{"id":212936,"date":"2024-05-23T14:57:27","date_gmt":"2024-05-23T06:57:27","guid":{"rendered":"https:\/\/www.hkubs.hku.hk\/?p=212936&#038;post_type=thought-leadership&#038;preview_id=212936"},"modified":"2024-05-23T18:08:55","modified_gmt":"2024-05-23T10:08:55","slug":"%e4%bc%81%e4%b8%9a%e6%bc%82%e7%bb%bf%e8%a1%8c%e4%b8%ba%e4%b8%8e%e7%9b%91%e7%ae%a1%e5%9b%9e%e5%ba%94","status":"publish","type":"thought-leadership","link":"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/opinions-and-speeches\/%e4%bc%81%e4%b8%9a%e6%bc%82%e7%bb%bf%e8%a1%8c%e4%b8%ba%e4%b8%8e%e7%9b%91%e7%ae%a1%e5%9b%9e%e5%ba%94\/","title":{"rendered":"\u4f01\u4e1a\u6f02\u7eff\u884c\u4e3a\u4e0e\u76d1\u7ba1\u56de\u5e94"},"content":{"rendered":"<p>\u8fd1\u5e74\u73af\u7403\u5e02\u573a\u5bf9\u53ef\u6301\u7eed\u6295\u8d44\u7684\u9700\u6c42\u6709\u589e\u65e0\u51cf\uff0c\u53cd\u6620\u6c14\u5019\u53d8\u5316\u548c\u73af\u4fdd\u7684\u8bae\u9898\u5907\u53d7\u91cd\u89c6\uff1b\u4e0e\u6b64\u540c\u65f6\uff0c\u4ea6\u4ee4\u4eba\u5173\u6ce8\u300c\u6f02\u7eff\u300d\uff08greenwashing\uff09\u95ee\u9898\uff0c\u5176\u4e2d\u5305\u62ec\u4f01\u4e1a\u4e3a\u6c42\u5438\u5f15\u6d88\u8d39\u8005\u548c\u6295\u8d44\u8005\u3001\u63d0\u5347\u5546\u8a89\uff0c\u5728\u5ba3\u4f20\u4e0e\u8425\u9500\u8fc7\u7a0b\u4e2d\uff0c\u8fc7\u5ea6\u5938\u5927\u4ea7\u54c1\u6216\u670d\u52a1\u7684\u73af\u4fdd\u6210\u6548\u3002\u6f02\u7eff\u884c\u4e3a\u901a\u5e38\u900f\u8fc7\u8bef\u5bfc\u6216\u865a\u5047\u7684\u9648\u8ff0\u3001\u5e7f\u544a\u6216\u6807\u7b7e\uff0c\u4f7f\u6d88\u8d39\u8005\u548c\u6295\u8d44\u8005\u8bef\u4ee5\u4e3a\u67d0\u4ea7\u54c1\u6216\u670d\u52a1\u5bf9\u73af\u5883\u6709\u76ca\uff0c\u5c3d\u7ba1\u4e8b\u5b9e\u5e76\u975e\u5982\u6b64\u3002\u653e\u773c\u5168\u7403\uff0c\u4f01\u4e1a\u6f02\u7eff\u4e8b\u4ef6\u5c61\u89c1\u4e0d\u9c9c\u3002\u4e3a\u9632\u88ab\u8bef\u5bfc\uff0c\u6211\u4eec\u5e94\u5173\u6ce8\u4ea7\u54c1\u7684\u5b9e\u9645\u73af\u4fdd\u6548\u679c\uff0c\u800c\u975e\u53ea\u4e13\u6ce8\u4e8e\u5e7f\u544a\u548c\u5ba3\u4f20\u3002<\/p>\n<h5>\u4e2d\u5916\u4f01\u4e1a\u6f02\u7eff\u6848\u4f8b<\/h5>\n<p>\u6b27\u6d32\u6700\u5927\u6c7d\u8f66\u5236\u9020\u5546\u798f\u58eb\uff08Volkswagen\uff0c\u5185\u5730\u79f0\u5927\u4f17\u6c7d\u8f66\uff09\u57282014\u5e74\u63a8\u51fa\u4e86\u6c22\u71c3\u6599\u7535\u6c60\u8f66\uff0c\u8d62\u5f97\u4e1a\u754c\u7684\u5e7f\u6cdb\u8d5e\u8a89\u3002\u7136\u800c\uff0c\u4e00\u6b21\u5e9f\u6c14\u6392\u653e\u6d4b\u8bd5\u7684\u7ed3\u679c\u63ed\u793a\u6709\u5f02\u5e38\u60c5\u51b5\uff0c\u7f8e\u56fd\u56fd\u5bb6\u73af\u5883\u4fdd\u62a4\u5c40\u4e3a\u6b64\u4f5c\u51fa\u8c03\u67e5\uff0c\u53d1\u73b0\u5927\u4f17\u6c7d\u8f66\u5728\u5168\u74031100\u4e07\u8f86\u67f4\u6cb9\u8f66\u4e2d\u5b89\u88c5\u4e86\u51cf\u6548\u88c5\u7f6e\uff0c\u53ef\u81ea\u52a8\u4fa6\u6d4b\u8f66\u8f86\u662f\u5426\u6b63\u5728\u63a5\u53d7\u73af\u4fdd\u6d4b\u8bd5\uff0c\u5e76\u76f8\u5e94\u5730\u51cf\u5c11\u8f66\u8f86\u7684\u5e9f\u6c14\u6392\u653e\uff0c\u4ee5\u7b26\u5408\u73af\u4fdd\u6807\u51c6\u3002\u5b9e\u9645\u4e0a\uff0c\u8fd9\u4e9b\u8f66\u8f86\u7684\u5e9f\u6c14\u6392\u653e\u91cf\u7adf\u9ad8\u51fa\u7f8e\u56fd\u6807\u51c640\u500d\uff0c\u8db3\u4ee5\u81f4\u547d\u3002<\/p>\n<p>\u6700\u7ec8\uff0c\u798f\u58eb\u56e0\u6b3a\u8bc8\u88ab\u8054\u90a6\u6cd5\u9662\u7f5a\u6b3e28\u4ebf\u7f8e\u5143\uff0c\u5e76\u987b\u56de\u6536\u6240\u6709\u6d89\u6848\u8f66\u8f86\u3002\u8fd9\u5b97\u9020\u5047\u4e11\u95fb\u66dd\u5149\u540e\uff0c\u8be5\u516c\u53f8\u80a1\u4ef7\u66b4\u8dcc30%\uff0c\u5e02\u503c\u7f29\u6c34350\u4ebf\u6b27\u7f57\uff0c\u4e0d\u4f46\u4e25\u91cd\u635f\u5bb3\u4f01\u4e1a\u5f62\u8c61\u548c\u58f0\u8a89\uff0c\u4e5f\u5927\u5927\u524a\u5f31\u6d88\u8d39\u8005\u7684\u4fe1\u5fc3\u3002\u798f\u58eb\u58f0\u79f0\u51fa\u5382\u7eff\u8272\u4ea7\u54c1\uff0c\u5176\u5b9e\u4ee5\u4f2a\u9020\u6570\u636e\u6b3a\u9a97\u516c\u4f17\uff0c\u6b64\u4e3e\u968f\u540e\u6210\u4e3a\u4f01\u4e1a\u6f02\u7eff\u7684\u7ecf\u5178\u4f8b\u5b50\u3002<\/p>\n<p>\u81f3\u4e8e\u4f5c\u4e3a\u4e16\u754c\u4e94\u767e\u5f3a\u4e4b\u4e00\u7684\u5efa\u7b51\u516c\u53f8\uff0c\u4e2d\u56fd\u4e2d\u94c1\uff0800390\uff09\u4e0d\u4ec5\u83b7\u5f97\u4e86\u73af\u5883\u3001\u793e\u4f1a\u53ca\u7ba1\u6cbb\uff08Environmental, Social, and