{"id":212937,"date":"2024-05-23T14:57:59","date_gmt":"2024-05-23T06:57:59","guid":{"rendered":"https:\/\/www.hkubs.hku.hk\/?p=212937&#038;post_type=thought-leadership&#038;preview_id=212937"},"modified":"2024-05-23T18:09:31","modified_gmt":"2024-05-23T10:09:31","slug":"%e4%bc%81%e6%a5%ad%e6%bc%82%e7%b6%a0%e8%a1%8c%e7%82%ba%e8%88%87%e7%9b%a3%e7%ae%a1%e5%9b%9e%e6%87%89","status":"publish","type":"thought-leadership","link":"https:\/\/www.hkubs.hku.hk\/tc\/research\/thought-leadership\/opinions-and-speeches\/%e4%bc%81%e6%a5%ad%e6%bc%82%e7%b6%a0%e8%a1%8c%e7%82%ba%e8%88%87%e7%9b%a3%e7%ae%a1%e5%9b%9e%e6%87%89\/","title":{"rendered":"\u4f01\u696d\u6f02\u7da0\u884c\u70ba\u8207\u76e3\u7ba1\u56de\u61c9"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>\u8fd1\u5e74\u74b0\u7403\u5e02\u5834\u5c0d\u53ef\u6301\u7e8c\u6295\u8cc7\u7684\u9700\u6c42\u6709\u589e\u7121\u6e1b\uff0c\u53cd\u6620\u6c23\u5019\u8b8a\u5316\u548c\u74b0\u4fdd\u7684\u8b70\u984c\u5099\u53d7\u91cd\u8996\uff1b\u8207\u6b64\u540c\u6642\uff0c\u4ea6\u4ee4\u4eba\u95dc\u6ce8\u300c\u6f02\u7da0\u300d\uff08greenwashing\uff09\u554f\u984c\uff0c\u5176\u4e2d\u5305\u62ec\u4f01\u696d\u70ba\u6c42\u5438\u5f15\u6d88\u8cbb\u8005\u548c\u6295\u8cc7\u8005\u3001\u63d0\u5347\u5546\u8b7d\uff0c\u5728\u5ba3\u50b3\u8207\u884c\u92b7\u904e\u7a0b\u4e2d\uff0c\u904e\u5ea6\u8a87\u5927\u7522\u54c1\u6216\u670d\u52d9\u7684\u74b0\u4fdd\u6210\u6548\u3002\u6f02\u7da0\u884c\u70ba\u901a\u5e38\u900f\u904e\u8aa4\u5c0e\u6216\u865b\u5047\u7684\u9673\u8ff0\u3001\u5ee3\u544a\u6216\u6a19\u7c64\uff0c\u4f7f\u6d88\u8cbb\u8005\u548c\u6295\u8cc7\u8005\u8aa4\u4ee5\u70ba\u67d0\u7522\u54c1\u6216\u670d\u52d9\u5c0d\u74b0\u5883\u6709\u76ca\uff0c\u5118\u7ba1\u4e8b\u5be6\u4e26\u975e\u5982\u6b64\u3002\u653e\u773c\u5168\u7403\uff0c\u4f01\u696d\u6f02\u7da0\u4e8b\u4ef6\u5c62\u898b\u4e0d\u9bae\u3002\u70ba\u9632\u88ab\u8aa4\u5c0e\uff0c\u6211\u5011\u61c9\u95dc\u6ce8\u7522\u54c1\u7684\u5be6\u969b\u74b0\u4fdd\u6548\u679c\uff0c\u800c\u975e\u53ea\u5c08\u6ce8\u65bc\u5ee3\u544a\u548c\u5ba3\u50b3\u3002<\/p>\n<h5>\u4e2d\u5916\u4f01\u696d\u6f02\u7da0\u6848\u4f8b<\/h5>\n<p>\u6b50\u6d32\u6700\u5927\u6c7d\u8eca\u88fd\u9020\u5546\u798f\u58