{"id":245394,"date":"2025-10-16T11:22:50","date_gmt":"2025-10-16T03:22:50","guid":{"rendered":"https:\/\/www.hkubs.hku.hk\/research\/thought-leadership\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/"},"modified":"2025-10-16T11:25:01","modified_gmt":"2025-10-16T03:25:01","slug":"the-next-labubu-can-pop-marts-star-making-legend-sustain","status":"publish","type":"thought-leadership","link":"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/ft-chinese-column\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/","title":{"rendered":"\u4e0b\u4e00\u4e2aLabubu\uff1a\u6ce1\u6ce1\u739b\u7279\u7684\u201c\u9020\u661f\u201d\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f"},"content":{"rendered":"<p><span>\u4ece<\/span><span>2024<\/span><span>\u5e74\u5f00\u59cb\uff0c\u4e00\u4e2a\u957f\u7740\u5c16\u5c16\u5c0f\u8033\u6735\uff0c\u6076\u9b54\u822c\u5927\u773c\u775b\uff0c\u54a7\u7740<\/span><span>9<\/span><span>\u9897\u5c16\u5c16\u7360\u7259\u7684\u73a9\u5076<\/span><span>Labubu<\/span><span>\u98ce\u9761\u5168\u7403\u3002<\/span><span>2025<\/span><span>\u5e74\u4e0a\u534a\u5e74\uff0c<\/span><span>Labubu<\/span><span>\u9500\u552e\u989d\u9ad8\u8fbe<\/span><span>48<\/span><span>\u4ebf\u4eba\u6c11\u5e01\u3002<\/span><span>Labubu<\/span><span>\u60ca\u8273\u5e02\u573a\u7684\u4e0d\u4ec5\u662f\u5b83\u5f3a\u5927\u7684\u5438\u91d1\u80fd\u529b\uff0c\u66f4\u662f\u5b83\u5728\u6d77\u5916\u5e02\u573a\u7684\u52bf\u4e0d\u53ef\u6321\u3002\u4ece\u4e1c\u5357\u4e9a\u5230\u6b27\u6d32\u7f8e\u56fd\uff0c<\/span><span>Labubu<\/span><span>\u90fd\u662f\u5e74\u8f7b\u4eba\u8ffd\u6367\u7684\u6f6e\u6d41\u3002<\/span><span>Labubu<\/span><span>\u7684\u6210\u529f\u4e5f\u8ba9\u6ce1\u6ce1\u739b\u7279\u80a1\u7968\u4ece<\/span><span>2020<\/span><span>\u5e74<\/span><span>IPO<\/span><span>\u7684<\/span><span>38.5<\/span><span>\u6e2f\u5e01\u4e00\u8def\u98d9\u5347\u5230\u8d85\u8fc7<\/span><span>200<\/span><span>\u6e2f\u5e01\uff0c\u77ed\u77ed<\/span><span>5<\/span><span>\u5e74\u6da8\u5e45\u8d85\u8fc7<\/span><span>400%<\/span><span>\u3002<\/span><\/p>\n<p><span>\u5728\u5f53\u524d\u6d88\u8d39\u75b2\u8f6f\u7684\u5e02\u573a\u4e2d\uff0c\u4e3a\u4f55\u4e00\u4e2a\u201c\u65e0\u7528\u201d\u7684\u73a9\u5177<\/span><span>Labubu<\/span><span>\u4f9b\u4e0d\u5e94\u6c42\uff1f\u5728<\/span><span>AI<\/span><span>\u4e92\u8054\u7f51\u76db\u884c\u7684\u5f53\u4e0b\uff0c\u4e3a\u4f55\u4e00\u5bb6\u201c\u4e0d\u7b26\u5408\u201d\u9ad8\u589e\u957f\u516c\u5f0f\u7684\u6f6e\u73a9\u516c\u53f8\u4e00\u8def\u9ad8\u6b4c\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u5546\u4e1a\u79d8\u7c4d\u662f\u4ec0\u4e48\uff1f <\/span><\/p>\n<p><span>\u4f5c\u4e3a\u4e00\u5bb6\u6f6e\u73a9\u516c\u53f8\uff0c\u6ce1\u6ce1\u739b\u7279\u7684<\/span><span>IP<\/span><span>\u5546\u4e1a\u6a21\u5f0f\u53ef\u4ee5\u603b\u7ed3\u4e3a\u4e94\u4e2a\u5173\u952e\u90e8\u5206\uff1a<\/span><span>IP<\/span><span>\u7684\u53d1\u6398\uff0c<\/span><span>IP<\/span><span>\u7684\u5f00\u53d1\uff0c<\/span><span>IP<\/span><span>\u7684\u54c1\u724c\u8425\u9500\uff0c<\/span><span>IP<\/span><span>\u7684\u53d8\u73b0\uff0c\u4ee5\u53ca<\/span><span>IP<\/span><span>\u7684\u521b\u65b0\u3002<\/span><\/p>\n<p><span>IP<\/span><span>\u7684\u53d1\u6398\u5c31\u5982\u540c\u827a\u4eba\u516c\u53f8\u53d1\u6398\u65b0\u4eba\u3002\u6ce1\u6ce1\u739b\u7279\u5bfb\u6c42\u7684\u662f\u6709\u6f5c\u529b\u6210\u4e3a\u672a\u6765\u7684\u201c\u660e\u661f\u201d\uff0c\u4f46\u662f\u5c1a\u672a\u88ab\u5546\u4e1a\u5316\u7684<\/span><span>IP<\/span><span>\u3002\u6ce1\u6ce1\u739b\u7279\u5e38\u5e38\u5728\u5404\u79cd\u56fd\u9645\u52a8\u6f2b\u5c55\u4e0a\u5bfb\u627e\u6700\u53d7\u6b22\u8fce\u7684\u827a\u672f\u5bb6\uff0c\u5018\u82e5\u70ed\u95e8\u7684<\/span><span>IP<\/span><span>\u8fd8\u6ca1\u6709\u7b7e\u7ea6\u6388\u6743\uff0c\u6ce1\u6ce1\u739b\u7279\u5c31\u4f1a\u8bd5\u56fe\u5c06\u5176\u7eb3\u5165\u81ea\u5df1\u7684\u5546\u4e1a\u7248\u56fe\u3002\u6bd4\u5982\u6ce1\u6ce1\u739b\u7279\u6367\u7ea2\u7684\u7b2c\u4e00\u4e2a\u6f6e\u73a9<\/span><span>IP Molly<\/span><span>\uff0c<\/span><span>2016<\/span><span>\u5e74\u4e0e\u9999\u6e2f\u827a\u672f\u5bb6\u738b\u4fe1\u660e\u7b7e\u7ea6\u524d\u5e74\u9500\u91cf\u53ea\u6709\u51e0\u767e\u4e2a\uff0c\u6ce1\u6ce1\u739b\u7279\u5c06\u5176\u63a8\u5e7f\u5230\u5168\u4e16\u754c\u5e74\u9500\u91cf\u4e0a\u767e\u4e07\u4e2a\u751a\u81f3\u5343\u4e07\u4e2a\u3002<\/span><\/p>\n<p><span>\u800c\u4ece\u5c0f\u4f17\u827a\u672f\u53d8\u6210\u5927\u4f17\u7206\u6b3e\u7684\u8fc7\u7a0b\uff0c\u5c31\u5305\u542b\u4e86<\/span><span>IP<\/span><span>\u5f00\u53d1\u7684\u8fc7\u7a0b\u3002\u5c0f\u4f17\u827a\u672f\u7684\u7279\u70b9\u672a\u5fc5\u5951\u5408\u5927\u4f17\u5e02\u573a\u7684\u54c1\u5473\u3002\u6bd4\u5982\u4eca\u5929\u7684<\/span><span>Labubu<\/span><span>\u65e0\u8bba\u662f\u4ece\u957f\u76f8\u80a4\u8272\u8fd8\u662f\u670d\u9970\uff0c\u90fd\u548c<\/span><span>2019<\/span><span>\u5e74\u6ce1\u6ce1\u739b\u7279\u548c\u827a\u672f\u5bb6\u9f99\u5bb6\u5347\u7b7e\u7ea6\u65f6\u7684<\/span><span>Labubu<\/span><span>\u5f88\u4e0d\u4e00\u6837\u3002\u63a8\u5411\u5927\u4f17\u5e02\u573a\u540e\uff0c<\/span><span>Labubu<\/span><span>\u7684\u6bcf\u4e00\u4ee3\u5728\u5f62\u8c61\u4e0a\u90fd\u6709\u6240\u66f4\u8fed\u3002\u8fd9\u4e9b\u53d8\u5316\u5c31\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u827a\u672f\u4e0e\u5546\u4e1a\u4e4b\u95f4\u7684\u5e73\u8861\u3002<\/span><\/p>\n<p><span>\u8981\u8ba9\u5927\u4f17\u5e02\u573a\u8ffd\u6367\uff0c\u8fd8\u9700\u8981\u8017\u8d44\u5de8\u5927\u7684\u54c1\u724c\u8425\u9500\u3002<\/span><span>Labubu 2024<\/span><span>\u5e74\u7684\u201c\u7a81\u7136\u201d\u8d70\u7ea2\uff0c\u79bb\u4e0d\u5f00\u5168\u7403\u5e74\u8f7b\u5973\u5b69\u8ffd\u6367\u7684<\/span><span>Blackpink<\/span><span>\u97e9\u6d41\u5973\u56e2\u4e2d\u7684<\/span><span>Lisa<\/span><span>\u5728<\/span><span>2024<\/span><span>\u5e74<\/span><span>4<\/span><span>\u6708\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u7684\u201c\u5e26\u8d27\u201d\u3002\u800c\u5982\u4eca<\/span><span>Labubu<\/span><span>\u5728\u6d77\u5916\u5e02\u573a\u7684\u5f3a\u52b2\u8868\u73b0\uff0c\u4e5f\u79bb\u4e0d\u5f00\u7f8e\u56fd\u6d41\u884c\u97f3\u4e50\u5de8\u661f<\/span><span>Rihanna<\/span><span>\uff0c<\/span><span>NBA<\/span><span>\u7403\u661f<\/span><span>LeBron James, <\/span><span>\u548c\u6cf0\u56fd\u516c\u4e3b\u7684\u52a0\u6301\u3002\u660e\u661f\u6548\u5e94\u5728\u793e\u4ea4\u5a92\u4f53\u7684\u201c\u75c5\u6bd2\u5f0f\u201d\u4f20\u64ad\u4e0b\uff0c<\/span><span>Labubu<\/span><span>\u8fc5\u901f\u5728\u7ebf\u4e0a\u8d70\u7ea2\u3002\u800c\u7ebf\u4e0a\u7684\u5927\u6570\u636e\u548c\u7b97\u6cd5\u66f4\u662f\u8ba9<\/span><span>Labubu<\/span><span>\u5982\u864e\u6dfb\u7ffc\uff0c\u8ba9\u8425\u9500\u7cbe\u51c6\u5b9a\u4f4d\u76ee\u6807\u6d88\u8d39\u8005\uff0c\u5c06\u54c1\u724c\u7684\u77e5\u540d\u5ea6\u8fc5\u901f\u8f6c\u5316\u4e3a\u8d2d\u4e70\u6b32\u3002<\/span><\/p>\n<p><span>\u5982\u679c\u8bf4\u6367\u7ea2\u4e00\u4e2a<\/span><span>IP<\/span><span>\u7684\u82b1\u8d39\u662f\u6295\u8d44\uff0c\u90a3\u4e48\u6295\u8d44\u5c31\u9700\u8981\u6709\u56de\u62a5\u3002\u4e00\u65e6<\/span><span>IP<\/span><span>\u8d70\u7ea2\uff0c\u6ce1\u6ce1\u739b\u7279\u9700\u8981\u5c3d\u53ef\u80fd\u5730\u5ef6\u957f\u5176\u751f\u547d\u5468\u671f\uff0c\u589e\u5f3a\u5176\u53d8\u73b0\u80fd\u529b\u3002\u65e0\u8bba\u662f\u51e0\u5341\u5143\u7684\u76f2\u76d2\uff0c\u8fd8\u662f\u4e0a\u4e07\u5143\u7684\u9650\u91cf\u7248\uff0c\u65e0\u8bba\u662f\u9189\u7231\u5728\u6d77\u8fb9\u7cfb\u5217\uff0c\u8fd8\u662f<\/span><span>Mini Labubu<\/span><span>\u7cfb\u5217\uff0c\u90fd\u662f\u4e3a\u4e86\u8ba9\u4e00\u4e2a<\/span><span>IP<\/span><span>\u4ee5\u4e0d\u540c\u5f62\u5f0f\u5448\u73b0\uff0c\u4e0d\u4ec5\u589e\u52a0\u8001\u7c89\u4e1d\u7684\u590d\u8d2d\uff0c\u4e5f\u5438\u5f15\u65b0\u7c89\u4e1d\u7684\u52a0\u5165\u3002<\/span><\/p>\n<p><span>\u5018\u82e5<\/span><span>Labubu<\/span><span>\u6709\u4e00\u5929\u4e0d\u518d\u6d41\u884c\uff0c\u6ce1\u6ce1\u739b\u7279\u662f\u5426\u6709\u80fd\u529b\u6253\u9020\u4e0b\u4e00\u4e2a<\/span><span>Labubu<\/span><span>\uff1f\u8fd9\u5c31\u6d89\u53ca\u5230<\/span><span>IP<\/span><span>\u7684\u521b\u65b0\u3002\u6ce1\u6ce1\u739b\u7279\u7684<\/span><span>IP<\/span><span>\u8fdc\u4e0d\u6b62<\/span><span>Labubu<\/span><span>\u548c<\/span><span>Molly<\/span><span>\uff0c\u5176\u7b7e\u7f72\u6388\u6743\u7684<\/span><span>IP<\/span><span>\uff0c\u81ea\u4e3b\u5f00\u53d1\u7684<\/span><span>IP<\/span><span>\uff0c\u4ee5\u53ca\u5408\u4f5c\u7684<\/span><span>IP<\/span><span>\uff0c\u8fd8\u6709\u5f88\u591a\u3002\u867d\u7136\u8fd9\u4e9b<\/span><span>IP<\/span><span>\u4e0d\u662f\u6bcf\u4e2a\u90fd\u80fd\u8fbe\u5230<\/span><span>Labubu<\/span><span>\u7684\u6d41\u884c\u7a0b\u5ea6\uff0c<\/span><span> Labubu<\/span><span>\u7684\u8fd0\u4f5c\u6a21\u5f0f\u4e5f\u4e0d\u80fd\u7b80\u5355\u590d\u5236\uff0c\u4f46\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u6f6e\u73a9\u884c\u4e1a\u7684\u591a\u5e74\u7ecf\u9a8c\uff0c\u8ba9\u8d44\u672c\u5e02\u573a\u76f8\u4fe1\u6ce1\u6ce1\u739b\u7279\u6bd4\u522b\u7684\u6f6e\u73a9\u516c\u53f8\u66f4\u6709\u53ef\u80fd\u6253\u9020\u4e0b\u4e00\u4e2a<\/span><span>Labubu<\/span><span>\u3002<\/span><\/p>\n<p><span>\u4e0b\u4e00\u4e2a<\/span><span>Labubu<\/span><span>\u5728\u54ea\u91cc\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u9020\u661f\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f\u6f6e\u73a9<\/span><span>IP<\/span><span>\u5982\u540c\u77ac\u95f4\u4e07\u53d8\u7684\u5929\u6c14\uff0c\u53ef\u4ee5\u4ed4\u7ec6\u7814\u7a76\uff0c\u4f46\u96be\u4ee5\u7cbe\u51c6\u9884\u6d4b\u3002\u5bf9\u4e8e\u4e0b\u4e00\u4e2a<\/span><span>Labubu<\/span><span>\uff0c\u6211\u4eec\u62ed\u76ee\u4ee5\u5f85\u3002<\/span><\/p>\n<p><strong>\u8303\u4ead\u4ead\u535a\u58eb<\/strong><br \/>\n<strong>\u6e2f\u5927\u7ecf\u7ba1\u5b66\u9662\u5e02\u573a\u5b66\u9996\u5e2d\u8bb2\u5e08<\/strong><\/p>\n<p>\uff08\u672c\u6587\u540c\u65f6\u4e8e\u4e8c\u96f6\u4e8c\u4e94\u5e74\u5341\u6708\u5341\u516d\u65e5\u8f7d\u4e8e\u300aFT\u4e2d\u6587\u7f51\u300b\u660e\u5fb7\u5546\u8bba\u4e13\u680f\uff09<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"tags":[],"class_list":["post-245394","thought-leadership","type-thought-leadership","status-publish","hentry","leadership-topic-categories-ft-chinese-column-sc","leadership-topic-categories-opinions-and-speeches-sc","opinion-speeches-categories-faculty-sc"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"\u4ece2024\u5e74\u5f00\u59cb\uff0c\u4e00\u4e2a\u957f\u7740\u5c16\u5c16\u5c0f\u8033\u6735\uff0c\u6076\u9b54\u822c\u5927\u773c\u775b\uff0c\u54a7\u77409\u9897\u5c16\u5c16\u7360\u7259\u7684\u73a9\u5076Labubu\u98ce\u9761\u5168\u7403\u30022025\u5e74\u4e0a\u534a\u5e74\uff0cLabubu\u9500\u552e\u989d\u9ad8\u8fbe48\u4ebf\u4eba\u6c11\u5e01\u3002Labubu\u60ca\u8273\u5e02\u573a\u7684\u4e0d\u4ec5\u662f\u5b83\u5f3a\u5927\u7684\u5438\u91d1\u80fd\u529b\uff0c\u66f4\u662f\u5b83\u5728\u6d77\u5916\u5e02\u573a\u7684\u52bf\u4e0d\u53ef\u6321\u3002\u4ece\u4e1c\u5357\u4e9a\u5230\u6b27\u6d32\u7f8e\u56fd\uff0cLabubu\u90fd\u662f\u5e74\u8f7b\u4eba\u8ffd\u6367\u7684\u6f6e\u6d41\u3002Labubu\u7684\u6210\u529f\u4e5f\u8ba9\u6ce1\u6ce1\u739b\u7279\u80a1\u7968\u4ece2020\u5e74IPO\u768438.5\u6e2f\u5e01\u4e00\u8def\u98d9\u5347\u5230\u8d85\u8fc7200\u6e2f\u5e01\uff0c\u77ed\u77ed5\u5e74\u6da8\u5e45\u8d85\u8fc7400%\u3002 \u5728\u5f53\u524d\u6d88\u8d39\u75b2\u8f6f\u7684\u5e02\u573a\u4e2d\uff0c\u4e3a\u4f55\u4e00\u4e2a\u201c\u65e0\u7528\u201d\u7684\u73a9\u5177Labubu\u4f9b\u4e0d\u5e94\u6c42\uff1f\u5728AI\u4e92\u8054\u7f51\u76db\u884c\u7684\u5f53\u4e0b\uff0c\u4e3a\u4f55\u4e00\u5bb6\u201c\u4e0d\u7b26\u5408\u201d\u9ad8\u589e\u957f\u516c\u5f0f\u7684\u6f6e\u73a9\u516c\u53f8\u4e00\u8def\u9ad8\u6b4c\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u5546\u4e1a\u79d8\u7c4d\u662f\u4ec0\u4e48\uff1f \u4f5c\u4e3a\u4e00\u5bb6\u6f6e\u73a9\u516c\u53f8\uff0c\u6ce1\u6ce1\u739b\u7279\u7684IP\u5546\u4e1a\u6a21\u5f0f\u53ef\u4ee5\u603b\u7ed3\u4e3a\u4e94\u4e2a\u5173\u952e\u90e8\u5206\uff1aIP\u7684\u53d1\u6398\uff0cIP\u7684\u5f00\u53d1\uff0cIP\u7684\u54c1\u724c\u8425\u9500\uff0cIP\u7684\u53d8\u73b0\uff0c\u4ee5\u53caIP\u7684\u521b\u65b0\u3002 IP\u7684\u53d1\u6398\u5c31\u5982\u540c\u827a\u4eba\u516c\u53f8\u53d1\u6398\u65b0\u4eba\u3002\u6ce1\u6ce1\u739b\u7279\u5bfb\u6c42\u7684\u662f\u6709\u6f5c\u529b\u6210\u4e3a\u672a\u6765\u7684\u201c\u660e\u661f\u201d\uff0c\u4f46\u662f\u5c1a\u672a\u88ab\u5546\u4e1a\u5316\u7684IP\u3002\u6ce1\u6ce1\u739b\u7279\u5e38\u5e38\u5728\u5404\u79cd\u56fd\u9645\u52a8\u6f2b\u5c55\u4e0a\u5bfb\u627e\u6700\u53d7\u6b22\u8fce\u7684\u827a\u672f\u5bb6\uff0c\u5018\u82e5\u70ed\u95e8\u7684IP\u8fd8\u6ca1\u6709\u7b7e\u7ea6\u6388\u6743\uff0c\u6ce1\u6ce1\u739b\u7279\u5c31\u4f1a\u8bd5\u56fe\u5c06\u5176\u7eb3\u5165\u81ea\u5df1\u7684\u5546\u4e1a\u7248\u56fe\u3002\u6bd4\u5982\u6ce1\u6ce1\u739b\u7279\u6367\u7ea2\u7684\u7b2c\u4e00\u4e2a\u6f6e\u73a9IP Molly\uff0c2016\u5e74\u4e0e\u9999\u6e2f\u827a\u672f\u5bb6\u738b\u4fe1\u660e\u7b7e\u7ea6\u524d\u5e74\u9500\u91cf\u53ea\u6709\u51e0\u767e\u4e2a\uff0c\u6ce1\u6ce1\u739b\u7279\u5c06\u5176\u63a8\u5e7f\u5230\u5168\u4e16\u754c\u5e74\u9500\u91cf\u4e0a\u767e\u4e07\u4e2a\u751a\u81f3\u5343\u4e07\u4e2a\u3002 \u800c\u4ece\u5c0f\u4f17\u827a\u672f\u53d8\u6210\u5927\u4f17\u7206\u6b3e\u7684\u8fc7\u7a0b\uff0c\u5c31\u5305\u542b\u4e86IP\u5f00\u53d1\u7684\u8fc7\u7a0b\u3002\u5c0f\u4f17\u827a\u672f\u7684\u7279\u70b9\u672a\u5fc5\u5951\u5408\u5927\u4f17\u5e02\u573a\u7684\u54c1\u5473\u3002\u6bd4\u5982\u4eca\u5929\u7684Labubu\u65e0\u8bba\u662f\u4ece\u957f\u76f8\u80a4\u8272\u8fd8\u662f\u670d\u9970\uff0c\u90fd\u548c2019\u5e74\u6ce1\u6ce1\u739b\u7279\u548c\u827a\u672f\u5bb6\u9f99\u5bb6\u5347\u7b7e\u7ea6\u65f6\u7684Labubu\u5f88\u4e0d\u4e00\u6837\u3002\u63a8\u5411\u5927\u4f17\u5e02\u573a\u540e\uff0cLabubu\u7684\u6bcf\u4e00\u4ee3\u5728\u5f62\u8c61\u4e0a\u90fd\u6709\u6240\u66f4\u8fed\u3002\u8fd9\u4e9b\u53d8\u5316\u5c31\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u827a\u672f\u4e0e\u5546\u4e1a\u4e4b\u95f4\u7684\u5e73\u8861\u3002 \u8981\u8ba9\u5927\u4f17\u5e02\u573a\u8ffd\u6367\uff0c\u8fd8\u9700\u8981\u8017\u8d44\u5de8\u5927\u7684\u54c1\u724c\u8425\u9500\u3002Labubu 2024\u5e74\u7684\u201c\u7a81\u7136\u201d\u8d70\u7ea2\uff0c\u79bb\u4e0d\u5f00\u5168\u7403\u5e74\u8f7b\u5973\u5b69\u8ffd\u6367\u7684Blackpink\u97e9\u6d41\u5973\u56e2\u4e2d\u7684Lisa\u57282024\u5e744\u6708\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u7684\u201c\u5e26\u8d27\u201d\u3002\u800c\u5982\u4ecaLabubu\u5728\u6d77\u5916\u5e02\u573a\u7684\u5f3a\u52b2\u8868\u73b0\uff0c\u4e5f\u79bb\u4e0d\u5f00\u7f8e\u56fd\u6d41\u884c\u97f3\u4e50\u5de8\u661fRihanna\uff0cNBA\u7403\u661fLeBron James, \u548c\u6cf0\u56fd\u516c\u4e3b\u7684\u52a0\u6301\u3002\u660e\u661f\u6548\u5e94\u5728\u793e\u4ea4\u5a92\u4f53\u7684\u201c\u75c5\u6bd2\u5f0f\u201d\u4f20\u64ad\u4e0b\uff0cLabubu\u8fc5\u901f\u5728\u7ebf\u4e0a\u8d70\u7ea2\u3002\u800c\u7ebf\u4e0a\u7684\u5927\u6570\u636e\u548c\u7b97\u6cd5\u66f4\u662f\u8ba9Labubu\u5982\u864e\u6dfb\u7ffc\uff0c\u8ba9\u8425\u9500\u7cbe\u51c6\u5b9a\u4f4d\u76ee\u6807\u6d88\u8d39\u8005\uff0c\u5c06\u54c1\u724c\u7684\u77e5\u540d\u5ea6\u8fc5\u901f\u8f6c\u5316\u4e3a\u8d2d\u4e70\u6b32\u3002 \u5982\u679c\u8bf4\u6367\u7ea2\u4e00\u4e2aIP\u7684\u82b1\u8d39\u662f\u6295\u8d44\uff0c\u90a3\u4e48\u6295\u8d44\u5c31\u9700\u8981\u6709\u56de\u62a5\u3002\u4e00\u65e6IP\u8d70\u7ea2\uff0c\u6ce1\u6ce1\u739b\u7279\u9700\u8981\u5c3d\u53ef\u80fd\u5730\u5ef6\u957f\u5176\u751f\u547d\u5468\u671f\uff0c\u589e\u5f3a\u5176\u53d8\u73b0\u80fd\u529b\u3002\u65e0\u8bba\u662f\u51e0\u5341\u5143\u7684\u76f2\u76d2\uff0c\u8fd8\u662f\u4e0a\u4e07\u5143\u7684\u9650\u91cf\u7248\uff0c\u65e0\u8bba\u662f\u9189\u7231\u5728\u6d77\u8fb9\u7cfb\u5217\uff0c\u8fd8\u662fMini Labubu\u7cfb\u5217\uff0c\u90fd\u662f\u4e3a\u4e86\u8ba9\u4e00\u4e2aIP\u4ee5\u4e0d\u540c\u5f62\u5f0f\u5448\u73b0\uff0c\u4e0d\u4ec5\u589e\u52a0\u8001\u7c89\u4e1d\u7684\u590d\u8d2d\uff0c\u4e5f\u5438\u5f15\u65b0\u7c89\u4e1d\u7684\u52a0\u5165\u3002 \u5018\u82e5Labubu\u6709\u4e00\u5929\u4e0d\u518d\u6d41\u884c\uff0c\u6ce1\u6ce1\u739b\u7279\u662f\u5426\u6709\u80fd\u529b\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\uff1f\u8fd9\u5c31\u6d89\u53ca\u5230IP\u7684\u521b\u65b0\u3002\u6ce1\u6ce1\u739b\u7279\u7684IP\u8fdc\u4e0d\u6b62Labubu\u548cMolly\uff0c\u5176\u7b7e\u7f72\u6388\u6743\u7684IP\uff0c\u81ea\u4e3b\u5f00\u53d1\u7684IP\uff0c\u4ee5\u53ca\u5408\u4f5c\u7684IP\uff0c\u8fd8\u6709\u5f88\u591a\u3002\u867d\u7136\u8fd9\u4e9bIP\u4e0d\u662f\u6bcf\u4e2a\u90fd\u80fd\u8fbe\u5230Labubu\u7684\u6d41\u884c\u7a0b\u5ea6\uff0c Labubu\u7684\u8fd0\u4f5c\u6a21\u5f0f\u4e5f\u4e0d\u80fd\u7b80\u5355\u590d\u5236\uff0c\u4f46\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u6f6e\u73a9\u884c\u4e1a\u7684\u591a\u5e74\u7ecf\u9a8c\uff0c\u8ba9\u8d44\u672c\u5e02\u573a\u76f8\u4fe1\u6ce1\u6ce1\u739b\u7279\u6bd4\u522b\u7684\u6f6e\u73a9\u516c\u53f8\u66f4\u6709\u53ef\u80fd\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\u3002 \u4e0b\u4e00\u4e2aLabubu\u5728\u54ea\u91cc\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u9020\u661f\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f\u6f6e\u73a9IP\u5982\u540c\u77ac\u95f4\u4e07\u53d8\u7684\u5929\u6c14\uff0c\u53ef\u4ee5\u4ed4\u7ec6\u7814\u7a76\uff0c\u4f46\u96be\u4ee5\u7cbe\u51c6\u9884\u6d4b\u3002\u5bf9\u4e8e\u4e0b\u4e00\u4e2aLabubu\uff0c\u6211\u4eec\u62ed\u76ee\u4ee5\u5f85\u3002 \u8303\u4ead\u4ead\u535a\u58eb \u6e2f\u5927\u7ecf\u7ba1\u5b66\u9662\u5e02\u573a\u5b66\u9996\u5e2d\u8bb2\u5e08 \uff08\u672c\u6587\u540c\u65f6\u4e8e\u4e8c\u96f6\u4e8c\u4e94\u5e74\u5341\u6708\u5341\u516d\u65e5\u8f7d\u4e8e\u300aFT\u4e2d\u6587\u7f51\u300b\u660e\u5fb7\u5546\u8bba\u4e13\u680f\uff09\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"google-site-verification\" content=\"google-site-verification=MjdkluDgHpNk2vz5slbwER2Gusw2rUDQuVULMERWzLo\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/ft-chinese-column\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"HKU Business School -\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"\u4e0b\u4e00\u4e2aLabubu\uff1a\u6ce1\u6ce1\u739b\u7279\u7684\u201c\u9020\u661f\u201d\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f - HKU Business School\" \/>\n\t\t<meta property=\"og:description\" content=\"\u4ece2024\u5e74\u5f00\u59cb\uff0c\u4e00\u4e2a\u957f\u7740\u5c16\u5c16\u5c0f\u8033\u6735\uff0c\u6076\u9b54\u822c\u5927\u773c\u775b\uff0c\u54a7\u77409\u9897\u5c16\u5c16\u7360\u7259\u7684\u73a9\u5076Labubu\u98ce\u9761\u5168\u7403\u30022025\u5e74\u4e0a\u534a\u5e74\uff0cLabubu\u9500\u552e\u989d\u9ad8\u8fbe48\u4ebf\u4eba\u6c11\u5e01\u3002Labubu\u60ca\u8273\u5e02\u573a\u7684\u4e0d\u4ec5\u662f\u5b83\u5f3a\u5927\u7684\u5438\u91d1\u80fd\u529b\uff0c\u66f4\u662f\u5b83\u5728\u6d77\u5916\u5e02\u573a\u7684\u52bf\u4e0d\u53ef\u6321\u3002\u4ece\u4e1c\u5357\u4e9a\u5230\u6b27\u6d32\u7f8e\u56fd\uff0cLabubu\u90fd\u662f\u5e74\u8f7b\u4eba\u8ffd\u6367\u7684\u6f6e\u6d41\u3002Labubu\u7684\u6210\u529f\u4e5f\u8ba9\u6ce1\u6ce1\u739b\u7279\u80a1\u7968\u4ece2020\u5e74IPO\u768438.5\u6e2f\u5e01\u4e00\u8def\u98d9\u5347\u5230\u8d85\u8fc7200\u6e2f\u5e01\uff0c\u77ed\u77ed5\u5e74\u6da8\u5e45\u8d85\u8fc7400%\u3002 \u5728\u5f53\u524d\u6d88\u8d39\u75b2\u8f6f\u7684\u5e02\u573a\u4e2d\uff0c\u4e3a\u4f55\u4e00\u4e2a\u201c\u65e0\u7528\u201d\u7684\u73a9\u5177Labubu\u4f9b\u4e0d\u5e94\u6c42\uff1f\u5728AI\u4e92\u8054\u7f51\u76db\u884c\u7684\u5f53\u4e0b\uff0c\u4e3a\u4f55\u4e00\u5bb6\u201c\u4e0d\u7b26\u5408\u201d\u9ad8\u589e\u957f\u516c\u5f0f\u7684\u6f6e\u73a9\u516c\u53f8\u4e00\u8def\u9ad8\u6b4c\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u5546\u4e1a\u79d8\u7c4d\u662f\u4ec0\u4e48\uff1f \u4f5c\u4e3a\u4e00\u5bb6\u6f6e\u73a9\u516c\u53f8\uff0c\u6ce1\u6ce1\u739b\u7279\u7684IP\u5546\u4e1a\u6a21\u5f0f\u53ef\u4ee5\u603b\u7ed3\u4e3a\u4e94\u4e2a\u5173\u952e\u90e8\u5206\uff1aIP\u7684\u53d1\u6398\uff0cIP\u7684\u5f00\u53d1\uff0cIP\u7684\u54c1\u724c\u8425\u9500\uff0cIP\u7684\u53d8\u73b0\uff0c\u4ee5\u53caIP\u7684\u521b\u65b0\u3002 IP\u7684\u53d1\u6398\u5c31\u5982\u540c\u827a\u4eba\u516c\u53f8\u53d1\u6398\u65b0\u4eba\u3002\u6ce1\u6ce1\u739b\u7279\u5bfb\u6c42\u7684\u662f\u6709\u6f5c\u529b\u6210\u4e3a\u672a\u6765\u7684\u201c\u660e\u661f\u201d\uff0c\u4f46\u662f\u5c1a\u672a\u88ab\u5546\u4e1a\u5316\u7684IP\u3002\u6ce1\u6ce1\u739b\u7279\u5e38\u5e38\u5728\u5404\u79cd\u56fd\u9645\u52a8\u6f2b\u5c55\u4e0a\u5bfb\u627e\u6700\u53d7\u6b22\u8fce\u7684\u827a\u672f\u5bb6\uff0c\u5018\u82e5\u70ed\u95e8\u7684IP\u8fd8\u6ca1\u6709\u7b7e\u7ea6\u6388\u6743\uff0c\u6ce1\u6ce1\u739b\u7279\u5c31\u4f1a\u8bd5\u56fe\u5c06\u5176\u7eb3\u5165\u81ea\u5df1\u7684\u5546\u4e1a\u7248\u56fe\u3002\u6bd4\u5982\u6ce1\u6ce1\u739b\u7279\u6367\u7ea2\u7684\u7b2c\u4e00\u4e2a\u6f6e\u73a9IP Molly\uff0c2016\u5e74\u4e0e\u9999\u6e2f\u827a\u672f\u5bb6\u738b\u4fe1\u660e\u7b7e\u7ea6\u524d\u5e74\u9500\u91cf\u53ea\u6709\u51e0\u767e\u4e2a\uff0c\u6ce1\u6ce1\u739b\u7279\u5c06\u5176\u63a8\u5e7f\u5230\u5168\u4e16\u754c\u5e74\u9500\u91cf\u4e0a\u767e\u4e07\u4e2a\u751a\u81f3\u5343\u4e07\u4e2a\u3002 \u800c\u4ece\u5c0f\u4f17\u827a\u672f\u53d8\u6210\u5927\u4f17\u7206\u6b3e\u7684\u8fc7\u7a0b\uff0c\u5c31\u5305\u542b\u4e86IP\u5f00\u53d1\u7684\u8fc7\u7a0b\u3002\u5c0f\u4f17\u827a\u672f\u7684\u7279\u70b9\u672a\u5fc5\u5951\u5408\u5927\u4f17\u5e02\u573a\u7684\u54c1\u5473\u3002\u6bd4\u5982\u4eca\u5929\u7684Labubu\u65e0\u8bba\u662f\u4ece\u957f\u76f8\u80a4\u8272\u8fd8\u662f\u670d\u9970\uff0c\u90fd\u548c2019\u5e74\u6ce1\u6ce1\u739b\u7279\u548c\u827a\u672f\u5bb6\u9f99\u5bb6\u5347\u7b7e\u7ea6\u65f6\u7684Labubu\u5f88\u4e0d\u4e00\u6837\u3002\u63a8\u5411\u5927\u4f17\u5e02\u573a\u540e\uff0cLabubu\u7684\u6bcf\u4e00\u4ee3\u5728\u5f62\u8c61\u4e0a\u90fd\u6709\u6240\u66f4\u8fed\u3002\u8fd9\u4e9b\u53d8\u5316\u5c31\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u827a\u672f\u4e0e\u5546\u4e1a\u4e4b\u95f4\u7684\u5e73\u8861\u3002 \u8981\u8ba9\u5927\u4f17\u5e02\u573a\u8ffd\u6367\uff0c\u8fd8\u9700\u8981\u8017\u8d44\u5de8\u5927\u7684\u54c1\u724c\u8425\u9500\u3002Labubu 2024\u5e74\u7684\u201c\u7a81\u7136\u201d\u8d70\u7ea2\uff0c\u79bb\u4e0d\u5f00\u5168\u7403\u5e74\u8f7b\u5973\u5b69\u8ffd\u6367\u7684Blackpink\u97e9\u6d41\u5973\u56e2\u4e2d\u7684Lisa\u57282024\u5e744\u6708\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u7684\u201c\u5e26\u8d27\u201d\u3002\u800c\u5982\u4ecaLabubu\u5728\u6d77\u5916\u5e02\u573a\u7684\u5f3a\u52b2\u8868\u73b0\uff0c\u4e5f\u79bb\u4e0d\u5f00\u7f8e\u56fd\u6d41\u884c\u97f3\u4e50\u5de8\u661fRihanna\uff0cNBA\u7403\u661fLeBron James, \u548c\u6cf0\u56fd\u516c\u4e3b\u7684\u52a0\u6301\u3002\u660e\u661f\u6548\u5e94\u5728\u793e\u4ea4\u5a92\u4f53\u7684\u201c\u75c5\u6bd2\u5f0f\u201d\u4f20\u64ad\u4e0b\uff0cLabubu\u8fc5\u901f\u5728\u7ebf\u4e0a\u8d70\u7ea2\u3002\u800c\u7ebf\u4e0a\u7684\u5927\u6570\u636e\u548c\u7b97\u6cd5\u66f4\u662f\u8ba9Labubu\u5982\u864e\u6dfb\u7ffc\uff0c\u8ba9\u8425\u9500\u7cbe\u51c6\u5b9a\u4f4d\u76ee\u6807\u6d88\u8d39\u8005\uff0c\u5c06\u54c1\u724c\u7684\u77e5\u540d\u5ea6\u8fc5\u901f\u8f6c\u5316\u4e3a\u8d2d\u4e70\u6b32\u3002 \u5982\u679c\u8bf4\u6367\u7ea2\u4e00\u4e2aIP\u7684\u82b1\u8d39\u662f\u6295\u8d44\uff0c\u90a3\u4e48\u6295\u8d44\u5c31\u9700\u8981\u6709\u56de\u62a5\u3002\u4e00\u65e6IP\u8d70\u7ea2\uff0c\u6ce1\u6ce1\u739b\u7279\u9700\u8981\u5c3d\u53ef\u80fd\u5730\u5ef6\u957f\u5176\u751f\u547d\u5468\u671f\uff0c\u589e\u5f3a\u5176\u53d8\u73b0\u80fd\u529b\u3002\u65e0\u8bba\u662f\u51e0\u5341\u5143\u7684\u76f2\u76d2\uff0c\u8fd8\u662f\u4e0a\u4e07\u5143\u7684\u9650\u91cf\u7248\uff0c\u65e0\u8bba\u662f\u9189\u7231\u5728\u6d77\u8fb9\u7cfb\u5217\uff0c\u8fd8\u662fMini Labubu\u7cfb\u5217\uff0c\u90fd\u662f\u4e3a\u4e86\u8ba9\u4e00\u4e2aIP\u4ee5\u4e0d\u540c\u5f62\u5f0f\u5448\u73b0\uff0c\u4e0d\u4ec5\u589e\u52a0\u8001\u7c89\u4e1d\u7684\u590d\u8d2d\uff0c\u4e5f\u5438\u5f15\u65b0\u7c89\u4e1d\u7684\u52a0\u5165\u3002 \u5018\u82e5Labubu\u6709\u4e00\u5929\u4e0d\u518d\u6d41\u884c\uff0c\u6ce1\u6ce1\u739b\u7279\u662f\u5426\u6709\u80fd\u529b\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\uff1f\u8fd9\u5c31\u6d89\u53ca\u5230IP\u7684\u521b\u65b0\u3002\u6ce1\u6ce1\u739b\u7279\u7684IP\u8fdc\u4e0d\u6b62Labubu\u548cMolly\uff0c\u5176\u7b7e\u7f72\u6388\u6743\u7684IP\uff0c\u81ea\u4e3b\u5f00\u53d1\u7684IP\uff0c\u4ee5\u53ca\u5408\u4f5c\u7684IP\uff0c\u8fd8\u6709\u5f88\u591a\u3002\u867d\u7136\u8fd9\u4e9bIP\u4e0d\u662f\u6bcf\u4e2a\u90fd\u80fd\u8fbe\u5230Labubu\u7684\u6d41\u884c\u7a0b\u5ea6\uff0c Labubu\u7684\u8fd0\u4f5c\u6a21\u5f0f\u4e5f\u4e0d\u80fd\u7b80\u5355\u590d\u5236\uff0c\u4f46\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u6f6e\u73a9\u884c\u4e1a\u7684\u591a\u5e74\u7ecf\u9a8c\uff0c\u8ba9\u8d44\u672c\u5e02\u573a\u76f8\u4fe1\u6ce1\u6ce1\u739b\u7279\u6bd4\u522b\u7684\u6f6e\u73a9\u516c\u53f8\u66f4\u6709\u53ef\u80fd\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\u3002 \u4e0b\u4e00\u4e2aLabubu\u5728\u54ea\u91cc\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u9020\u661f\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f\u6f6e\u73a9IP\u5982\u540c\u77ac\u95f4\u4e07\u53d8\u7684\u5929\u6c14\uff0c\u53ef\u4ee5\u4ed4\u7ec6\u7814\u7a76\uff0c\u4f46\u96be\u4ee5\u7cbe\u51c6\u9884\u6d4b\u3002\u5bf9\u4e8e\u4e0b\u4e00\u4e2aLabubu\uff0c\u6211\u4eec\u62ed\u76ee\u4ee5\u5f85\u3002 \u8303\u4ead\u4ead\u535a\u58eb \u6e2f\u5927\u7ecf\u7ba1\u5b66\u9662\u5e02\u573a\u5b66\u9996\u5e2d\u8bb2\u5e08 \uff08\u672c\u6587\u540c\u65f6\u4e8e\u4e8c\u96f6\u4e8c\u4e94\u5e74\u5341\u6708\u5341\u516d\u65e5\u8f7d\u4e8e\u300aFT\u4e2d\u6587\u7f51\u300b\u660e\u5fb7\u5546\u8bba\u4e13\u680f\uff09\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/ft-chinese-column\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2025-10-16T03:22:50+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2025-10-16T03:25:01+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"\u4e0b\u4e00\u4e2aLabubu\uff1a\u6ce1\u6ce1\u739b\u7279\u7684\u201c\u9020\u661f\u201d\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f - HKU Business School\" \/>\n\t\t<meta name=\"twitter:description\" content=\"\u4ece2024\u5e74\u5f00\u59cb\uff0c\u4e00\u4e2a\u957f\u7740\u5c16\u5c16\u5c0f\u8033\u6735\uff0c\u6076\u9b54\u822c\u5927\u773c\u775b\uff0c\u54a7\u77409\u9897\u5c16\u5c16\u7360\u7259\u7684\u73a9\u5076Labubu\u98ce\u9761\u5168\u7403\u30022025\u5e74\u4e0a\u534a\u5e74\uff0cLabubu\u9500\u552e\u989d\u9ad8\u8fbe48\u4ebf\u4eba\u6c11\u5e01\u3002Labubu\u60ca\u8273\u5e02\u573a\u7684\u4e0d\u4ec5\u662f\u5b83\u5f3a\u5927\u7684\u5438\u91d1\u80fd\u529b\uff0c\u66f4\u662f\u5b83\u5728\u6d77\u5916\u5e02\u573a\u7684\u52bf\u4e0d\u53ef\u6321\u3002\u4ece\u4e1c\u5357\u4e9a\u5230\u6b27\u6d32\u7f8e\u56fd\uff0cLabubu\u90fd\u662f\u5e74\u8f7b\u4eba\u8ffd\u6367\u7684\u6f6e\u6d41\u3002Labubu\u7684\u6210\u529f\u4e5f\u8ba9\u6ce1\u6ce1\u739b\u7279\u80a1\u7968\u4ece2020\u5e74IPO\u768438.5\u6e2f\u5e01\u4e00\u8def\u98d9\u5347\u5230\u8d85\u8fc7200\u6e2f\u5e01\uff0c\u77ed\u77ed5\u5e74\u6da8\u5e45\u8d85\u8fc7400%\u3002 \u5728\u5f53\u524d\u6d88\u8d39\u75b2\u8f6f\u7684\u5e02\u573a\u4e2d\uff0c\u4e3a\u4f55\u4e00\u4e2a\u201c\u65e0\u7528\u201d\u7684\u73a9\u5177Labubu\u4f9b\u4e0d\u5e94\u6c42\uff1f\u5728AI\u4e92\u8054\u7f51\u76db\u884c\u7684\u5f53\u4e0b\uff0c\u4e3a\u4f55\u4e00\u5bb6\u201c\u4e0d\u7b26\u5408\u201d\u9ad8\u589e\u957f\u516c\u5f0f\u7684\u6f6e\u73a9\u516c\u53f8\u4e00\u8def\u9ad8\u6b4c\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u5546\u4e1a\u79d8\u7c4d\u662f\u4ec0\u4e48\uff1f \u4f5c\u4e3a\u4e00\u5bb6\u6f6e\u73a9\u516c\u53f8\uff0c\u6ce1\u6ce1\u739b\u7279\u7684IP\u5546\u4e1a\u6a21\u5f0f\u53ef\u4ee5\u603b\u7ed3\u4e3a\u4e94\u4e2a\u5173\u952e\u90e8\u5206\uff1aIP\u7684\u53d1\u6398\uff0cIP\u7684\u5f00\u53d1\uff0cIP\u7684\u54c1\u724c\u8425\u9500\uff0cIP\u7684\u53d8\u73b0\uff0c\u4ee5\u53caIP\u7684\u521b\u65b0\u3002 IP\u7684\u53d1\u6398\u5c31\u5982\u540c\u827a\u4eba\u516c\u53f8\u53d1\u6398\u65b0\u4eba\u3002\u6ce1\u6ce1\u739b\u7279\u5bfb\u6c42\u7684\u662f\u6709\u6f5c\u529b\u6210\u4e3a\u672a\u6765\u7684\u201c\u660e\u661f\u201d\uff0c\u4f46\u662f\u5c1a\u672a\u88ab\u5546\u4e1a\u5316\u7684IP\u3002\u6ce1\u6ce1\u739b\u7279\u5e38\u5e38\u5728\u5404\u79cd\u56fd\u9645\u52a8\u6f2b\u5c55\u4e0a\u5bfb\u627e\u6700\u53d7\u6b22\u8fce\u7684\u827a\u672f\u5bb6\uff0c\u5018\u82e5\u70ed\u95e8\u7684IP\u8fd8\u6ca1\u6709\u7b7e\u7ea6\u6388\u6743\uff0c\u6ce1\u6ce1\u739b\u7279\u5c31\u4f1a\u8bd5\u56fe\u5c06\u5176\u7eb3\u5165\u81ea\u5df1\u7684\u5546\u4e1a\u7248\u56fe\u3002\u6bd4\u5982\u6ce1\u6ce1\u739b\u7279\u6367\u7ea2\u7684\u7b2c\u4e00\u4e2a\u6f6e\u73a9IP Molly\uff0c2016\u5e74\u4e0e\u9999\u6e2f\u827a\u672f\u5bb6\u738b\u4fe1\u660e\u7b7e\u7ea6\u524d\u5e74\u9500\u91cf\u53ea\u6709\u51e0\u767e\u4e2a\uff0c\u6ce1\u6ce1\u739b\u7279\u5c06\u5176\u63a8\u5e7f\u5230\u5168\u4e16\u754c\u5e74\u9500\u91cf\u4e0a\u767e\u4e07\u4e2a\u751a\u81f3\u5343\u4e07\u4e2a\u3002 \u800c\u4ece\u5c0f\u4f17\u827a\u672f\u53d8\u6210\u5927\u4f17\u7206\u6b3e\u7684\u8fc7\u7a0b\uff0c\u5c31\u5305\u542b\u4e86IP\u5f00\u53d1\u7684\u8fc7\u7a0b\u3002\u5c0f\u4f17\u827a\u672f\u7684\u7279\u70b9\u672a\u5fc5\u5951\u5408\u5927\u4f17\u5e02\u573a\u7684\u54c1\u5473\u3002\u6bd4\u5982\u4eca\u5929\u7684Labubu\u65e0\u8bba\u662f\u4ece\u957f\u76f8\u80a4\u8272\u8fd8\u662f\u670d\u9970\uff0c\u90fd\u548c2019\u5e74\u6ce1\u6ce1\u739b\u7279\u548c\u827a\u672f\u5bb6\u9f99\u5bb6\u5347\u7b7e\u7ea6\u65f6\u7684Labubu\u5f88\u4e0d\u4e00\u6837\u3002\u63a8\u5411\u5927\u4f17\u5e02\u573a\u540e\uff0cLabubu\u7684\u6bcf\u4e00\u4ee3\u5728\u5f62\u8c61\u4e0a\u90fd\u6709\u6240\u66f4\u8fed\u3002\u8fd9\u4e9b\u53d8\u5316\u5c31\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u827a\u672f\u4e0e\u5546\u4e1a\u4e4b\u95f4\u7684\u5e73\u8861\u3002 \u8981\u8ba9\u5927\u4f17\u5e02\u573a\u8ffd\u6367\uff0c\u8fd8\u9700\u8981\u8017\u8d44\u5de8\u5927\u7684\u54c1\u724c\u8425\u9500\u3002Labubu 2024\u5e74\u7684\u201c\u7a81\u7136\u201d\u8d70\u7ea2\uff0c\u79bb\u4e0d\u5f00\u5168\u7403\u5e74\u8f7b\u5973\u5b69\u8ffd\u6367\u7684Blackpink\u97e9\u6d41\u5973\u56e2\u4e2d\u7684Lisa\u57282024\u5e744\u6708\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u7684\u201c\u5e26\u8d27\u201d\u3002\u800c\u5982\u4ecaLabubu\u5728\u6d77\u5916\u5e02\u573a\u7684\u5f3a\u52b2\u8868\u73b0\uff0c\u4e5f\u79bb\u4e0d\u5f00\u7f8e\u56fd\u6d41\u884c\u97f3\u4e50\u5de8\u661fRihanna\uff0cNBA\u7403\u661fLeBron James, \u548c\u6cf0\u56fd\u516c\u4e3b\u7684\u52a0\u6301\u3002\u660e\u661f\u6548\u5e94\u5728\u793e\u4ea4\u5a92\u4f53\u7684\u201c\u75c5\u6bd2\u5f0f\u201d\u4f20\u64ad\u4e0b\uff0cLabubu\u8fc5\u901f\u5728\u7ebf\u4e0a\u8d70\u7ea2\u3002\u800c\u7ebf\u4e0a\u7684\u5927\u6570\u636e\u548c\u7b97\u6cd5\u66f4\u662f\u8ba9Labubu\u5982\u864e\u6dfb\u7ffc\uff0c\u8ba9\u8425\u9500\u7cbe\u51c6\u5b9a\u4f4d\u76ee\u6807\u6d88\u8d39\u8005\uff0c\u5c06\u54c1\u724c\u7684\u77e5\u540d\u5ea6\u8fc5\u901f\u8f6c\u5316\u4e3a\u8d2d\u4e70\u6b32\u3002 \u5982\u679c\u8bf4\u6367\u7ea2\u4e00\u4e2aIP\u7684\u82b1\u8d39\u662f\u6295\u8d44\uff0c\u90a3\u4e48\u6295\u8d44\u5c31\u9700\u8981\u6709\u56de\u62a5\u3002\u4e00\u65e6IP\u8d70\u7ea2\uff0c\u6ce1\u6ce1\u739b\u7279\u9700\u8981\u5c3d\u53ef\u80fd\u5730\u5ef6\u957f\u5176\u751f\u547d\u5468\u671f\uff0c\u589e\u5f3a\u5176\u53d8\u73b0\u80fd\u529b\u3002\u65e0\u8bba\u662f\u51e0\u5341\u5143\u7684\u76f2\u76d2\uff0c\u8fd8\u662f\u4e0a\u4e07\u5143\u7684\u9650\u91cf\u7248\uff0c\u65e0\u8bba\u662f\u9189\u7231\u5728\u6d77\u8fb9\u7cfb\u5217\uff0c\u8fd8\u662fMini Labubu\u7cfb\u5217\uff0c\u90fd\u662f\u4e3a\u4e86\u8ba9\u4e00\u4e2aIP\u4ee5\u4e0d\u540c\u5f62\u5f0f\u5448\u73b0\uff0c\u4e0d\u4ec5\u589e\u52a0\u8001\u7c89\u4e1d\u7684\u590d\u8d2d\uff0c\u4e5f\u5438\u5f15\u65b0\u7c89\u4e1d\u7684\u52a0\u5165\u3002 \u5018\u82e5Labubu\u6709\u4e00\u5929\u4e0d\u518d\u6d41\u884c\uff0c\u6ce1\u6ce1\u739b\u7279\u662f\u5426\u6709\u80fd\u529b\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\uff1f\u8fd9\u5c31\u6d89\u53ca\u5230IP\u7684\u521b\u65b0\u3002\u6ce1\u6ce1\u739b\u7279\u7684IP\u8fdc\u4e0d\u6b62Labubu\u548cMolly\uff0c\u5176\u7b7e\u7f72\u6388\u6743\u7684IP\uff0c\u81ea\u4e3b\u5f00\u53d1\u7684IP\uff0c\u4ee5\u53ca\u5408\u4f5c\u7684IP\uff0c\u8fd8\u6709\u5f88\u591a\u3002\u867d\u7136\u8fd9\u4e9bIP\u4e0d\u662f\u6bcf\u4e2a\u90fd\u80fd\u8fbe\u5230Labubu\u7684\u6d41\u884c\u7a0b\u5ea6\uff0c Labubu\u7684\u8fd0\u4f5c\u6a21\u5f0f\u4e5f\u4e0d\u80fd\u7b80\u5355\u590d\u5236\uff0c\u4f46\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u6f6e\u73a9\u884c\u4e1a\u7684\u591a\u5e74\u7ecf\u9a8c\uff0c\u8ba9\u8d44\u672c\u5e02\u573a\u76f8\u4fe1\u6ce1\u6ce1\u739b\u7279\u6bd4\u522b\u7684\u6f6e\u73a9\u516c\u53f8\u66f4\u6709\u53ef\u80fd\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\u3002 \u4e0b\u4e00\u4e2aLabubu\u5728\u54ea\u91cc\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u9020\u661f\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f\u6f6e\u73a9IP\u5982\u540c\u77ac\u95f4\u4e07\u53d8\u7684\u5929\u6c14\uff0c\u53ef\u4ee5\u4ed4\u7ec6\u7814\u7a76\uff0c\u4f46\u96be\u4ee5\u7cbe\u51c6\u9884\u6d4b\u3002\u5bf9\u4e8e\u4e0b\u4e00\u4e2aLabubu\uff0c\u6211\u4eec\u62ed\u76ee\u4ee5\u5f85\u3002 \u8303\u4ead\u4ead\u535a\u58eb \u6e2f\u5927\u7ecf\u7ba1\u5b66\u9662\u5e02\u573a\u5b66\u9996\u5e2d\u8bb2\u5e08 \uff08\u672c\u6587\u540c\u65f6\u4e8e\u4e8c\u96f6\u4e8c\u4e94\u5e74\u5341\u6708\u5341\u516d\u65e5\u8f7d\u4e8e\u300aFT\u4e2d\u6587\u7f51\u300b\u660e\u5fb7\u5546\u8bba\u4e13\u680f\uff09\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/research\\\/thought-leadership\\\/ft-chinese-column\\\/the-next-labubu-can-pop-marts-star-making-legend-sustain\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/thought-leadership\\\/ft-chinese-column-sc\\\/#listItem\",\"name\":\"\\u660e\\u5fb7\\u5546\\u8bba\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/thought-leadership\\\/ft-chinese-column-sc\\\/#listItem\",\"position\":2,\"name\":\"\\u660e\\u5fb7\\u5546\\u8bba\",\"item\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/thought-leadership\\\/ft-chinese-column-sc\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/research\\\/thought-leadership\\\/ft-chinese-column\\\/the-next-labubu-can-pop-marts-star-making-legend-sustain\\\/#listItem\",\"name\":\"\\u4e0b\\u4e00\\u4e2aLabubu\\uff1a\\u6ce1\\u6ce1\\u739b\\u7279\\u7684\\u201c\\u9020\\u661f\\u201d\\u795e\\u8bdd\\u80fd\\u5426\\u7ee7\\u7eed\\uff1f\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/research\\\/thought-leadership\\\/ft-chinese-column\\\/the-next-labubu-can-pop-marts-star-making-legend-sustain\\\/#listItem\",\"position\":3,\"name\":\"\\u4e0b\\u4e00\\u4e2aLabubu\\uff1a\\u6ce1\\u6ce1\\u739b\\u7279\\u7684\\u201c\\u9020\\u661f\\u201d\\u795e\\u8bdd\\u80fd\\u5426\\u7ee7\\u7eed\\uff1f\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/thought-leadership\\\/ft-chinese-column-sc\\\/#listItem\",\"name\":\"\\u660e\\u5fb7\\u5546\\u8bba\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/#organization\",\"name\":\"HKU Business School\",\"url\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/research\\\/thought-leadership\\\/ft-chinese-column\\\/the-next-labubu-can-pop-marts-star-making-legend-sustain\\\/#webpage\",\"url\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/research\\\/thought-leadership\\\/ft-chinese-column\\\/the-next-labubu-can-pop-marts-star-making-legend-sustain\\\/\",\"name\":\"\\u4e0b\\u4e00\\u4e2aLabubu\\uff1a\\u6ce1\\u6ce1\\u739b\\u7279\\u7684\\u201c\\u9020\\u661f\\u201d\\u795e\\u8bdd\\u80fd\\u5426\\u7ee7\\u7eed\\uff1f - HKU Business School\",\"description\":\"\\u4ece2024\\u5e74\\u5f00\\u59cb\\uff0c\\u4e00\\u4e2a\\u957f\\u7740\\u5c16\\u5c16\\u5c0f\\u8033\\u6735\\uff0c\\u6076\\u9b54\\u822c\\u5927\\u773c\\u775b\\uff0c\\u54a7\\u77409\\u9897\\u5c16\\u5c16\\u7360\\u7259\\u7684\\u73a9\\u5076Labubu\\u98ce\\u9761\\u5168\\u7403\\u30022025\\u5e74\\u4e0a\\u534a\\u5e74\\uff0cLabubu\\u9500\\u552e\\u989d\\u9ad8\\u8fbe48\\u4ebf\\u4eba\\u6c11\\u5e01\\u3002Labubu\\u60ca\\u8273\\u5e02\\u573a\\u7684\\u4e0d\\u4ec5\\u662f\\u5b83\\u5f3a\\u5927\\u7684\\u5438\\u91d1\\u80fd\\u529b\\uff0c\\u66f4\\u662f\\u5b83\\u5728\\u6d77\\u5916\\u5e02\\u573a\\u7684\\u52bf\\u4e0d\\u53ef\\u6321\\u3002\\u4ece\\u4e1c\\u5357\\u4e9a\\u5230\\u6b27\\u6d32\\u7f8e\\u56fd\\uff0cLabubu\\u90fd\\u662f\\u5e74\\u8f7b\\u4eba\\u8ffd\\u6367\\u7684\\u6f6e\\u6d41\\u3002Labubu\\u7684\\u6210\\u529f\\u4e5f\\u8ba9\\u6ce1\\u6ce1\\u739b\\u7279\\u80a1\\u7968\\u4ece2020\\u5e74IPO\\u768438.5\\u6e2f\\u5e01\\u4e00\\u8def\\u98d9\\u5347\\u5230\\u8d85\\u8fc7200\\u6e2f\\u5e01\\uff0c\\u77ed\\u77ed5\\u5e74\\u6da8\\u5e45\\u8d85\\u8fc7400%\\u3002 \\u5728\\u5f53\\u524d\\u6d88\\u8d39\\u75b2\\u8f6f\\u7684\\u5e02\\u573a\\u4e2d\\uff0c\\u4e3a\\u4f55\\u4e00\\u4e2a\\u201c\\u65e0\\u7528\\u201d\\u7684\\u73a9\\u5177Labubu\\u4f9b\\u4e0d\\u5e94\\u6c42\\uff1f\\u5728AI\\u4e92\\u8054\\u7f51\\u76db\\u884c\\u7684\\u5f53\\u4e0b\\uff0c\\u4e3a\\u4f55\\u4e00\\u5bb6\\u201c\\u4e0d\\u7b26\\u5408\\u201d\\u9ad8\\u589e\\u957f\\u516c\\u5f0f\\u7684\\u6f6e\\u73a9\\u516c\\u53f8\\u4e00\\u8def\\u9ad8\\u6b4c\\uff1f\\u6ce1\\u6ce1\\u739b\\u7279\\u7684\\u5546\\u4e1a\\u79d8\\u7c4d\\u662f\\u4ec0\\u4e48\\uff1f \\u4f5c\\u4e3a\\u4e00\\u5bb6\\u6f6e\\u73a9\\u516c\\u53f8\\uff0c\\u6ce1\\u6ce1\\u739b\\u7279\\u7684IP\\u5546\\u4e1a\\u6a21\\u5f0f\\u53ef\\u4ee5\\u603b\\u7ed3\\u4e3a\\u4e94\\u4e2a\\u5173\\u952e\\u90e8\\u5206\\uff1aIP\\u7684\\u53d1\\u6398\\uff0cIP\\u7684\\u5f00\\u53d1\\uff0cIP\\u7684\\u54c1\\u724c\\u8425\\u9500\\uff0cIP\\u7684\\u53d8\\u73b0\\uff0c\\u4ee5\\u53caIP\\u7684\\u521b\\u65b0\\u3002 IP\\u7684\\u53d1\\u6398\\u5c31\\u5982\\u540c\\u827a\\u4eba\\u516c\\u53f8\\u53d1\\u6398\\u65b0\\u4eba\\u3002\\u6ce1\\u6ce1\\u739b\\u7279\\u5bfb\\u6c42\\u7684\\u662f\\u6709\\u6f5c\\u529b\\u6210\\u4e3a\\u672a\\u6765\\u7684\\u201c\\u660e\\u661f\\u201d\\uff0c\\u4f46\\u662f\\u5c1a\\u672a\\u88ab\\u5546\\u4e1a\\u5316\\u7684IP\\u3002\\u6ce1\\u6ce1\\u739b\\u7279\\u5e38\\u5e38\\u5728\\u5404\\u79cd\\u56fd\\u9645\\u52a8\\u6f2b\\u5c55\\u4e0a\\u5bfb\\u627e\\u6700\\u53d7\\u6b22\\u8fce\\u7684\\u827a\\u672f\\u5bb6\\uff0c\\u5018\\u82e5\\u70ed\\u95e8\\u7684IP\\u8fd8\\u6ca1\\u6709\\u7b7e\\u7ea6\\u6388\\u6743\\uff0c\\u6ce1\\u6ce1\\u739b\\u7279\\u5c31\\u4f1a\\u8bd5\\u56fe\\u5c06\\u5176\\u7eb3\\u5165\\u81ea\\u5df1\\u7684\\u5546\\u4e1a\\u7248\\u56fe\\u3002\\u6bd4\\u5982\\u6ce1\\u6ce1\\u739b\\u7279\\u6367\\u7ea2\\u7684\\u7b2c\\u4e00\\u4e2a\\u6f6e\\u73a9IP Molly\\uff0c2016\\u5e74\\u4e0e\\u9999\\u6e2f\\u827a\\u672f\\u5bb6\\u738b\\u4fe1\\u660e\\u7b7e\\u7ea6\\u524d\\u5e74\\u9500\\u91cf\\u53ea\\u6709\\u51e0\\u767e\\u4e2a\\uff0c\\u6ce1\\u6ce1\\u739b\\u7279\\u5c06\\u5176\\u63a8\\u5e7f\\u5230\\u5168\\u4e16\\u754c\\u5e74\\u9500\\u91cf\\u4e0a\\u767e\\u4e07\\u4e2a\\u751a\\u81f3\\u5343\\u4e07\\u4e2a\\u3002 \\u800c\\u4ece\\u5c0f\\u4f17\\u827a\\u672f\\u53d8\\u6210\\u5927\\u4f17\\u7206\\u6b3e\\u7684\\u8fc7\\u7a0b\\uff0c\\u5c31\\u5305\\u542b\\u4e86IP\\u5f00\\u53d1\\u7684\\u8fc7\\u7a0b\\u3002\\u5c0f\\u4f17\\u827a\\u672f\\u7684\\u7279\\u70b9\\u672a\\u5fc5\\u5951\\u5408\\u5927\\u4f17\\u5e02\\u573a\\u7684\\u54c1\\u5473\\u3002\\u6bd4\\u5982\\u4eca\\u5929\\u7684Labubu\\u65e0\\u8bba\\u662f\\u4ece\\u957f\\u76f8\\u80a4\\u8272\\u8fd8\\u662f\\u670d\\u9970\\uff0c\\u90fd\\u548c2019\\u5e74\\u6ce1\\u6ce1\\u739b\\u7279\\u548c\\u827a\\u672f\\u5bb6\\u9f99\\u5bb6\\u5347\\u7b7e\\u7ea6\\u65f6\\u7684Labubu\\u5f88\\u4e0d\\u4e00\\u6837\\u3002\\u63a8\\u5411\\u5927\\u4f17\\u5e02\\u573a\\u540e\\uff0cLabubu\\u7684\\u6bcf\\u4e00\\u4ee3\\u5728\\u5f62\\u8c61\\u4e0a\\u90fd\\u6709\\u6240\\u66f4\\u8fed\\u3002\\u8fd9\\u4e9b\\u53d8\\u5316\\u5c31\\u662f\\u6ce1\\u6ce1\\u739b\\u7279\\u5728\\u827a\\u672f\\u4e0e\\u5546\\u4e1a\\u4e4b\\u95f4\\u7684\\u5e73\\u8861\\u3002 \\u8981\\u8ba9\\u5927\\u4f17\\u5e02\\u573a\\u8ffd\\u6367\\uff0c\\u8fd8\\u9700\\u8981\\u8017\\u8d44\\u5de8\\u5927\\u7684\\u54c1\\u724c\\u8425\\u9500\\u3002Labubu 2024\\u5e74\\u7684\\u201c\\u7a81\\u7136\\u201d\\u8d70\\u7ea2\\uff0c\\u79bb\\u4e0d\\u5f00\\u5168\\u7403\\u5e74\\u8f7b\\u5973\\u5b69\\u8ffd\\u6367\\u7684Blackpink\\u97e9\\u6d41\\u5973\\u56e2\\u4e2d\\u7684Lisa\\u57282024\\u5e744\\u6708\\u5728\\u793e\\u4ea4\\u5a92\\u4f53\\u4e0a\\u7684\\u201c\\u5e26\\u8d27\\u201d\\u3002\\u800c\\u5982\\u4ecaLabubu\\u5728\\u6d77\\u5916\\u5e02\\u573a\\u7684\\u5f3a\\u52b2\\u8868\\u73b0\\uff0c\\u4e5f\\u79bb\\u4e0d\\u5f00\\u7f8e\\u56fd\\u6d41\\u884c\\u97f3\\u4e50\\u5de8\\u661fRihanna\\uff0cNBA\\u7403\\u661fLeBron James, \\u548c\\u6cf0\\u56fd\\u516c\\u4e3b\\u7684\\u52a0\\u6301\\u3002\\u660e\\u661f\\u6548\\u5e94\\u5728\\u793e\\u4ea4\\u5a92\\u4f53\\u7684\\u201c\\u75c5\\u6bd2\\u5f0f\\u201d\\u4f20\\u64ad\\u4e0b\\uff0cLabubu\\u8fc5\\u901f\\u5728\\u7ebf\\u4e0a\\u8d70\\u7ea2\\u3002\\u800c\\u7ebf\\u4e0a\\u7684\\u5927\\u6570\\u636e\\u548c\\u7b97\\u6cd5\\u66f4\\u662f\\u8ba9Labubu\\u5982\\u864e\\u6dfb\\u7ffc\\uff0c\\u8ba9\\u8425\\u9500\\u7cbe\\u51c6\\u5b9a\\u4f4d\\u76ee\\u6807\\u6d88\\u8d39\\u8005\\uff0c\\u5c06\\u54c1\\u724c\\u7684\\u77e5\\u540d\\u5ea6\\u8fc5\\u901f\\u8f6c\\u5316\\u4e3a\\u8d2d\\u4e70\\u6b32\\u3002 \\u5982\\u679c\\u8bf4\\u6367\\u7ea2\\u4e00\\u4e2aIP\\u7684\\u82b1\\u8d39\\u662f\\u6295\\u8d44\\uff0c\\u90a3\\u4e48\\u6295\\u8d44\\u5c31\\u9700\\u8981\\u6709\\u56de\\u62a5\\u3002\\u4e00\\u65e6IP\\u8d70\\u7ea2\\uff0c\\u6ce1\\u6ce1\\u739b\\u7279\\u9700\\u8981\\u5c3d\\u53ef\\u80fd\\u5730\\u5ef6\\u957f\\u5176\\u751f\\u547d\\u5468\\u671f\\uff0c\\u589e\\u5f3a\\u5176\\u53d8\\u73b0\\u80fd\\u529b\\u3002\\u65e0\\u8bba\\u662f\\u51e0\\u5341\\u5143\\u7684\\u76f2\\u76d2\\uff0c\\u8fd8\\u662f\\u4e0a\\u4e07\\u5143\\u7684\\u9650\\u91cf\\u7248\\uff0c\\u65e0\\u8bba\\u662f\\u9189\\u7231\\u5728\\u6d77\\u8fb9\\u7cfb\\u5217\\uff0c\\u8fd8\\u662fMini Labubu\\u7cfb\\u5217\\uff0c\\u90fd\\u662f\\u4e3a\\u4e86\\u8ba9\\u4e00\\u4e2aIP\\u4ee5\\u4e0d\\u540c\\u5f62\\u5f0f\\u5448\\u73b0\\uff0c\\u4e0d\\u4ec5\\u589e\\u52a0\\u8001\\u7c89\\u4e1d\\u7684\\u590d\\u8d2d\\uff0c\\u4e5f\\u5438\\u5f15\\u65b0\\u7c89\\u4e1d\\u7684\\u52a0\\u5165\\u3002 \\u5018\\u82e5Labubu\\u6709\\u4e00\\u5929\\u4e0d\\u518d\\u6d41\\u884c\\uff0c\\u6ce1\\u6ce1\\u739b\\u7279\\u662f\\u5426\\u6709\\u80fd\\u529b\\u6253\\u9020\\u4e0b\\u4e00\\u4e2aLabubu\\uff1f\\u8fd9\\u5c31\\u6d89\\u53ca\\u5230IP\\u7684\\u521b\\u65b0\\u3002\\u6ce1\\u6ce1\\u739b\\u7279\\u7684IP\\u8fdc\\u4e0d\\u6b62Labubu\\u548cMolly\\uff0c\\u5176\\u7b7e\\u7f72\\u6388\\u6743\\u7684IP\\uff0c\\u81ea\\u4e3b\\u5f00\\u53d1\\u7684IP\\uff0c\\u4ee5\\u53ca\\u5408\\u4f5c\\u7684IP\\uff0c\\u8fd8\\u6709\\u5f88\\u591a\\u3002\\u867d\\u7136\\u8fd9\\u4e9bIP\\u4e0d\\u662f\\u6bcf\\u4e2a\\u90fd\\u80fd\\u8fbe\\u5230Labubu\\u7684\\u6d41\\u884c\\u7a0b\\u5ea6\\uff0c Labubu\\u7684\\u8fd0\\u4f5c\\u6a21\\u5f0f\\u4e5f\\u4e0d\\u80fd\\u7b80\\u5355\\u590d\\u5236\\uff0c\\u4f46\\u662f\\u6ce1\\u6ce1\\u739b\\u7279\\u5728\\u6f6e\\u73a9\\u884c\\u4e1a\\u7684\\u591a\\u5e74\\u7ecf\\u9a8c\\uff0c\\u8ba9\\u8d44\\u672c\\u5e02\\u573a\\u76f8\\u4fe1\\u6ce1\\u6ce1\\u739b\\u7279\\u6bd4\\u522b\\u7684\\u6f6e\\u73a9\\u516c\\u53f8\\u66f4\\u6709\\u53ef\\u80fd\\u6253\\u9020\\u4e0b\\u4e00\\u4e2aLabubu\\u3002 \\u4e0b\\u4e00\\u4e2aLabubu\\u5728\\u54ea\\u91cc\\uff1f\\u6ce1\\u6ce1\\u739b\\u7279\\u7684\\u9020\\u661f\\u795e\\u8bdd\\u80fd\\u5426\\u7ee7\\u7eed\\uff1f\\u6f6e\\u73a9IP\\u5982\\u540c\\u77ac\\u95f4\\u4e07\\u53d8\\u7684\\u5929\\u6c14\\uff0c\\u53ef\\u4ee5\\u4ed4\\u7ec6\\u7814\\u7a76\\uff0c\\u4f46\\u96be\\u4ee5\\u7cbe\\u51c6\\u9884\\u6d4b\\u3002\\u5bf9\\u4e8e\\u4e0b\\u4e00\\u4e2aLabubu\\uff0c\\u6211\\u4eec\\u62ed\\u76ee\\u4ee5\\u5f85\\u3002 \\u8303\\u4ead\\u4ead\\u535a\\u58eb \\u6e2f\\u5927\\u7ecf\\u7ba1\\u5b66\\u9662\\u5e02\\u573a\\u5b66\\u9996\\u5e2d\\u8bb2\\u5e08 \\uff08\\u672c\\u6587\\u540c\\u65f6\\u4e8e\\u4e8c\\u96f6\\u4e8c\\u4e94\\u5e74\\u5341\\u6708\\u5341\\u516d\\u65e5\\u8f7d\\u4e8e\\u300aFT\\u4e2d\\u6587\\u7f51\\u300b\\u660e\\u5fb7\\u5546\\u8bba\\u4e13\\u680f\\uff09\",\"inLanguage\":\"zh-CN\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/research\\\/thought-leadership\\\/ft-chinese-column\\\/the-next-labubu-can-pop-marts-star-making-legend-sustain\\\/#breadcrumblist\"},\"datePublished\":\"2025-10-16T11:22:50+08:00\",\"dateModified\":\"2025-10-16T11:25:01+08:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/#website\",\"url\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/\",\"name\":\"HKU Business School\",\"inLanguage\":\"zh-CN\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.hkubs.hku.hk\\\/sc\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"\u4e0b\u4e00\u4e2aLabubu\uff1a\u6ce1\u6ce1\u739b\u7279\u7684\u201c\u9020\u661f\u201d\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f - HKU Business School","description":"\u4ece2024\u5e74\u5f00\u59cb\uff0c\u4e00\u4e2a\u957f\u7740\u5c16\u5c16\u5c0f\u8033\u6735\uff0c\u6076\u9b54\u822c\u5927\u773c\u775b\uff0c\u54a7\u77409\u9897\u5c16\u5c16\u7360\u7259\u7684\u73a9\u5076Labubu\u98ce\u9761\u5168\u7403\u30022025\u5e74\u4e0a\u534a\u5e74\uff0cLabubu\u9500\u552e\u989d\u9ad8\u8fbe48\u4ebf\u4eba\u6c11\u5e01\u3002Labubu\u60ca\u8273\u5e02\u573a\u7684\u4e0d\u4ec5\u662f\u5b83\u5f3a\u5927\u7684\u5438\u91d1\u80fd\u529b\uff0c\u66f4\u662f\u5b83\u5728\u6d77\u5916\u5e02\u573a\u7684\u52bf\u4e0d\u53ef\u6321\u3002\u4ece\u4e1c\u5357\u4e9a\u5230\u6b27\u6d32\u7f8e\u56fd\uff0cLabubu\u90fd\u662f\u5e74\u8f7b\u4eba\u8ffd\u6367\u7684\u6f6e\u6d41\u3002Labubu\u7684\u6210\u529f\u4e5f\u8ba9\u6ce1\u6ce1\u739b\u7279\u80a1\u7968\u4ece2020\u5e74IPO\u768438.5\u6e2f\u5e01\u4e00\u8def\u98d9\u5347\u5230\u8d85\u8fc7200\u6e2f\u5e01\uff0c\u77ed\u77ed5\u5e74\u6da8\u5e45\u8d85\u8fc7400%\u3002 \u5728\u5f53\u524d\u6d88\u8d39\u75b2\u8f6f\u7684\u5e02\u573a\u4e2d\uff0c\u4e3a\u4f55\u4e00\u4e2a\u201c\u65e0\u7528\u201d\u7684\u73a9\u5177Labubu\u4f9b\u4e0d\u5e94\u6c42\uff1f\u5728AI\u4e92\u8054\u7f51\u76db\u884c\u7684\u5f53\u4e0b\uff0c\u4e3a\u4f55\u4e00\u5bb6\u201c\u4e0d\u7b26\u5408\u201d\u9ad8\u589e\u957f\u516c\u5f0f\u7684\u6f6e\u73a9\u516c\u53f8\u4e00\u8def\u9ad8\u6b4c\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u5546\u4e1a\u79d8\u7c4d\u662f\u4ec0\u4e48\uff1f \u4f5c\u4e3a\u4e00\u5bb6\u6f6e\u73a9\u516c\u53f8\uff0c\u6ce1\u6ce1\u739b\u7279\u7684IP\u5546\u4e1a\u6a21\u5f0f\u53ef\u4ee5\u603b\u7ed3\u4e3a\u4e94\u4e2a\u5173\u952e\u90e8\u5206\uff1aIP\u7684\u53d1\u6398\uff0cIP\u7684\u5f00\u53d1\uff0cIP\u7684\u54c1\u724c\u8425\u9500\uff0cIP\u7684\u53d8\u73b0\uff0c\u4ee5\u53caIP\u7684\u521b\u65b0\u3002 IP\u7684\u53d1\u6398\u5c31\u5982\u540c\u827a\u4eba\u516c\u53f8\u53d1\u6398\u65b0\u4eba\u3002\u6ce1\u6ce1\u739b\u7279\u5bfb\u6c42\u7684\u662f\u6709\u6f5c\u529b\u6210\u4e3a\u672a\u6765\u7684\u201c\u660e\u661f\u201d\uff0c\u4f46\u662f\u5c1a\u672a\u88ab\u5546\u4e1a\u5316\u7684IP\u3002\u6ce1\u6ce1\u739b\u7279\u5e38\u5e38\u5728\u5404\u79cd\u56fd\u9645\u52a8\u6f2b\u5c55\u4e0a\u5bfb\u627e\u6700\u53d7\u6b22\u8fce\u7684\u827a\u672f\u5bb6\uff0c\u5018\u82e5\u70ed\u95e8\u7684IP\u8fd8\u6ca1\u6709\u7b7e\u7ea6\u6388\u6743\uff0c\u6ce1\u6ce1\u739b\u7279\u5c31\u4f1a\u8bd5\u56fe\u5c06\u5176\u7eb3\u5165\u81ea\u5df1\u7684\u5546\u4e1a\u7248\u56fe\u3002\u6bd4\u5982\u6ce1\u6ce1\u739b\u7279\u6367\u7ea2\u7684\u7b2c\u4e00\u4e2a\u6f6e\u73a9IP Molly\uff0c2016\u5e74\u4e0e\u9999\u6e2f\u827a\u672f\u5bb6\u738b\u4fe1\u660e\u7b7e\u7ea6\u524d\u5e74\u9500\u91cf\u53ea\u6709\u51e0\u767e\u4e2a\uff0c\u6ce1\u6ce1\u739b\u7279\u5c06\u5176\u63a8\u5e7f\u5230\u5168\u4e16\u754c\u5e74\u9500\u91cf\u4e0a\u767e\u4e07\u4e2a\u751a\u81f3\u5343\u4e07\u4e2a\u3002 \u800c\u4ece\u5c0f\u4f17\u827a\u672f\u53d8\u6210\u5927\u4f17\u7206\u6b3e\u7684\u8fc7\u7a0b\uff0c\u5c31\u5305\u542b\u4e86IP\u5f00\u53d1\u7684\u8fc7\u7a0b\u3002\u5c0f\u4f17\u827a\u672f\u7684\u7279\u70b9\u672a\u5fc5\u5951\u5408\u5927\u4f17\u5e02\u573a\u7684\u54c1\u5473\u3002\u6bd4\u5982\u4eca\u5929\u7684Labubu\u65e0\u8bba\u662f\u4ece\u957f\u76f8\u80a4\u8272\u8fd8\u662f\u670d\u9970\uff0c\u90fd\u548c2019\u5e74\u6ce1\u6ce1\u739b\u7279\u548c\u827a\u672f\u5bb6\u9f99\u5bb6\u5347\u7b7e\u7ea6\u65f6\u7684Labubu\u5f88\u4e0d\u4e00\u6837\u3002\u63a8\u5411\u5927\u4f17\u5e02\u573a\u540e\uff0cLabubu\u7684\u6bcf\u4e00\u4ee3\u5728\u5f62\u8c61\u4e0a\u90fd\u6709\u6240\u66f4\u8fed\u3002\u8fd9\u4e9b\u53d8\u5316\u5c31\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u827a\u672f\u4e0e\u5546\u4e1a\u4e4b\u95f4\u7684\u5e73\u8861\u3002 \u8981\u8ba9\u5927\u4f17\u5e02\u573a\u8ffd\u6367\uff0c\u8fd8\u9700\u8981\u8017\u8d44\u5de8\u5927\u7684\u54c1\u724c\u8425\u9500\u3002Labubu 2024\u5e74\u7684\u201c\u7a81\u7136\u201d\u8d70\u7ea2\uff0c\u79bb\u4e0d\u5f00\u5168\u7403\u5e74\u8f7b\u5973\u5b69\u8ffd\u6367\u7684Blackpink\u97e9\u6d41\u5973\u56e2\u4e2d\u7684Lisa\u57282024\u5e744\u6708\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u7684\u201c\u5e26\u8d27\u201d\u3002\u800c\u5982\u4ecaLabubu\u5728\u6d77\u5916\u5e02\u573a\u7684\u5f3a\u52b2\u8868\u73b0\uff0c\u4e5f\u79bb\u4e0d\u5f00\u7f8e\u56fd\u6d41\u884c\u97f3\u4e50\u5de8\u661fRihanna\uff0cNBA\u7403\u661fLeBron James, \u548c\u6cf0\u56fd\u516c\u4e3b\u7684\u52a0\u6301\u3002\u660e\u661f\u6548\u5e94\u5728\u793e\u4ea4\u5a92\u4f53\u7684\u201c\u75c5\u6bd2\u5f0f\u201d\u4f20\u64ad\u4e0b\uff0cLabubu\u8fc5\u901f\u5728\u7ebf\u4e0a\u8d70\u7ea2\u3002\u800c\u7ebf\u4e0a\u7684\u5927\u6570\u636e\u548c\u7b97\u6cd5\u66f4\u662f\u8ba9Labubu\u5982\u864e\u6dfb\u7ffc\uff0c\u8ba9\u8425\u9500\u7cbe\u51c6\u5b9a\u4f4d\u76ee\u6807\u6d88\u8d39\u8005\uff0c\u5c06\u54c1\u724c\u7684\u77e5\u540d\u5ea6\u8fc5\u901f\u8f6c\u5316\u4e3a\u8d2d\u4e70\u6b32\u3002 \u5982\u679c\u8bf4\u6367\u7ea2\u4e00\u4e2aIP\u7684\u82b1\u8d39\u662f\u6295\u8d44\uff0c\u90a3\u4e48\u6295\u8d44\u5c31\u9700\u8981\u6709\u56de\u62a5\u3002\u4e00\u65e6IP\u8d70\u7ea2\uff0c\u6ce1\u6ce1\u739b\u7279\u9700\u8981\u5c3d\u53ef\u80fd\u5730\u5ef6\u957f\u5176\u751f\u547d\u5468\u671f\uff0c\u589e\u5f3a\u5176\u53d8\u73b0\u80fd\u529b\u3002\u65e0\u8bba\u662f\u51e0\u5341\u5143\u7684\u76f2\u76d2\uff0c\u8fd8\u662f\u4e0a\u4e07\u5143\u7684\u9650\u91cf\u7248\uff0c\u65e0\u8bba\u662f\u9189\u7231\u5728\u6d77\u8fb9\u7cfb\u5217\uff0c\u8fd8\u662fMini Labubu\u7cfb\u5217\uff0c\u90fd\u662f\u4e3a\u4e86\u8ba9\u4e00\u4e2aIP\u4ee5\u4e0d\u540c\u5f62\u5f0f\u5448\u73b0\uff0c\u4e0d\u4ec5\u589e\u52a0\u8001\u7c89\u4e1d\u7684\u590d\u8d2d\uff0c\u4e5f\u5438\u5f15\u65b0\u7c89\u4e1d\u7684\u52a0\u5165\u3002 \u5018\u82e5Labubu\u6709\u4e00\u5929\u4e0d\u518d\u6d41\u884c\uff0c\u6ce1\u6ce1\u739b\u7279\u662f\u5426\u6709\u80fd\u529b\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\uff1f\u8fd9\u5c31\u6d89\u53ca\u5230IP\u7684\u521b\u65b0\u3002\u6ce1\u6ce1\u739b\u7279\u7684IP\u8fdc\u4e0d\u6b62Labubu\u548cMolly\uff0c\u5176\u7b7e\u7f72\u6388\u6743\u7684IP\uff0c\u81ea\u4e3b\u5f00\u53d1\u7684IP\uff0c\u4ee5\u53ca\u5408\u4f5c\u7684IP\uff0c\u8fd8\u6709\u5f88\u591a\u3002\u867d\u7136\u8fd9\u4e9bIP\u4e0d\u662f\u6bcf\u4e2a\u90fd\u80fd\u8fbe\u5230Labubu\u7684\u6d41\u884c\u7a0b\u5ea6\uff0c Labubu\u7684\u8fd0\u4f5c\u6a21\u5f0f\u4e5f\u4e0d\u80fd\u7b80\u5355\u590d\u5236\uff0c\u4f46\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u6f6e\u73a9\u884c\u4e1a\u7684\u591a\u5e74\u7ecf\u9a8c\uff0c\u8ba9\u8d44\u672c\u5e02\u573a\u76f8\u4fe1\u6ce1\u6ce1\u739b\u7279\u6bd4\u522b\u7684\u6f6e\u73a9\u516c\u53f8\u66f4\u6709\u53ef\u80fd\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\u3002 \u4e0b\u4e00\u4e2aLabubu\u5728\u54ea\u91cc\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u9020\u661f\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f\u6f6e\u73a9IP\u5982\u540c\u77ac\u95f4\u4e07\u53d8\u7684\u5929\u6c14\uff0c\u53ef\u4ee5\u4ed4\u7ec6\u7814\u7a76\uff0c\u4f46\u96be\u4ee5\u7cbe\u51c6\u9884\u6d4b\u3002\u5bf9\u4e8e\u4e0b\u4e00\u4e2aLabubu\uff0c\u6211\u4eec\u62ed\u76ee\u4ee5\u5f85\u3002 \u8303\u4ead\u4ead\u535a\u58eb \u6e2f\u5927\u7ecf\u7ba1\u5b66\u9662\u5e02\u573a\u5b66\u9996\u5e2d\u8bb2\u5e08 \uff08\u672c\u6587\u540c\u65f6\u4e8e\u4e8c\u96f6\u4e8c\u4e94\u5e74\u5341\u6708\u5341\u516d\u65e5\u8f7d\u4e8e\u300aFT\u4e2d\u6587\u7f51\u300b\u660e\u5fb7\u5546\u8bba\u4e13\u680f\uff09","canonical_url":"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/ft-chinese-column\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"google-site-verification":"google-site-verification=MjdkluDgHpNk2vz5slbwER2Gusw2rUDQuVULMERWzLo","miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/ft-chinese-column\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.hkubs.hku.hk\/sc\/#listItem","position":1,"name":"Home","item":"https:\/\/www.hkubs.hku.hk\/sc\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.hkubs.hku.hk\/sc\/thought-leadership\/ft-chinese-column-sc\/#listItem","name":"\u660e\u5fb7\u5546\u8bba"}},{"@type":"ListItem","@id":"https:\/\/www.hkubs.hku.hk\/sc\/thought-leadership\/ft-chinese-column-sc\/#listItem","position":2,"name":"\u660e\u5fb7\u5546\u8bba","item":"https:\/\/www.hkubs.hku.hk\/sc\/thought-leadership\/ft-chinese-column-sc\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/ft-chinese-column\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/#listItem","name":"\u4e0b\u4e00\u4e2aLabubu\uff1a\u6ce1\u6ce1\u739b\u7279\u7684\u201c\u9020\u661f\u201d\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.hkubs.hku.hk\/sc\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/ft-chinese-column\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/#listItem","position":3,"name":"\u4e0b\u4e00\u4e2aLabubu\uff1a\u6ce1\u6ce1\u739b\u7279\u7684\u201c\u9020\u661f\u201d\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f","previousItem":{"@type":"ListItem","@id":"https:\/\/www.hkubs.hku.hk\/sc\/thought-leadership\/ft-chinese-column-sc\/#listItem","name":"\u660e\u5fb7\u5546\u8bba"}}]},{"@type":"Organization","@id":"https:\/\/www.hkubs.hku.hk\/sc\/#organization","name":"HKU Business School","url":"https:\/\/www.hkubs.hku.hk\/sc\/"},{"@type":"WebPage","@id":"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/ft-chinese-column\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/#webpage","url":"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/ft-chinese-column\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/","name":"\u4e0b\u4e00\u4e2aLabubu\uff1a\u6ce1\u6ce1\u739b\u7279\u7684\u201c\u9020\u661f\u201d\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f - HKU Business School","description":"\u4ece2024\u5e74\u5f00\u59cb\uff0c\u4e00\u4e2a\u957f\u7740\u5c16\u5c16\u5c0f\u8033\u6735\uff0c\u6076\u9b54\u822c\u5927\u773c\u775b\uff0c\u54a7\u77409\u9897\u5c16\u5c16\u7360\u7259\u7684\u73a9\u5076Labubu\u98ce\u9761\u5168\u7403\u30022025\u5e74\u4e0a\u534a\u5e74\uff0cLabubu\u9500\u552e\u989d\u9ad8\u8fbe48\u4ebf\u4eba\u6c11\u5e01\u3002Labubu\u60ca\u8273\u5e02\u573a\u7684\u4e0d\u4ec5\u662f\u5b83\u5f3a\u5927\u7684\u5438\u91d1\u80fd\u529b\uff0c\u66f4\u662f\u5b83\u5728\u6d77\u5916\u5e02\u573a\u7684\u52bf\u4e0d\u53ef\u6321\u3002\u4ece\u4e1c\u5357\u4e9a\u5230\u6b27\u6d32\u7f8e\u56fd\uff0cLabubu\u90fd\u662f\u5e74\u8f7b\u4eba\u8ffd\u6367\u7684\u6f6e\u6d41\u3002Labubu\u7684\u6210\u529f\u4e5f\u8ba9\u6ce1\u6ce1\u739b\u7279\u80a1\u7968\u4ece2020\u5e74IPO\u768438.5\u6e2f\u5e01\u4e00\u8def\u98d9\u5347\u5230\u8d85\u8fc7200\u6e2f\u5e01\uff0c\u77ed\u77ed5\u5e74\u6da8\u5e45\u8d85\u8fc7400%\u3002 \u5728\u5f53\u524d\u6d88\u8d39\u75b2\u8f6f\u7684\u5e02\u573a\u4e2d\uff0c\u4e3a\u4f55\u4e00\u4e2a\u201c\u65e0\u7528\u201d\u7684\u73a9\u5177Labubu\u4f9b\u4e0d\u5e94\u6c42\uff1f\u5728AI\u4e92\u8054\u7f51\u76db\u884c\u7684\u5f53\u4e0b\uff0c\u4e3a\u4f55\u4e00\u5bb6\u201c\u4e0d\u7b26\u5408\u201d\u9ad8\u589e\u957f\u516c\u5f0f\u7684\u6f6e\u73a9\u516c\u53f8\u4e00\u8def\u9ad8\u6b4c\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u5546\u4e1a\u79d8\u7c4d\u662f\u4ec0\u4e48\uff1f \u4f5c\u4e3a\u4e00\u5bb6\u6f6e\u73a9\u516c\u53f8\uff0c\u6ce1\u6ce1\u739b\u7279\u7684IP\u5546\u4e1a\u6a21\u5f0f\u53ef\u4ee5\u603b\u7ed3\u4e3a\u4e94\u4e2a\u5173\u952e\u90e8\u5206\uff1aIP\u7684\u53d1\u6398\uff0cIP\u7684\u5f00\u53d1\uff0cIP\u7684\u54c1\u724c\u8425\u9500\uff0cIP\u7684\u53d8\u73b0\uff0c\u4ee5\u53caIP\u7684\u521b\u65b0\u3002 IP\u7684\u53d1\u6398\u5c31\u5982\u540c\u827a\u4eba\u516c\u53f8\u53d1\u6398\u65b0\u4eba\u3002\u6ce1\u6ce1\u739b\u7279\u5bfb\u6c42\u7684\u662f\u6709\u6f5c\u529b\u6210\u4e3a\u672a\u6765\u7684\u201c\u660e\u661f\u201d\uff0c\u4f46\u662f\u5c1a\u672a\u88ab\u5546\u4e1a\u5316\u7684IP\u3002\u6ce1\u6ce1\u739b\u7279\u5e38\u5e38\u5728\u5404\u79cd\u56fd\u9645\u52a8\u6f2b\u5c55\u4e0a\u5bfb\u627e\u6700\u53d7\u6b22\u8fce\u7684\u827a\u672f\u5bb6\uff0c\u5018\u82e5\u70ed\u95e8\u7684IP\u8fd8\u6ca1\u6709\u7b7e\u7ea6\u6388\u6743\uff0c\u6ce1\u6ce1\u739b\u7279\u5c31\u4f1a\u8bd5\u56fe\u5c06\u5176\u7eb3\u5165\u81ea\u5df1\u7684\u5546\u4e1a\u7248\u56fe\u3002\u6bd4\u5982\u6ce1\u6ce1\u739b\u7279\u6367\u7ea2\u7684\u7b2c\u4e00\u4e2a\u6f6e\u73a9IP Molly\uff0c2016\u5e74\u4e0e\u9999\u6e2f\u827a\u672f\u5bb6\u738b\u4fe1\u660e\u7b7e\u7ea6\u524d\u5e74\u9500\u91cf\u53ea\u6709\u51e0\u767e\u4e2a\uff0c\u6ce1\u6ce1\u739b\u7279\u5c06\u5176\u63a8\u5e7f\u5230\u5168\u4e16\u754c\u5e74\u9500\u91cf\u4e0a\u767e\u4e07\u4e2a\u751a\u81f3\u5343\u4e07\u4e2a\u3002 \u800c\u4ece\u5c0f\u4f17\u827a\u672f\u53d8\u6210\u5927\u4f17\u7206\u6b3e\u7684\u8fc7\u7a0b\uff0c\u5c31\u5305\u542b\u4e86IP\u5f00\u53d1\u7684\u8fc7\u7a0b\u3002\u5c0f\u4f17\u827a\u672f\u7684\u7279\u70b9\u672a\u5fc5\u5951\u5408\u5927\u4f17\u5e02\u573a\u7684\u54c1\u5473\u3002\u6bd4\u5982\u4eca\u5929\u7684Labubu\u65e0\u8bba\u662f\u4ece\u957f\u76f8\u80a4\u8272\u8fd8\u662f\u670d\u9970\uff0c\u90fd\u548c2019\u5e74\u6ce1\u6ce1\u739b\u7279\u548c\u827a\u672f\u5bb6\u9f99\u5bb6\u5347\u7b7e\u7ea6\u65f6\u7684Labubu\u5f88\u4e0d\u4e00\u6837\u3002\u63a8\u5411\u5927\u4f17\u5e02\u573a\u540e\uff0cLabubu\u7684\u6bcf\u4e00\u4ee3\u5728\u5f62\u8c61\u4e0a\u90fd\u6709\u6240\u66f4\u8fed\u3002\u8fd9\u4e9b\u53d8\u5316\u5c31\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u827a\u672f\u4e0e\u5546\u4e1a\u4e4b\u95f4\u7684\u5e73\u8861\u3002 \u8981\u8ba9\u5927\u4f17\u5e02\u573a\u8ffd\u6367\uff0c\u8fd8\u9700\u8981\u8017\u8d44\u5de8\u5927\u7684\u54c1\u724c\u8425\u9500\u3002Labubu 2024\u5e74\u7684\u201c\u7a81\u7136\u201d\u8d70\u7ea2\uff0c\u79bb\u4e0d\u5f00\u5168\u7403\u5e74\u8f7b\u5973\u5b69\u8ffd\u6367\u7684Blackpink\u97e9\u6d41\u5973\u56e2\u4e2d\u7684Lisa\u57282024\u5e744\u6708\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u7684\u201c\u5e26\u8d27\u201d\u3002\u800c\u5982\u4ecaLabubu\u5728\u6d77\u5916\u5e02\u573a\u7684\u5f3a\u52b2\u8868\u73b0\uff0c\u4e5f\u79bb\u4e0d\u5f00\u7f8e\u56fd\u6d41\u884c\u97f3\u4e50\u5de8\u661fRihanna\uff0cNBA\u7403\u661fLeBron James, \u548c\u6cf0\u56fd\u516c\u4e3b\u7684\u52a0\u6301\u3002\u660e\u661f\u6548\u5e94\u5728\u793e\u4ea4\u5a92\u4f53\u7684\u201c\u75c5\u6bd2\u5f0f\u201d\u4f20\u64ad\u4e0b\uff0cLabubu\u8fc5\u901f\u5728\u7ebf\u4e0a\u8d70\u7ea2\u3002\u800c\u7ebf\u4e0a\u7684\u5927\u6570\u636e\u548c\u7b97\u6cd5\u66f4\u662f\u8ba9Labubu\u5982\u864e\u6dfb\u7ffc\uff0c\u8ba9\u8425\u9500\u7cbe\u51c6\u5b9a\u4f4d\u76ee\u6807\u6d88\u8d39\u8005\uff0c\u5c06\u54c1\u724c\u7684\u77e5\u540d\u5ea6\u8fc5\u901f\u8f6c\u5316\u4e3a\u8d2d\u4e70\u6b32\u3002 \u5982\u679c\u8bf4\u6367\u7ea2\u4e00\u4e2aIP\u7684\u82b1\u8d39\u662f\u6295\u8d44\uff0c\u90a3\u4e48\u6295\u8d44\u5c31\u9700\u8981\u6709\u56de\u62a5\u3002\u4e00\u65e6IP\u8d70\u7ea2\uff0c\u6ce1\u6ce1\u739b\u7279\u9700\u8981\u5c3d\u53ef\u80fd\u5730\u5ef6\u957f\u5176\u751f\u547d\u5468\u671f\uff0c\u589e\u5f3a\u5176\u53d8\u73b0\u80fd\u529b\u3002\u65e0\u8bba\u662f\u51e0\u5341\u5143\u7684\u76f2\u76d2\uff0c\u8fd8\u662f\u4e0a\u4e07\u5143\u7684\u9650\u91cf\u7248\uff0c\u65e0\u8bba\u662f\u9189\u7231\u5728\u6d77\u8fb9\u7cfb\u5217\uff0c\u8fd8\u662fMini