Governance\uff0cESG\uff09\u8bc4\u7ea7\u7684AAA\u7ea7\uff0c\u5e76\u83b7\u4e2d\u56fd\u4e0a\u5e02\u516c\u53f8\u534f\u4f1a\u9009\u4e3aESG\u6700\u4f73\u5b9e\u8df5\u6848\u4f8b\u3002\u5176\u4e1a\u52a1\u9879\u76ee\u591a\u4e0e\u73af\u4fdd\u6709\u5173\uff0c\u66f4\u6295\u5165\u5927\u7b14\u8d44\u91d1\u7814\u53d1\u7eff\u8272\u79d1\u6280\uff0c\u5c06\u53ef\u6301\u7eed\u53d1\u5c55\u4f5c\u4e3a\u4f01\u4e1a\u4f7f\u547d\u3002\u53ef\u60dc\u73b0\u5b9e\u504f\u504f\u76f8\u53cd\uff0c\u4e2d\u94c1\u7ecf\u5e38\u6536\u5230\u73af\u5883\u7f5a\u5355\uff0c\u66f4\u57282022\u5e74\u56e0\u8fdd\u6cd5\u4f7f\u7528\u548c\u7834\u574f\u6797\u5730\uff0c\u88ab\u7f5a\u6b3e\u7ea665\u4e07\u5143\u4eba\u6c11\u5e01\uff1b\u540c\u5e74\uff0c\u4e2d\u94c1\u5b50\u516c\u53f8\u4e5f\u56e0\u6392\u6c61\u548c\u566a\u97f3\u95ee\u9898\u8fdd\u89c4\uff0c\u7f5a\u6b3e\u903e160\u4e07\u5143\u4eba\u6c11\u5e01\u3002<\/p>\n<h5>\u786e\u7acb\u7eff\u8272\u8ba4\u8bc1\u6807\u51c6<\/h5>\n<p>\u6b27\u6d32\u65b9\u9762\uff0c\u4e3a\u4e86\u6253\u51fb\u4f01\u4e1a\u6f02\u7eff\u884c\u4e3a\uff0c\u6b27\u76df\u8bae\u4f1a\u5728\u672c\u5e741\u670817\u65e5\u6b63\u5f0f\u901a\u8fc7\u300a\u4e3a\u7eff\u8272\u8f6c\u578b\u8d4b\u6743\u6d88\u8d39\u8005\u6307\u4ee4\u300b\uff08The Directive on Empowering Consumers for the Green Transition\uff0cECGT\uff09\u3002\u8fd9\u9879\u6307\u4ee4\u4f5c\u4e3a\u6b27\u76df\u5faa\u73af\u7ecf\u6d4e\u8ba1\u5212\u7684\u4e00\u90e8\u5206\uff0c\u65e8\u5728\u900f\u8fc7\u53d6\u7f14\u8bef\u5bfc\u6027\u4ea7\u54c1\u4fe1\u606f\u548c\u7b3c\u7edf\u73af\u5883\u58f0\u660e\uff0c\u534f\u52a9\u6d88\u8d39\u8005\u4f5c\u51fa\u8f83\u4f73\u8d2d\u4e70\u9009\u62e9\u3002<\/p>\n<p>\u8fd9\u9879\u65b0\u6cd5\u4f8b\u7684\u91cd\u70b9\uff0c\u662f\u5728\u5f53\u524d\u6b27\u76df\u7684\u7eff\u8272\u8f6c\u578b\u8fc7\u7a0b\u4e2d\uff0c\u4fdd\u969c\u6d88\u8d39\u8005\u514d\u53d7\u6709\u5bb3\u5546\u4e1a\u884c\u4e3a\u7684\u4fb5\u5bb3\u3002\u56e0\u6b64\uff0cECGT\u5c06\u5bfb\u6c42\u7981\u6b62\u672a\u7ecf\u9a8c\u8bc1\u8ba1\u5212\u652f\u6301\u7684\u7b3c\u7edf\u73af\u5883\u58f0\u660e\u3001\u57fa\u4e8e\u6392\u653e\u62b5\u6d88\u8ba1\u5212\u7684\u73af\u5883\u58f0\u660e\u3001\u6beb\u65e0\u6839\u636e\u7684\u8010\u7528\u6027\u58f0\u660e\uff0c\u4ee5\u53ca\u5176\u4ed6\u5e7f\u6cdb\u7684\u6f02\u7eff\u8425\u9500\u884c\u4e3a\u3002<\/p>\n<p>ECGT\u900f\u8fc7\u786e\u4fdd\u8425