eb\uff08Volkswagen\uff0c\u5167\u5730\u7a31\u5927\u773e\u6c7d\u8eca\uff09\u57282014\u5e74\u63a8\u51fa\u4e86\u6c2b\u71c3\u6599\u96fb\u6c60\u8eca\uff0c\u8d0f\u5f97\u696d\u754c\u7684\u5ee3\u6cdb\u8b9a\u8b7d\u3002\u7136\u800c\uff0c\u4e00\u6b21\u5ee2\u6c23\u6392\u653e\u6e2c\u8a66\u7684\u7d50\u679c\u63ed\u793a\u6709\u7570\u5e38\u60c5\u6cc1\uff0c\u7f8e\u570b\u570b\u5bb6\u74b0\u5883\u4fdd\u8b77\u5c40\u70ba\u6b64\u4f5c\u51fa\u8abf\u67e5\uff0c\u767c\u73fe\u5927\u773e\u6c7d\u8eca\u5728\u5168\u74031100\u842c\u8f1b\u67f4\u6cb9\u8eca\u4e2d\u5b89\u88dd\u4e86\u6e1b\u6548\u88dd\u7f6e\uff0c\u53ef\u81ea\u52d5\u5075\u6e2c\u8eca\u8f1b\u662f\u5426\u6b63\u5728\u63a5\u53d7\u74b0\u4fdd\u6e2c\u8a66\uff0c\u4e26\u76f8\u61c9\u5730\u6e1b\u5c11\u8eca\u8f1b\u7684\u5ee2\u6c23\u6392\u653e\uff0c\u4ee5\u7b26\u5408\u74b0\u4fdd\u6a19\u6e96\u3002\u5be6\u969b\u4e0a\uff0c\u9019\u4e9b\u8eca\u8f1b\u7684\u5ee2\u6c23\u6392\u653e\u91cf\u7adf\u9ad8\u51fa\u7f8e\u570b\u6a19\u6e9640\u500d\uff0c\u8db3\u4ee5\u81f4\u547d\u3002<\/p>\n<p>\u6700\u7d42\uff0c\u798f\u58eb\u56e0\u6b3a\u8a50\u88ab\u806f\u90a6\u6cd5\u9662\u7f70\u6b3e28\u5104\u7f8e\u5143\uff0c\u4e26\u9808\u56de\u6536\u6240\u6709\u6d89\u6848\u8eca\u8f1b\u3002\u9019\u5b97\u9020\u5047\u919c\u805e\u66dd\u5149\u5f8c\uff0c\u8a72\u516c\u53f8\u80a1\u50f9\u66b4\u8dcc30%\uff0c\u5e02\u503c\u7e2e\u6c34350\u5104\u6b50\u7f85\uff0c\u4e0d\u4f46\u56b4\u91cd\u640d\u5bb3\u4f01\u696d\u5f62\u8c61\u548c\u8072\u8b7d\uff0c\u4e5f\u5927\u5927\u524a\u5f31\u6d88\u8cbb\u8005\u7684\u4fe1\u5fc3\u3002\u798f\u58eb\u8072\u7a31\u51fa\u5ee0\u7da0\u8272\u7522\u54c1\uff0c\u5176\u5be6\u4ee5\u507d\u9020\u6578\u64da\u6b3a\u9a19\u516c\u773e\uff0c\u6b64\u8209\u96a8\u5f8c\u6210\u70ba\u4f01\u696d\u6f02\u7da0\u7684\u7d93\u5178\u4f8b\u5b50\u3002<\/p>\n<p>\u81f3\u65bc\u4f5c\u70ba\u4e16\u754c\u4e94\u767e\u5f37\u4e4b\u4e00\u7684\u5efa\u7bc9\u516c\u53f8\uff0c\u4e2d\u570b\u4e2d\u9435\uff0800390\uff09\u4e0d\u50c5\u7372\u5f97\u4e86\u74b0\u5883\u3001\u793e\u6703\u53ca\u7ba1\u6cbb\uff08Environmental, Social, and