Labubu\u7cfb\u5217\uff0c\u90fd\u662f\u4e3a\u4e86\u8ba9\u4e00\u4e2aIP\u4ee5\u4e0d\u540c\u5f62\u5f0f\u5448\u73b0\uff0c\u4e0d\u4ec5\u589e\u52a0\u8001\u7c89\u4e1d\u7684\u590d\u8d2d\uff0c\u4e5f\u5438\u5f15\u65b0\u7c89\u4e1d\u7684\u52a0\u5165\u3002 \u5018\u82e5Labubu\u6709\u4e00\u5929\u4e0d\u518d\u6d41\u884c\uff0c\u6ce1\u6ce1\u739b\u7279\u662f\u5426\u6709\u80fd\u529b\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\uff1f\u8fd9\u5c31\u6d89\u53ca\u5230IP\u7684\u521b\u65b0\u3002\u6ce1\u6ce1\u739b\u7279\u7684IP\u8fdc\u4e0d\u6b62Labubu\u548cMolly\uff0c\u5176\u7b7e\u7f72\u6388\u6743\u7684IP\uff0c\u81ea\u4e3b\u5f00\u53d1\u7684IP\uff0c\u4ee5\u53ca\u5408\u4f5c\u7684IP\uff0c\u8fd8\u6709\u5f88\u591a\u3002\u867d\u7136\u8fd9\u4e9bIP\u4e0d\u662f\u6bcf\u4e2a\u90fd\u80fd\u8fbe\u5230Labubu\u7684\u6d41\u884c\u7a0b\u5ea6\uff0c Labubu\u7684\u8fd0\u4f5c\u6a21\u5f0f\u4e5f\u4e0d\u80fd\u7b80\u5355\u590d\u5236\uff0c\u4f46\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u6f6e\u73a9\u884c\u4e1a\u7684\u591a\u5e74\u7ecf\u9a8c\uff0c\u8ba9\u8d44\u672c\u5e02\u573a\u76f8\u4fe1\u6ce1\u6ce1\u739b\u7279\u6bd4\u522b\u7684\u6f6e\u73a9\u516c\u53f8\u66f4\u6709\u53ef\u80fd\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\u3002 \u4e0b\u4e00\u4e2aLabubu\u5728\u54ea\u91cc\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u9020\u661f\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f\u6f6e\u73a9IP\u5982\u540c\u77ac\u95f4\u4e07\u53d8\u7684\u5929\u6c14\uff0c\u53ef\u4ee5\u4ed4\u7ec6\u7814\u7a76\uff0c\u4f46\u96be\u4ee5\u7cbe\u51c6\u9884\u6d4b\u3002\u5bf9\u4e8e\u4e0b\u4e00\u4e2aLabubu\uff0c\u6211\u4eec\u62ed\u76ee\u4ee5\u5f85\u3002 \u8303\u4ead\u4ead\u535a\u58eb \u6e2f\u5927\u7ecf\u7ba1\u5b66\u9662\u5e02\u573a\u5b66\u9996\u5e2d\u8bb2\u5e08 \uff08\u672c\u6587\u540c\u65f6\u4e8e\u4e8c\u96f6\u4e8c\u4e94\u5e74\u5341\u6708\u5341\u516d\u65e5\u8f7d\u4e8e\u300aFT\u4e2d\u6587\u7f51\u300b\u660e\u5fb7\u5546\u8bba\u4e13\u680f\uff09","inLanguage":"zh-CN","isPartOf":{"@id":"https:\/\/www.hkubs.hku.hk\/sc\/#website"},"breadcrumb":{"@id":"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/ft-chinese-column\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/#breadcrumblist"},"datePublished":"2025-10-16T11:22:50+08:00","dateModified":"2025-10-16T11:25:01+08:00"},{"@type":"WebSite","@id":"https:\/\/www.hkubs.hku.hk\/sc\/#website","url":"https:\/\/www.hkubs.hku.hk\/sc\/","name":"HKU Business School","inLanguage":"zh-CN","publisher":{"@id":"https:\/\/www.hkubs.hku.hk\/sc\/#organization"}}]},"og:locale":"en_US","og:site_name":"HKU Business School -","og:type":"article","og:title":"\u4e0b\u4e00\u4e2aLabubu\uff1a\u6ce1\u6ce1\u739b\u7279\u7684\u201c\u9020\u661f\u201d\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f - HKU Business School","og:description":"\u4ece2024\u5e74\u5f00\u59cb\uff0c\u4e00\u4e2a\u957f\u7740\u5c16\u5c16\u5c0f\u8033\u6735\uff0c\u6076\u9b54\u822c\u5927\u773c\u775b\uff0c\u54a7\u77409\u9897\u5c16\u5c16\u7360\u7259\u7684\u73a9\u5076Labubu\u98ce\u9761\u5168\u7403\u30022025\u5e74\u4e0a\u534a\u5e74\uff0cLabubu\u9500\u552e\u989d\u9ad8\u8fbe48\u4ebf\u4eba\u6c11\u5e01\u3002Labubu\u60ca\u8273\u5e02\u573a\u7684\u4e0d\u4ec5\u662f\u5b83\u5f3a\u5927\u7684\u5438\u91d1\u80fd\u529b\uff0c\u66f4\u662f\u5b83\u5728\u6d77\u5916\u5e02\u573a\u7684\u52bf\u4e0d\u53ef\u6321\u3002\u4ece\u4e1c\u5357\u4e9a\u5230\u6b27\u6d32\u7f8e\u56fd\uff0cLabubu\u90fd\u662f\u5e74\u8f7b\u4eba\u8ffd\u6367\u7684\u6f6e\u6d41\u3002Labubu\u7684\u6210\u529f\u4e5f\u8ba9\u6ce1\u6ce1\u739b\u7279\u80a1\u7968\u4ece2020\u5e74IPO\u768438.5\u6e2f\u5e01\u4e00\u8def\u98d9\u5347\u5230\u8d85\u8fc7200\u6e2f\u5e01\uff0c\u77ed\u77ed5\u5e74\u6da8\u5e45\u8d85\u8fc7400%\u3002 \u5728\u5f53\u524d\u6d88\u8d39\u75b2\u8f6f\u7684\u5e02\u573a\u4e2d\uff0c\u4e3a\u4f55\u4e00\u4e2a\u201c\u65e0\u7528\u201d\u7684\u73a9\u5177Labubu\u4f9b\u4e0d\u5e94\u6c42\uff1f\u5728AI\u4e92\u8054\u7f51\u76db\u884c\u7684\u5f53\u4e0b\uff0c\u4e3a\u4f55\u4e00\u5bb6\u201c\u4e0d\u7b26\u5408\u201d\u9ad8\u589e\u957f\u516c\u5f0f\u7684\u6f6e\u73a9\u516c\u53f8\u4e00\u8def\u9ad8\u6b4c\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u5546\u4e1a\u79d8\u7c4d\u662f\u4ec0\u4e48\uff1f \u4f5c\u4e3a\u4e00\u5bb6\u6f6e\u73a9\u516c\u53f8\uff0c\u6ce1\u6ce1\u739b\u7279\u7684IP\u5546\u4e1a\u6a21\u5f0f\u53ef\u4ee5\u603b\u7ed3\u4e3a\u4e94\u4e2a\u5173\u952e\u90e8\u5206\uff1aIP\u7684\u53d1\u6398\uff0cIP\u7684\u5f00\u53d1\uff0cIP\u7684\u54c1\u724c\u8425\u9500\uff0cIP\u7684\u53d8\u73b0\uff0c\u4ee5\u53caIP\u7684\u521b\u65b0\u3002 IP\u7684\u53d1\u6398\u5c31\u5982\u540c\u827a\u4eba\u516c\u53f8\u53d1\u6398\u65b0\u4eba\u3002\u6ce1\u6ce1\u739b\u7279\u5bfb\u6c42\u7684\u662f\u6709\u6f5c\u529b\u6210\u4e3a\u672a\u6765\u7684\u201c\u660e\u661f\u201d\uff0c\u4f46\u662f\u5c1a\u672a\u88ab\u5546\u4e1a\u5316\u7684IP\u3002\u6ce1\u6ce1\u739b\u7279\u5e38\u5e38\u5728\u5404\u79cd\u56fd\u9645\u52a8\u6f2b\u5c55\u4e0a\u5bfb\u627e\u6700\u53d7\u6b22\u8fce\u7684\u827a\u672f\u5bb6\uff0c\u5018\u82e5\u70ed\u95e8\u7684IP\u8fd8\u6ca1\u6709\u7b7e\u7ea6\u6388\u6743\uff0c\u6ce1\u6ce1\u739b\u7279\u5c31\u4f1a\u8bd5\u56fe\u5c06\u5176\u7eb3\u5165\u81ea\u5df1\u7684\u5546\u4e1a\u7248\u56fe\u3002\u6bd4\u5982\u6ce1\u6ce1\u739b\u7279\u6367\u7ea2\u7684\u7b2c\u4e00\u4e2a\u6f6e\u73a9IP Molly\uff0c2016\u5e74\u4e0e\u9999\u6e2f\u827a\u672f\u5bb6\u738b\u4fe1\u660e\u7b7e\u7ea6\u524d\u5e74\u9500\u91cf\u53ea\u6709\u51e0\u767e\u4e2a\uff0c\u6ce1\u6ce1\u739b\u7279\u5c06\u5176\u63a8\u5e7f\u5230\u5168\u4e16\u754c\u5e74\u9500\u91cf\u4e0a\u767e\u4e07\u4e2a\u751a\u81f3\u5343\u4e07\u4e2a\u3002 \u800c\u4ece\u5c0f\u4f17\u827a\u672f\u53d8\u6210\u5927\u4f17\u7206\u6b3e\u7684\u8fc7\u7a0b\uff0c\u5c31\u5305\u542b\u4e86IP\u5f00\u53d1\u7684\u8fc7\u7a0b\u3002\u5c0f\u4f17\u827a\u672f\u7684\u7279\u70b9\u672a\u5fc5\u5951\u5408\u5927\u4f17\u5e02\u573a\u7684\u54c1\u5473\u3002\u6bd4\u5982\u4eca\u5929\u7684Labubu\u65e0\u8bba\u662f\u4ece\u957f\u76f8\u80a4\u8272\u8fd8\u662f\u670d\u9970\uff0c\u90fd\u548c2019\u5e74\u6ce1\u6ce1\u739b\u7279\u548c\u827a\u672f\u5bb6\u9f99\u5bb6\u5347\u7b7e\u7ea6\u65f6\u7684Labubu\u5f88\u4e0d\u4e00\u6837\u3002\u63a8\u5411\u5927\u4f17\u5e02\u573a\u540e\uff0cLabubu\u7684\u6bcf\u4e00\u4ee3\u5728\u5f62\u8c61\u4e0a\u90fd\u6709\u6240\u66f4\u8fed\u3002\u8fd9\u4e9b\u53d8\u5316\u5c31\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u827a\u672f\u4e0e\u5546\u4e1a\u4e4b\u95f4\u7684\u5e73\u8861\u3002 \u8981\u8ba9\u5927\u4f17\u5e02\u573a\u8ffd\u6367\uff0c\u8fd8\u9700\u8981\u8017\u8d44\u5de8\u5927\u7684\u54c1\u724c\u8425\u9500\u3002Labubu 2024\u5e74\u7684\u201c\u7a81\u7136\u201d\u8d70\u7ea2\uff0c\u79bb\u4e0d\u5f00\u5168\u7403\u5e74\u8f7b\u5973\u5b69\u8ffd\u6367\u7684Blackpink\u97e9\u6d41\u5973\u56e2\u4e2d\u7684Lisa\u57282024\u5e744\u6708\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u7684\u201c\u5e26\u8d27\u201d\u3002\u800c\u5982\u4ecaLabubu\u5728\u6d77\u5916\u5e02\u573a\u7684\u5f3a\u52b2\u8868\u73b0\uff0c\u4e5f\u79bb\u4e0d\u5f00\u7f8e\u56fd\u6d41\u884c\u97f3\u4e50\u5de8\u661fRihanna\uff0cNBA\u7403\u661fLeBron James, \u548c\u6cf0\u56fd\u516c\u4e3b\u7684\u52a0\u6301\u3002\u660e\u661f\u6548\u5e94\u5728\u793e\u4ea4\u5a92\u4f53\u7684\u201c\u75c5\u6bd2\u5f0f\u201d\u4f20\u64ad\u4e0b\uff0cLabubu\u8fc5\u901f\u5728\u7ebf\u4e0a\u8d70\u7ea2\u3002\u800c\u7ebf\u4e0a\u7684\u5927\u6570\u636e\u548c\u7b97\u6cd5\u66f4\u662f\u8ba9Labubu\u5982\u864e\u6dfb\u7ffc\uff0c\u8ba9\u8425\u9500\u7cbe\u51c6\u5b9a\u4f4d\u76ee\u6807\u6d88\u8d39\u8005\uff0c\u5c06\u54c1\u724c\u7684\u77e5\u540d\u5ea6\u8fc5\u901f\u8f6c\u5316\u4e3a\u8d2d\u4e70\u6b32\u3002 \u5982\u679c\u8bf4\u6367\u7ea2\u4e00\u4e2aIP\u7684\u82b1\u8d39\u662f\u6295\u8d44\uff0c\u90a3\u4e48\u6295\u8d44\u5c31\u9700\u8981\u6709\u56de\u62a5\u3002\u4e00\u65e6IP\u8d70\u7ea2\uff0c\u6ce1\u6ce1\u739b\u7279\u9700\u8981\u5c3d\u53ef\u80fd\u5730\u5ef6\u957f\u5176\u751f\u547d\u5468\u671f\uff0c\u589e\u5f3a\u5176\u53d8\u73b0\u80fd\u529b\u3002\u65e0\u8bba\u662f\u51e0\u5341\u5143\u7684\u76f2\u76d2\uff0c\u8fd8\u662f\u4e0a\u4e07\u5143\u7684\u9650\u91cf\u7248\uff0c\u65e0\u8bba\u662f\u9189\u7231\u5728\u6d77\u8fb9\u7cfb\u5217\uff0c\u8fd8\u662fMini Labubu\u7cfb\u5217\uff0c\u90fd\u662f\u4e3a\u4e86\u8ba9\u4e00\u4e2aIP\u4ee5\u4e0d\u540c\u5f62\u5f0f\u5448\u73b0\uff0c\u4e0d\u4ec5\u589e\u52a0\u8001\u7c89\u4e1d\u7684\u590d\u8d2d\uff0c\u4e5f\u5438\u5f15\u65b0\u7c89\u4e1d\u7684\u52a0\u5165\u3002 \u5018\u82e5Labubu\u6709\u4e00\u5929\u4e0d\u518d\u6d41\u884c\uff0c\u6ce1\u6ce1\u739b\u7279\u662f\u5426\u6709\u80fd\u529b\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\uff1f\u8fd9\u5c31\u6d89\u53ca\u5230IP\u7684\u521b\u65b0\u3002\u6ce1\u6ce1\u739b\u7279\u7684IP\u8fdc\u4e0d\u6b62Labubu\u548cMolly\uff0c\u5176\u7b7e\u7f72\u6388\u6743\u7684IP\uff0c\u81ea\u4e3b\u5f00\u53d1\u7684IP\uff0c\u4ee5\u53ca\u5408\u4f5c\u7684IP\uff0c\u8fd8\u6709\u5f88\u591a\u3002\u867d\u7136\u8fd9\u4e9bIP\u4e0d\u662f\u6bcf\u4e2a\u90fd\u80fd\u8fbe\u5230Labubu\u7684\u6d41\u884c\u7a0b\u5ea6\uff0c Labubu\u7684\u8fd0\u4f5c\u6a21\u5f0f\u4e5f\u4e0d\u80fd\u7b80\u5355\u590d\u5236\uff0c\u4f46\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u6f6e\u73a9\u884c\u4e1a\u7684\u591a\u5e74\u7ecf\u9a8c\uff0c\u8ba9\u8d44\u672c\u5e02\u573a\u76f8\u4fe1\u6ce1\u6ce1\u739b\u7279\u6bd4\u522b\u7684\u6f6e\u73a9\u516c\u53f8\u66f4\u6709\u53ef\u80fd\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\u3002 \u4e0b\u4e00\u4e2aLabubu\u5728\u54ea\u91cc\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u9020\u661f\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f\u6f6e\u73a9IP\u5982\u540c\u77ac\u95f4\u4e07\u53d8\u7684\u5929\u6c14\uff0c\u53ef\u4ee5\u4ed4\u7ec6\u7814\u7a76\uff0c\u4f46\u96be\u4ee5\u7cbe\u51c6\u9884\u6d4b\u3002\u5bf9\u4e8e\u4e0b\u4e00\u4e2aLabubu\uff0c\u6211\u4eec\u62ed\u76ee\u4ee5\u5f85\u3002 \u8303\u4ead\u4ead\u535a\u58eb \u6e2f\u5927\u7ecf\u7ba1\u5b66\u9662\u5e02\u573a\u5b66\u9996\u5e2d\u8bb2\u5e08 \uff08\u672c\u6587\u540c\u65f6\u4e8e\u4e8c\u96f6\u4e8c\u4e94\u5e74\u5341\u6708\u5341\u516d\u65e5\u8f7d\u4e8e\u300aFT\u4e2d\u6587\u7f51\u300b\u660e\u5fb7\u5546\u8bba\u4e13\u680f\uff09","og:url":"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/ft-chinese-column\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/","article:published_time":"2025-10-16T03:22:50+00:00","article:modified_time":"2025-10-16T03:25:01+00:00","twitter:card":"summary_large_image","twitter:title":"\u4e0b\u4e00\u4e2aLabubu\uff1a\u6ce1\u6ce1\u739b\u7279\u7684\u201c\u9020\u661f\u201d\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f - HKU Business School","twitter:description":"\u4ece2024\u5e74\u5f00\u59cb\uff0c\u4e00\u4e2a\u957f\u7740\u5c16\u5c16\u5c0f\u8033\u6735\uff0c\u6076\u9b54\u822c\u5927\u773c\u775b\uff0c\u54a7\u77409\u9897\u5c16\u5c16\u7360\u7259\u7684\u73a9\u5076Labubu\u98ce\u9761\u5168\u7403\u30022025\u5e74\u4e0a\u534a\u5e74\uff0cLabubu\u9500\u552e\u989d\u9ad8\u8fbe48\u4ebf\u4eba\u6c11\u5e01\u3002Labubu\u60ca\u8273\u5e02\u573a\u7684\u4e0d\u4ec5\u662f\u5b83\u5f3a\u5927\u7684\u5438\u91d1\u80fd\u529b\uff0c\u66f4\u662f\u5b83\u5728\u6d77\u5916\u5e02\u573a\u7684\u52bf\u4e0d\u53ef\u6321\u3002\u4ece\u4e1c\u5357\u4e9a\u5230\u6b27\u6d32\u7f8e\u56fd\uff0cLabubu\u90fd\u662f\u5e74\u8f7b\u4eba\u8ffd\u6367\u7684\u6f6e\u6d41\u3002Labubu\u7684\u6210\u529f\u4e5f\u8ba9\u6ce1\u6ce1\u739b\u7279\u80a1\u7968\u4ece2020\u5e74IPO\u768438.5\u6e2f\u5e01\u4e00\u8def\u98d9\u5347\u5230\u8d85\u8fc7200\u6e2f\u5e01\uff0c\u77ed\u77ed5\u5e74\u6da8\u5e45\u8d85\u8fc7400%\u3002 \u5728\u5f53\u524d\u6d88\u8d39\u75b2\u8f6f\u7684\u5e02\u573a\u4e2d\uff0c\u4e3a\u4f55\u4e00\u4e2a\u201c\u65e0\u7528\u201d\u7684\u73a9\u5177Labubu\u4f9b\u4e0d\u5e94\u6c42\uff1f\u5728AI\u4e92\u8054\u7f51\u76db\u884c\u7684\u5f53\u4e0b\uff0c\u4e3a\u4f55\u4e00\u5bb6\u201c\u4e0d\u7b26\u5408\u201d\u9ad8\u589e\u957f\u516c\u5f0f\u7684\u6f6e\u73a9\u516c\u53f8\u4e00\u8def\u9ad8\u6b4c\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u5546\u4e1a\u79d8\u7c4d\u662f\u4ec0\u4e48\uff1f \u4f5c\u4e3a\u4e00\u5bb6\u6f6e\u73a9\u516c\u53f8\uff0c\u6ce1\u6ce1\u739b\u7279\u7684IP\u5546\u4e1a\u6a21\u5f0f\u53ef\u4ee5\u603b\u7ed3\u4e3a\u4e94\u4e2a\u5173\u952e\u90e8\u5206\uff1aIP\u7684\u53d1\u6398\uff0cIP\u7684\u5f00\u53d1\uff0cIP\u7684\u54c1\u724c\u8425\u9500\uff0cIP\u7684\u53d8\u73b0\uff0c\u4ee5\u53caIP\u7684\u521b\u65b0\u3002 IP\u7684\u53d1\u6398\u5c31\u5982\u540c\u827a\u4eba\u516c\u53f8\u53d1\u6398\u65b0\u4eba\u3002\u6ce1\u6ce1\u739b\u7279\u5bfb\u6c42\u7684\u662f\u6709\u6f5c\u529b\u6210\u4e3a\u672a\u6765\u7684\u201c\u660e\u661f\u201d\uff0c\u4f46\u662f\u5c1a\u672a\u88ab\u5546\u4e1a\u5316\u7684IP\u3002\u6ce1\u6ce1\u739b\u7279\u5e38\u5e38\u5728\u5404\u79cd\u56fd\u9645\u52a8\u6f2b\u5c55\u4e0a\u5bfb\u627e\u6700\u53d7\u6b22\u8fce\u7684\u827a\u672f\u5bb6\uff0c\u5018\u82e5\u70ed\u95e8\u7684IP\u8fd8\u6ca1\u6709\u7b7e\u7ea6\u6388\u6743\uff0c\u6ce1\u6ce1\u739b\u7279\u5c31\u4f1a\u8bd5\u56fe\u5c06\u5176\u7eb3\u5165\u81ea\u5df1\u7684\u5546\u4e1a\u7248\u56fe\u3002\u6bd4\u5982\u6ce1\u6ce1\u739b\u7279\u6367\u7ea2\u7684\u7b2c\u4e00\u4e2a\u6f6e\u73a9IP Molly\uff0c2016\u5e74\u4e0e\u9999\u6e2f\u827a\u672f\u5bb6\u738b\u4fe1\u660e\u7b7e\u7ea6\u524d\u5e74\u9500\u91cf\u53ea\u6709\u51e0\u767e\u4e2a\uff0c\u6ce1\u6ce1\u739b\u7279\u5c06\u5176\u63a8\u5e7f\u5230\u5168\u4e16\u754c\u5e74\u9500\u91cf\u4e0a\u767e\u4e07\u4e2a\u751a\u81f3\u5343\u4e07\u4e2a\u3002 \u800c\u4ece\u5c0f\u4f17\u827a\u672f\u53d8\u6210\u5927\u4f17\u7206\u6b3e\u7684\u8fc7\u7a0b\uff0c\u5c31\u5305\u542b\u4e86IP\u5f00\u53d1\u7684\u8fc7\u7a0b\u3002\u5c0f\u4f17\u827a\u672f\u7684\u7279\u70b9\u672a\u5fc5\u5951\u5408\u5927\u4f17\u5e02\u573a\u7684\u54c1\u5473\u3002\u6bd4\u5982\u4eca\u5929\u7684Labubu\u65e0\u8bba\u662f\u4ece\u957f\u76f8\u80a4\u8272\u8fd8\u662f\u670d\u9970\uff0c\u90fd\u548c2019\u5e74\u6ce1\u6ce1\u739b\u7279\u548c\u827a\u672f\u5bb6\u9f99\u5bb6\u5347\u7b7e\u7ea6\u65f6\u7684Labubu\u5f88\u4e0d\u4e00\u6837\u3002\u63a8\u5411\u5927\u4f17\u5e02\u573a\u540e\uff0cLabubu\u7684\u6bcf\u4e00\u4ee3\u5728\u5f62\u8c61\u4e0a\u90fd\u6709\u6240\u66f4\u8fed\u3002\u8fd9\u4e9b\u53d8\u5316\u5c31\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u827a\u672f\u4e0e\u5546\u4e1a\u4e4b\u95f4\u7684\u5e73\u8861\u3002 \u8981\u8ba9\u5927\u4f17\u5e02\u573a\u8ffd\u6367\uff0c\u8fd8\u9700\u8981\u8017\u8d44\u5de8\u5927\u7684\u54c1\u724c\u8425\u9500\u3002Labubu 2024\u5e74\u7684\u201c\u7a81\u7136\u201d\u8d70\u7ea2\uff0c\u79bb\u4e0d\u5f00\u5168\u7403\u5e74\u8f7b\u5973\u5b69\u8ffd\u6367\u7684Blackpink\u97e9\u6d41\u5973\u56e2\u4e2d\u7684Lisa\u57282024\u5e744\u6708\u5728\u793e\u4ea4\u5a92\u4f53\u4e0a\u7684\u201c\u5e26\u8d27\u201d\u3002\u800c\u5982\u4ecaLabubu\u5728\u6d77\u5916\u5e02\u573a\u7684\u5f3a\u52b2\u8868\u73b0\uff0c\u4e5f\u79bb\u4e0d\u5f00\u7f8e\u56fd\u6d41\u884c\u97f3\u4e50\u5de8\u661fRihanna\uff0cNBA\u7403\u661fLeBron James, \u548c\u6cf0\u56fd\u516c\u4e3b\u7684\u52a0\u6301\u3002\u660e\u661f\u6548\u5e94\u5728\u793e\u4ea4\u5a92\u4f53\u7684\u201c\u75c5\u6bd2\u5f0f\u201d\u4f20\u64ad\u4e0b\uff0cLabubu\u8fc5\u901f\u5728\u7ebf\u4e0a\u8d70\u7ea2\u3002\u800c\u7ebf\u4e0a\u7684\u5927\u6570\u636e\u548c\u7b97\u6cd5\u66f4\u662f\u8ba9Labubu\u5982\u864e\u6dfb\u7ffc\uff0c\u8ba9\u8425\u9500\u7cbe\u51c6\u5b9a\u4f4d\u76ee\u6807\u6d88\u8d39\u8005\uff0c\u5c06\u54c1\u724c\u7684\u77e5\u540d\u5ea6\u8fc5\u901f\u8f6c\u5316\u4e3a\u8d2d\u4e70\u6b32\u3002 \u5982\u679c\u8bf4\u6367\u7ea2\u4e00\u4e2aIP\u7684\u82b1\u8d39\u662f\u6295\u8d44\uff0c\u90a3\u4e48\u6295\u8d44\u5c31\u9700\u8981\u6709\u56de\u62a5\u3002\u4e00\u65e6IP\u8d70\u7ea2\uff0c\u6ce1\u6ce1\u739b\u7279\u9700\u8981\u5c3d\u53ef\u80fd\u5730\u5ef6\u957f\u5176\u751f\u547d\u5468\u671f\uff0c\u589e\u5f3a\u5176\u53d8\u73b0\u80fd\u529b\u3002\u65e0\u8bba\u662f\u51e0\u5341\u5143\u7684\u76f2\u76d2\uff0c\u8fd8\u662f\u4e0a\u4e07\u5143\u7684\u9650\u91cf\u7248\uff0c\u65e0\u8bba\u662f\u9189\u7231\u5728\u6d77\u8fb9\u7cfb\u5217\uff0c\u8fd8\u662fMini Labubu\u7cfb\u5217\uff0c\u90fd\u662f\u4e3a\u4e86\u8ba9\u4e00\u4e2aIP\u4ee5\u4e0d\u540c\u5f62\u5f0f\u5448\u73b0\uff0c\u4e0d\u4ec5\u589e\u52a0\u8001\u7c89\u4e1d\u7684\u590d\u8d2d\uff0c\u4e5f\u5438\u5f15\u65b0\u7c89\u4e1d\u7684\u52a0\u5165\u3002 \u5018\u82e5Labubu\u6709\u4e00\u5929\u4e0d\u518d\u6d41\u884c\uff0c\u6ce1\u6ce1\u739b\u7279\u662f\u5426\u6709\u80fd\u529b\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\uff1f\u8fd9\u5c31\u6d89\u53ca\u5230IP\u7684\u521b\u65b0\u3002\u6ce1\u6ce1\u739b\u7279\u7684IP\u8fdc\u4e0d\u6b62Labubu\u548cMolly\uff0c\u5176\u7b7e\u7f72\u6388\u6743\u7684IP\uff0c\u81ea\u4e3b\u5f00\u53d1\u7684IP\uff0c\u4ee5\u53ca\u5408\u4f5c\u7684IP\uff0c\u8fd8\u6709\u5f88\u591a\u3002\u867d\u7136\u8fd9\u4e9bIP\u4e0d\u662f\u6bcf\u4e2a\u90fd\u80fd\u8fbe\u5230Labubu\u7684\u6d41\u884c\u7a0b\u5ea6\uff0c Labubu\u7684\u8fd0\u4f5c\u6a21\u5f0f\u4e5f\u4e0d\u80fd\u7b80\u5355\u590d\u5236\uff0c\u4f46\u662f\u6ce1\u6ce1\u739b\u7279\u5728\u6f6e\u73a9\u884c\u4e1a\u7684\u591a\u5e74\u7ecf\u9a8c\uff0c\u8ba9\u8d44\u672c\u5e02\u573a\u76f8\u4fe1\u6ce1\u6ce1\u739b\u7279\u6bd4\u522b\u7684\u6f6e\u73a9\u516c\u53f8\u66f4\u6709\u53ef\u80fd\u6253\u9020\u4e0b\u4e00\u4e2aLabubu\u3002 \u4e0b\u4e00\u4e2aLabubu\u5728\u54ea\u91cc\uff1f\u6ce1\u6ce1\u739b\u7279\u7684\u9020\u661f\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f\u6f6e\u73a9IP\u5982\u540c\u77ac\u95f4\u4e07\u53d8\u7684\u5929\u6c14\uff0c\u53ef\u4ee5\u4ed4\u7ec6\u7814\u7a76\uff0c\u4f46\u96be\u4ee5\u7cbe\u51c6\u9884\u6d4b\u3002\u5bf9\u4e8e\u4e0b\u4e00\u4e2aLabubu\uff0c\u6211\u4eec\u62ed\u76ee\u4ee5\u5f85\u3002 \u8303\u4ead\u4ead\u535a\u58eb \u6e2f\u5927\u7ecf\u7ba1\u5b66\u9662\u5e02\u573a\u5b66\u9996\u5e2d\u8bb2\u5e08 \uff08\u672c\u6587\u540c\u65f6\u4e8e\u4e8c\u96f6\u4e8c\u4e94\u5e74\u5341\u6708\u5341\u516d\u65e5\u8f7d\u4e8e\u300aFT\u4e2d\u6587\u7f51\u300b\u660e\u5fb7\u5546\u8bba\u4e13\u680f\uff09"},"aioseo_meta_data":{"post_id":"245394","title":null,"description":null,"keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"WebPage","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"breadcrumb_settings":null,"limit_modified_date":0,"ai":null,"created":"2025-10-16 03:23:04","updated":"2025-10-16 03:25:01","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.hkubs.hku.hk\/sc\/\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.hkubs.hku.hk\/sc\/thought-leadership\/ft-chinese-column-sc\/\" title=\"\u660e\u5fb7\u5546\u8bba\">\u660e\u5fb7\u5546\u8bba<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t\u4e0b\u4e00\u4e2aLabubu\uff1a\u6ce1\u6ce1\u739b\u7279\u7684\u201c\u9020\u661f\u201d\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.hkubs.hku.hk\/sc\/"},{"label":"\u660e\u5fb7\u5546\u8bba","link":"https:\/\/www.hkubs.hku.hk\/sc\/thought-leadership\/ft-chinese-column-sc\/"},{"label":"\u4e0b\u4e00\u4e2aLabubu\uff1a\u6ce1\u6ce1\u739b\u7279\u7684\u201c\u9020\u661f\u201d\u795e\u8bdd\u80fd\u5426\u7ee7\u7eed\uff1f","link":"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/ft-chinese-column\/the-next-labubu-can-pop-marts-star-making-legend-sustain\/"}],"_links":{"self":[{"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/thought-leadership\/245394","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/thought-leadership"}],"about":[{"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/types\/thought-leadership"}],"version-history":[{"count":2,"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/thought-leadership\/245394\/revisions"}],"predecessor-version":[{"id":245396,"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/thought-leadership\/245394\/revisions\/245396"}],"wp:attachment":[{"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/media?parent=245394"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/tags?post=245394"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}