\u9500\u65b9\u9762\u7684\u4ea7\u54c1\u7eff\u8272\u58f0\u660e\u66f4\u52a0\u900f\u660e\u53ef\u9760\uff0c\u4ee5\u4fbf\u6d88\u8d39\u8005\u4f5c\u51fa\u660e\u667a\u9009\u62e9\uff0c\u8d2d\u5f97\u771f\u6b63\u66f4\u8010\u7528\u3001\u53ef\u7ef4\u4fee\u548c\u53ef\u6301\u7eed\u7684\u4ea7\u54c1\u3002\u542b\u7cca\u7684\u7eff\u8272\u627f\u8bfa\u4e5f\u5c06\u53d7\u5230\u9650\u5236\uff1b\u53ea\u6709\u5f53\u6574\u4e2a\u4ea7\u54c1\u786e\u5b9e\u6bd4\u4f20\u7edf\u4ea7\u54c1\u66f4\u73af\u4fdd\uff0c\u5e76\u901a\u8fc7\u50cf\u6b27\u76df\u751f\u6001\u6807\u7b7e\u8fd9\u6837\u53ef\u9760\u7684\u8ba4\u8bc1\u65f6\uff0c\u751f\u4ea7\u5546\u624d\u80fd\u5c06\u4ea7\u54c1\u6807\u8bb0\u4e3a\u300c\u751f\u6001\u53cb\u5584\u300d\u6216\u300c\u7eff\u8272\u300d\u3002\u6b64\u5916\uff0c\u5982\u679c\u4ea7\u54c1\u6216\u4f01\u4e1a\u53ea\u662f\u5728\u67d0\u4e00\u7ec6\u5fae\u90e8\u5206\u53d8\u5f97\u6bd4\u8f83\u6c38\u7eed\uff0c\u4e5f\u4e0d\u80fd\u5c06\u4ea7\u54c1\u6216\u4f01\u4e1a\u5ba3\u4f20\u4e3a\u300c\u7eff\u8272\u300d\u3002<\/p>\n<p>\u9664\u6b64\u4e4b\u5916\uff0cECGT\u4e5f\u900f\u8fc7\u89c4\u7ba1\u6c38\u7eed\u6807\u7b7e\u7528\u9014\u6765\u5b9e\u73b0\u8fd9\u4e00\u76ee\u6807\uff0c\u4f7f\u5b83\u4eec\u66f4\u53ef\u4fe1\u6709\u6548\u3002\u4e3a\u4e86\u63d0\u9ad8\u751f\u6001\u6807\u7b7e\u7684\u53ef\u4fe1\u5ea6\uff0c\u8be5\u6307\u4ee4\u5c06\u7981\u6b62\u4f7f\u7528\u7b3c\u7edf\u7684\u73af\u5883\u58f0\u660e\uff08\u5982\u300c\u73af\u4fdd\u300d\u3001\u300c\u53ef\u751f\u7269\u964d\u89e3\u300d\u3001\u300c\u6c14\u5019\u4e2d\u6027\u300d\u548c\u300c\u751f\u6001\u53cb\u5584\u300d\uff09\uff0c\u82e5\u80fd\u8bc1\u660e\u6574\u4e2a\u4ea7\u54c1\u786e\u5b9e\u6bd4\u4f20\u7edf\u7248\u672c\u66f4\u73af\u4fdd\uff0c\u5219\u4e0d\u5728\u6b64\u5217\u3002\u5728\u63a8\u884c\u65f6\uff0c\u8fd9\u610f\u5473\u7740\u6b27\u76df\u4ea7\u54c1\u4e0a\u7684\u751f\u6001\u5377\u6807\u9700\u8981\u901a\u8fc7\u6279\u51c6\u7684\u8ba4\u8bc1\u8ba1\u5212\u6216\u8ba4\u53ef\u673a\u6784\u7684\u72ec\u7acb\u9a8c\u8bc1\u3002<\/p>\n<p>\u81f3\u4e8e\u4e2d\u56fd\u5185\u5730\uff0c\u5c3d\u7ba1\u76ee\u524d\u6ca1\u6709\u4e13\u95e8\u7acb\u6cd5\u673a\u5173\u76d1\u7ba1\u6f02\u7eff\u7684\u4e0d\u5b9e\u5e7f\u544a\uff0c\u