Governance\uff0cESG\uff09\u8a55\u7d1a\u7684AAA\u7d1a\uff0c\u4e26\u7372\u4e2d\u570b\u4e0a\u5e02\u516c\u53f8\u5354\u6703\u9078\u70baESG\u6700\u4f73\u5be6\u8e10\u6848\u4f8b\u3002\u5176\u696d\u52d9\u9805\u76ee\u591a\u8207\u74b0\u4fdd\u6709\u95dc\uff0c\u66f4\u6295\u5165\u5927\u7b46\u8cc7\u91d1\u7814\u767c\u7da0\u8272\u79d1\u6280\uff0c\u5c07\u53ef\u6301\u7e8c\u767c\u5c55\u4f5c\u70ba\u4f01\u696d\u4f7f\u547d\u3002\u53ef\u60dc\u73fe\u5be6\u504f\u504f\u76f8\u53cd\uff0c\u4e2d\u9435\u7d93\u5e38\u6536\u5230\u74b0\u5883\u7f70\u55ae\uff0c\u66f4\u57282022\u5e74\u56e0\u9055\u6cd5\u4f7f\u7528\u548c\u7834\u58de\u6797\u5730\uff0c\u88ab\u7f70\u6b3e\u7d0465\u842c\u5143\u4eba\u6c11\u5e63\uff1b\u540c\u5e74\uff0c\u4e2d\u9435\u5b50\u516c\u53f8\u4e5f\u56e0\u6392\u6c61\u548c\u566a\u97f3\u554f\u984c\u9055\u898f\uff0c\u7f70\u6b3e\u903e160\u842c\u5143\u4eba\u6c11\u5e63\u3002<\/p>\n<h5>\u78ba\u7acb\u7da0\u8272\u8a8d\u8b49\u6a19\u6e96<\/h5>\n<p>\u6b50\u6d32\u65b9\u9762\uff0c\u70ba\u4e86\u6253\u64ca\u4f01\u696d\u6f02\u7da0\u884c\u70ba\uff0c\u6b50\u76df\u8b70\u6703\u5728\u672c\u5e741\u670817\u65e5\u6b63\u5f0f\u901a\u904e\u300a\u70ba\u7da0\u8272\u8f49\u578b\u8ce6\u6b0a\u6d88\u8cbb\u8005\u6307\u4ee4\u300b\uff08The Directive on Empowering Consumers for the Green Transition\uff0cECGT\uff09\u3002\u9019\u9805\u6307\u4ee4\u4f5c\u70ba\u6b50\u76df\u5faa\u74b0\u7d93\u6fdf\u8a08\u5283\u7684\u4e00\u90e8\u5206\uff0c\u65e8\u5728\u900f\u904e\u53d6\u7de0\u8aa4\u5c0e\u6027\u7522\u54c1\u8cc7\u8a0a\u548c\u7c60\u7d71\u74b0\u5883\u8072\u660e\uff0c\u5354\u52a9\u6d88\u8cbb\u8005\u4f5c\u51fa\u8f03\u4f73\u8cfc\u8cb7\u9078\u64c7\u3002<\/p>\n<p>\u9019\u9805\u65b0\u6cd5\u4f8b\u7684\u91cd\u9ede\uff0c\u662f\u5728\u7576\u524d\u6b50\u76df\u7684\u7da0\u8272\u8f49\u578b\u904e\u7a0b\u4e2d\uff0c\u4fdd\u969c\u6d88\u8cbb\u8005\u514d\u53d7\u6709\u5bb3\u5546\u696d\u884c\u70ba\u7684\u4fb5\u5bb3\u3002\u56e0\u6b64\uff0cECGT\u5c07\u5c0b\u6c42\u7981\u6b62\u672a\u7d93\u9a57\u8b49\u8a08\u5283\u652f\u6301\u7684\u7c60\u7d71\u74b0\u5883\u8072\u660e\u3001\u57fa\u65bc\u6392\u653e\u62b5\u6d88\u8a08\u5283\u7684\u74b0\u5883\u8072\u660e\u3001\u6beb\u7121\u6839\u64da\u7684\u8010\u7528\u6027\u8072\u660e\uff0c\u4ee5\u53ca\u5176\u4ed6\u5ee3\u6cdb\u7684\u6f02\u7da0\u71df\u92b7\u884c\u70ba\u3002<\/p>\n<p>ECGT\u900f\u904e\u78ba\u4fdd\u884c\u92b7\u65b9\u9762\