403\u7d93\u6fdf\u653e\u7de9\u3001\u6d88\u8cbb\u964d\u7d1a\uff0c\u5f88\u591a\u904a\u5ba2\u7576\u5929\u4f86\u7576\u5929\u8d70\uff0c\u751a\u81f3\u300c\u767c\u660e\u300d\u4e86\u5728\u5feb\u9910\u5e97\u904e\u591c\u7684\u7701\u9322\u65c5\u904a\u653b\u7565\u3002 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