4f46\u73b0\u5b58\u591a\u9879\u6cd5\u89c4\u8db3\u4ee5\u4fdd\u969c\u6d88\u8d39\u8005\u548c\u6295\u8d44\u8005\u3002\u5047\u4f7f\u4f01\u4e1a\u5851\u9020\u865a\u5047\u7684\u7eff\u8272\u5f62\u8c61\uff0c\u4f01\u56fe\u6b3a\u9a97\u6d88\u8d39\u8005\uff0c\u76d1\u7ba1\u673a\u6784\u53ef\u6309\u300a\u5e7f\u544a\u6cd5\u300b\u89c4\u7ba1\u7684\u865a\u5047\u5e7f\u544a\u3001\u300a\u6d88\u8d39\u8005\u6743\u76ca\u4fdd\u62a4\u6cd5\u300b\u89c4\u7ba1\u7684\u635f\u5bb3\u6d88\u8d39\u8005\u6743\u76ca\u3001\u300a\u53cd\u4e0d\u6b63\u5f53\u7ade\u4e89\u6cd5\u300b\u89c4\u7ba1\u7684\u865a\u5047\u5546\u4e1a\u5ba3\u4f20\uff0c\u4ee5\u53ca\u300a\u4ea7\u54c1\u8d28\u91cf\u6cd5\u300b\u89c4\u7ba1\u7684\u4f2a\u9020\u548c\u5192\u7528\u8ba4\u8bc1\u6807\u5fd7\u7b49\u6cd5\u4f8b\u52a0\u4ee5\u8d77\u8bc9\u3002\u8fdd\u6cd5\u8005\u8f7b\u5219\u88ab\u7f5a\u6b3e\u5e76\u987b\u4f5c\u51fa\u8d54\u507f\uff0c\u91cd\u5219\u6216\u88ab\u540a\u9500\u8425\u4e1a\u6267\u7167\uff0c\u800c\u4e14\u987b\u627f\u62c5\u5211\u4e8b\u8d23\u4efb\u3002<\/p>\n<h5>\u52a0\u5f3a\u4fe1\u606f\u6cd5\u89c4\u4fdd\u969c<\/h5>\n<p>\u9488\u5bf9\u4e0d\u5b9e\u62ab\u9732\u73af\u5883\u4fe1\u606f\u7684\u60c5\u51b5\uff0c\u4e2d\u56fd\u81ea2016\u5e74\u7b7e\u7f72\u300a\u5df4\u9ece\u534f\u8bae\u300b\u4ee5\u6765\uff0c\u5df2\u7ecf\u6839\u636e\u534f\u8bae\u7684\u7eff\u8272\u5206\u7c7b\u76ee\u5f55\u6765\u8bc4\u4f30\u4e1a\u754c\u7684\u7eff\u8272\u884c\u4e3a\uff0c\u6d89\u53ca\u6848\u4f8b\u591a\u8fbe100\u4e07\u5b97\u3002\u968f\u7740\u7eff\u8272\u884c\u4e3a\u65e5\u6e10\u666e\u53ca\u548c\u793e\u4f1a\u5173\u6ce8\u5ea6\u63d0\u5347\uff0c2021\u5e74\u4e2d\u56fd\u4fee\u8ba2\u4e86\u300a\u4e0a\u5e02\u516c\u53f8\u4fe1\u606f\u62ab\u9732\u7ba1\u7406\u529e\u6cd5\u300b\uff0c\u8981\u6c42\u516c\u5f00\u5bf9\u73af\u5883\u8fdd\u6cd5\u884c\u4e3a\u7684\u884c\u653f\u5904\u7f5a\u3002\u968f\u540e\u4e00\u5e74\u5b9e\u65bd\u300a\u4f01\u4e1a\u73af\u5883\u4fe1\u606f\u4f9d\u6cd5\u62ab\u9732\u7ba1\u7406\u529e\u6cd5\u300b\uff0c\u89c4\u5b9a\u4f01\u4e1a\u62ab\u9732\u76f8\u5173\u4fe1\u606f\uff0c\u4ee5\u786e\u4fdd\u73af\u5883\u4fe1\u606f\u7684\u660e\u786e\u6027\u3002<\/p>\n<p>\u4eca\u5e74\uff0c\u56fd\u52a1\u9662\u6700\u65b0\u9881\u5e03\u