u7684\u7522\u54c1\u7da0\u8272\u8072\u660e\u66f4\u52a0\u900f\u660e\u53ef\u9760\uff0c\u4ee5\u4fbf\u6d88\u8cbb\u8005\u4f5c\u51fa\u660e\u667a\u9078\u64c7\uff0c\u8cfc\u5f97\u771f\u6b63\u66f4\u8010\u7528\u3001\u53ef\u7dad\u4fee\u548c\u53ef\u6301\u7e8c\u7684\u7522\u54c1\u3002\u542b\u7cca\u7684\u7da0\u8272\u627f\u8afe\u4e5f\u5c07\u53d7\u5230\u9650\u5236\uff1b\u53ea\u6709\u7576\u6574\u500b\u7522\u54c1\u78ba\u5be6\u6bd4\u50b3\u7d71\u7522\u54c1\u66f4\u74b0\u4fdd\uff0c\u4e26\u901a\u904e\u50cf\u6b50\u76df\u751f\u614b\u6a19\u7c64\u9019\u6a23\u53ef\u9760\u7684\u8a8d\u8b49\u6642\uff0c\u751f\u7522\u5546\u624d\u80fd\u5c07\u7522\u54c1\u6a19\u8a18\u70ba\u300c\u751f\u614b\u53cb\u5584\u300d\u6216\u300c\u7da0\u8272\u300d\u3002\u6b64\u5916\uff0c\u5982\u679c\u7522\u54c1\u6216\u4f01\u696d\u53ea\u662f\u5728\u67d0\u4e00\u7d30\u5fae\u90e8\u5206\u8b8a\u5f97\u6bd4\u8f03\u6c38\u7e8c\uff0c\u4e5f\u4e0d\u80fd\u5c07\u7522\u54c1\u6216\u4f01\u696d\u5ba3\u50b3\u70ba\u300c\u7da0\u8272\u300d\u3002<\/p>\n<p>\u9664\u6b64\u4e4b\u5916\uff0cECGT\u4e5f\u900f\u904e\u898f\u7ba1\u6c38\u7e8c\u6a19\u7c64\u7528\u9014\u4f86\u5be6\u73fe\u9019\u4e00\u76ee\u6a19\uff0c\u4f7f\u5b83\u5011\u66f4\u53ef\u4fe1\u6709\u6548\u3002\u70ba\u4e86\u63d0\u9ad8\u751f\u614b\u6a19\u7c64\u7684\u53ef\u4fe1\u5ea6\uff0c\u8a72\u6307\u4ee4\u5c07\u7981\u6b62\u4f7f\u7528\u7c60\u7d71\u7684\u74b0\u5883\u8072\u660e\uff08\u5982\u300c\u74b0\u4fdd\u300d\u3001\u300c\u53ef\u751f\u7269\u964d\u89e3\u300d\u3001\u300c\u6c23\u5019\u4e2d\u6027\u300d\u548c\u300c\u751f\u614b\u53cb\u5584\u300d\uff09\uff0c\u82e5\u80fd\u8b49\u660e\u6574\u500b\u7522\u54c1\u78ba\u5be6\u6bd4\u50b3\u7d71\u7248\u672c\u66f4\u74b0\u4fdd\uff0c\u5247\u4e0d\u5728\u6b64\u5217\u3002\u5728\u63a8\u884c\u6642\uff0c\u9019\u610f\u5473\u7740\u6b50\u76df\u7522\u54c1\u4e0a\u7684\u751f\u614b\u6a19\u7c64\u9700\u8981\u901a\u904e\u6279\u51c6\u7684\u8a8d\u8b49\u8a08\u5283\u6216\u8a8d\u53ef\u6a5f\u69cb\u7684\u7368\u7acb\u9a57\u8b49\u3002<\/p>\n<p>\u81f3\u65bc\u4e2d\u570b\u5167\u5730\uff0c\u5118\u7ba1\u76ee\u524d\u6c92\u6709\u5c08\u9580\u7acb\u6cd5\u6a5f\u95dc\u76e3\u7ba1\u6f02\u7da0\u7684\u4e0d\u5be6\u5ee3\u544a\uff0c\u4f46\u73fe\u5b58\u591a\u9805\u6cd5\u898f\u8db3\u4ee5\u4fdd\u969c\u6d88\u8cbb\u8005\u548c\u6295\u8cc7\u8005\u3002\u5047\u4f7f\u4f01\u696d\u5851\u9020\u865b\u5047\u7684\u7da0\u8272\u5f62\u8c61\uff0c\u4f01\u5716\u6b3a\u9a19\u6d88\u8cbb\u8005\uff0c\u76e3\u7ba1\u6a5f\u69cb\u53ef\u6309\u300a\u5ee3\u544a\u6cd5\u300b\u898f\u7ba1\u7684\u865b\u5047\u5ee3\u544a\u3001\u300a\u6d88\u8cbb\u8005\u6b0a\u76ca\u4fdd\u8b77\u6cd5\u300b\u898f\u7ba1\u7684\u640d\u5bb3\u6d88\u8cbb\u8005\u6b0a\u76ca\u3001\u300a\u53cd\u4e0d\u6b63\u7576\u7af6\u722d\u6cd5\u300b\u898f\u7ba1\u7684\u865b\u5047\u5546\u696d\u5ba3\u50b3\uff0c\u4ee5\u53ca\u300a\u7522\u54c1\u54c1\u8cea\u6cd5\u300b\u898f\u7ba1\u7684\u507d\u9020\u548c\u5192\u7528\u8a8d\u8b49\u6a19\u8a8c\u7b49\u6cd5\u4f8b\u52a0\u4ee5\u8d77\u8a34\u3002\u9055\u6cd5\u8005\u8f15\u5247\u88ab\u7f70\u6b3e\u4e26\u9808\u4f5c\u51fa\u8ce0\u511f\uff0c\u91cd\u5247\u6216\u88ab\u540a\u92b7\u71df\u696d\u57f7\u7167\uff0c\u800c\u4e14\u9808\u627f\u64d4\u5211\u4e8b\u8cac\u4efb\u3002<\/p>\n<h5>\u52a0\u5f37\u8cc7\u8a0a\u6cd5\u898f\u4fdd\u969c<\/h5>\n<p>\u91dd\u5c0d\u4e0d\u5be6\u62ab\u9732\u74b0\u5883\u8cc7\u8a0a\u7684\u60c5\u6cc1\uff0c\u4e2d\u570b\u81ea2016\u5e74\u7c3d\u7f72\u300a\u5df4\u9ece\u5354\u5b9a\u300b\u4ee5\u4f86\uff0c\u5df2\u7d93\u6839\u64da\u5354\u5b9a\u7684\u7da0\u8272\u5206\u985e\u76ee\u9304\u4f86\u8a55\u4f30\u696d\u754c\u7684\u7da0\u8272\u884c\u70ba\uff0c\u6d89\u53ca\u6848\u4f8b\u591a\u9054100\u842c\u5b97\u3002\u96a8\u7740\u7da0\u8272\u884c\u70ba\u65e5\u6f38\u666e\u53ca\u548c\u793e\u6703\u95dc\u6ce8\u5ea6\u63d0\u5347\uff0c2021\u5e74\u4e2d\u570b\u4fee\u8a02\u4e86\u300a\u4e0a\u5e02\u516c\u53f8\u8cc7\u8a0a\u62ab\u9732\u7ba1\u7406\u8fa6\u6cd5\u300b\uff0c\u8981\u6c42\u516c\u958b\u5c0d\u74b0\u5883\u9055\u6cd5\u884c\u70ba\u7684\u884c\u653f\u8655\u7f70\u3002\u96a8\u5f8c\u4e00\u5e74\u5be6\u65bd\u300a\u4f01\u696d\u74b0\u5883\u8cc7\u8a0a\u4f9d\u6cd5\u62ab\u9732\u7ba1\u7406\u8fa6\u6cd5\u300b\uff0c\u898f\u5b9a\u4f01\u696d\u62ab\u9732\u76f8\u95dc\u8cc7\u8a0a\uff0c\u4ee5\u78ba\u4fdd\u74b0\u5883\u8cc7\u8a0a\u7684\u660e\u78ba\u6027\u3002<\/p>\n<p>\u4eca\u5e74\uff0c\u570b\u52d9\u9662\u6700\u65b0\u9812\u5e03\u4e86\u300a\u78b3\u6392\u653e\u6b0a\u4ea4\u6613\u7ba1\u7406