4e86\u300a\u78b3\u6392\u653e\u6743\u4ea4\u6613\u7ba1\u7406\u6682\u884c\u6761\u4f8b\u300b\uff0c\u5bf9\u4e0d\u5b9e\u3001\u4f2a\u9020\u3001\u7be1\u6539\u73af\u5883\u4fe1\u606f\u548c\u6570\u636e\u7b49\u884c\u4e3a\u8bbe\u5b9a\u7f5a\u6b3e\uff0c\u5e76\u8981\u6c42\u6392\u653e\u5355\u4f4d\u516c\u5f00\u73af\u5883\u6570\u636e\uff0c\u8fd9\u5927\u5927\u589e\u52a0\u4e86\u5bf9\u4f01\u4e1a\u6f02\u7eff\u884c\u4e3a\u7684\u5a01\u6151\u529b\u548c\u8fdb\u4e00\u6b65\u9884\u9632\u6f02\u7eff\u884c\u4e3a\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u7ae0\u9038\u98de\u535a\u58eb<br \/>\n<\/strong><strong>\u6e2f\u5927\u7ecf\u7ba1\u5b66\u9662\u7ecf\u6d4e\u5b66\u9ad8\u7ea7\u8bb2\u5e08<\/strong><\/p>\n<p><strong>\u53f6\u6893\u6dc7\u5973\u58eb<br \/>\n<\/strong><strong>\u6e2f\u5927\u7ecf\u7ba1\u5b66\u9662\u672c\u79d1\u751f<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>\uff08\u672c\u6587\u540c\u65f6\u4e8e\u4e8c\u96f6\u4e8c\u56db\u5e74\u4e94\u6708\u4e8c\u5341\u4e8c\u65e5\u8f7d\u4e8e\u300a\u4fe1\u62a5\u300b\u300c\u9f99\u864e\u5c71\u4e0b\u300d\u4e13\u680f\uff09<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"tags":[],"class_list":["post-212936","thought-leadership","type-thought-leadership","status-publish","hentry","leadership-topic-categories-opinions-and-speeches-sc","in-the-media-topic-categories-faculty-sc","opinion-speeches-categories-faculty-sc"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/thought-leadership\/212936","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/thought-leadership"}],"about":[{"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/types\/thought-leadership"}],"version-history":[{"count":2,"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/thought-leadership\/212936\/revisions"}],"predecessor-version":[{"id":212958,"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/thought-leadership\/212936\/revisions\/212958"}],"wp:attachment":[{"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/media?parent=212936"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hkubs.hku.hk\/sc\/wp-json\/wp\/v2\/tags?post=212936"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}