\u66ab\u884c\u689d\u4f8b\u300b\uff0c\u5c0d\u4e0d\u5be6\u3001\u507d\u9020\u3001\u7be1\u6539\u74b0\u5883\u8cc7\u8a0a\u548c\u8cc7\u6599\u7b49\u884c\u70ba\u8a2d\u5b9a\u7f70\u6b3e\uff0c\u4e26\u8981\u6c42\u6392\u653e\u55ae\u4f4d\u516c\u958b\u74b0\u5883\u8cc7\u6599\uff0c\u9019\u5927\u5927\u589e\u52a0\u4e86\u5c0d\u4f01\u696d\u6f02\u7da0\u884c\u70ba\u7684\u5a01\u61fe\u529b\u548c\u9032\u4e00\u6b65\u9810\u9632\u6f02\u7da0\u884c\u70ba\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u7ae0\u9038\u98db\u535a\u58eb<br \/>\n<\/strong><strong>\u6e2f\u5927\u7d93\u7ba1\u5b78\u9662\u7d93\u6fdf\u5b78\u9ad8\u7d1a\u8b1b\u5e2b<\/strong><\/p>\n<p><strong>\u8449\u6893\u6dc7\u5973\u58eb<br \/>\n<\/strong><strong>\u6e2f\u5927\u7d93\u7ba1\u5b78\u9662\u672c\u79d1\u751f<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>\uff08\u672c\u6587\u540c\u6642\u65bc\u4e8c\u96f6\u4e8c\u56db\u5e74\u4e94\u6708\u4e8c\u5341\u4e8c\u65e5\u8f09\u65bc\u300a\u4fe1\u5831\u300b\u300c\u9f8d\u864e\u5c71\u4e0b\u300d\u5c08\u6b04\uff09<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"tags":[],"class_list":["post-212937","thought-leadership","type-thought-leadership","status-publish","hentry","leadership-topic-categories-opinions-and-speeches-tc","in-the-media-topic-categories-faculty-tc","opinion-speeches-categories-faculty-tc"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.hkubs.hku.hk\/tc\/wp-json\/wp\/v2\/thought-leadership\/212937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hkubs.hku.hk\/tc\/wp-json\/wp\/v2\/thought-leadership"}],"about":[{"href":"https:\/\/www.hkubs.hku.hk\/tc\/wp-json\/wp\/v2\/types\/thought-leadership"}],"version-history":[{"count":2,"href":"https:\/\/www.hkubs.hku.hk\/tc\/wp-json\/wp\/v2\/thought-leadership\/212937\/revisions"}],"predecessor-version":[{"id":212959,"href":"https:\/\/www.hkubs.hku.hk\/tc\/wp-json\/wp\/v2\/thought-leadership\/212937\/revisions\/212959"}],"wp:attachment":[{"href":"https:\/\/www.hkubs.hku.hk\/tc\/wp-json\/wp\/v2\/media?parent=212937"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hkubs.hku.hk\/tc\/wp-json\/wp\/v2\/tags?post=212937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}