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\u8fd9\u91cc\u6709\u4e24\u4e2a\u7b56\u7565\u53ef\u4ee5\u5e2e\u52a9\u4f01\u4e1a\u5b9e\u73b0\u878d\u5408\u7684ESG\u6218\u7565\u3002\u9996\u5148\u662f\u300c\u7531\u5185\u800c\u5916\u7684\u7b56\u7565\u300d\uff0c\u516c\u53f8\u8981\u8bc6\u522b\u5173\u952e\u5229\u76ca\u76f8\u5173\u8005\u771f\u6b63\u5173\u5fc3\u7684\u4e8b\uff0c\u900f\u8fc7\u6539\u9769\u4ef7\u503c\u94fe\u6d3b\u52a8\u800c\u5e26\u6765\u79ef\u6781\u7684\u793e\u4f1a\u5f71\u54cd\u3002\u8fd1\u5e74\uff0c\u6b27\u76df\u63d0\u51fa\u7684\u56de\u5708\u7ecf\u6d4e\u6b63\u548c\u8fd9\u79cd\u6218\u7565\u63d0\u5021\u7684\u76f8\u7b26\u5408\uff0c\u4e3a\u4e86\u4fdd\u62a4\u73af\u5883\u800c\u63d0\u5021\u8d44\u6e90\u56de\u5708\u4f7f\u7528\u3001\u51cf\u5c11\u6d6a\u8d39\u53ca\u964d\u4f4e\u78b3\u6392\u653e\u3002\u4ee5\u4f18\u8863\u5e93\u4e3a\u4f8b\uff0c\u516c\u53f8\u5728\u5176\u6838\u5fc3\u4e1a\u52a1\u4e2d\u7784\u51c6\u4e86\u56de\u6536\u548c\u5ef6\u957f\u4ea7\u54c1\u5bff\u547d\u7684\u6218\u7565\uff0c\u56e0\u800c\u5236\u5b9a\u4e86\u4e00\u4e2a\u5411\u4e0b\u56de\u6536\u7684\u8ba1\u5212\uff0c\u4ee5\u300c\u5173\u95ed\u56de\u5708\u300d\u3002\u5f53\u4f18\u8863\u5e93\u751f\u4ea7\u65b0\u7fbd\u7ed2\u670d\u65f6\uff0c\u5b83\u91cd\u65b0\u601d\u8003\u4e86\u8bbe\u8ba1\uff08\u54ea\u4e9b\u539f\u6750\u6599\u53ef\u4ee5\u88ab\u56de\u6536\uff09\u3001\u6240\u6709\u6743\uff08\u4ece\u300c\u6d88\u8d39\u8005\u300d\u8f6c\u53d8\u4e3a\u300c\u4f7f\u7528\u8005\u300d\uff09\u548c\u6750\u6599\u8d70\u5411\u3002\u4f18\u8863\u5e93\u5f00\u53d1\u4e86\u4e00\u79cd\u79fb\u9664\u7fbd\u7ed2\u7684\u65b9\u6cd5\uff0c\u5e76\u52a0\u5de5\u5236\u6210\u65b0\u7684\u7fbd\u7ed2\u5546\u54c1\uff0c\u6709\u522b\u4e8e\u4f20\u7edf\u7684\u7fbd\u7ed2\u56de\u6536\u7684\u65b9\u6cd5\uff0c\u4e3b\u8981\u662f\u53bb\u9664\u548c\u91cd\u65b0\u4f7f\u7528\u88ab\u5b50\u4e2d\u7684\u7fbd\u7ed2\u3002\u4f18\u8863\u5e93\u82b1\u4e866\u5e74\u65f6\u95f4\u4f7f\u65e7\u7fbd\u7ed2\u670d\u56de\u6536\u5f97\u4ee5\u5927\u89c4\u6a21\u5b9e\u73b0\uff0c\u5e76\u4e8e2020\u5e7411\u6708\u5728\u65e5\u672c\u5e02\u573a\u63a8\u51fa\u300c\u518d\u751f\u7fbd\u7ed2\u670d\u300d\uff0c\u5176\u4e2d\u7684\u7fbd\u7ed2\u53ca\u7fbd\u6bdb\uff0c\u5168\u90e8\u6765\u81ea2019\u5e74\u8d77\u5728\u65e5\u672c\u56de\u6536\u768462\u4e07\u4ef6\u7fbd\u7ed2\u5546\u54c1\u3002\u9664\u6b64\u4e4b\u5916\uff0c\u7531\u5185\u800c\u5916\u7684\u6218\u7565\u4e3a\u4f01\u4e1a\u63d0\u51fa\u4e86\u4e00\u4e2a\u660e\u786e\u7684\u6846\u67b6\uff0c\u5f00\u59cb\u7740\u624b\u53d1\u5c55ESG\u3002\u4f01\u4e1a\u9996\u5148\u8981\u786e\u5b9a\u8fd0\u8425\u5728\u4e3b\u8981\u6d3b\u52a8\uff08\u5982\u8fdb\u8d27\u548c\u51fa\u8d27\u7684\u7269\u6d41\u3001\u8fd0\u8425\u3001\u5e02\u573a\u548c\u9500\u552e\u3001\u552e\u540e\u670d\u52a1\uff09\u548c\u652f\u6301\u6d3b\u52a8\uff08\u5982\u91c7\u8d2d\u3001\u6280\u672f\u5f00\u53d1\u3001\u4eba\u529b\u8d44\u6e90\u7ba1\u7406\u7b49\uff09\u4e2d\u7684\u79ef\u6781\u6216\u6d88\u6781\u7684\u793e\u4f1a\u5f71\u54cd\uff0c\u7136\u540e\u4f01\u4e1a\u53ef\u4ee5\u5728\u6574\u4e2a\u6d3b\u52a8\u4e2d\u6e05\u9664\u6d88\u6781\u5f71\u54cd\u5e76\u52a0\u5f3a\u79ef\u6781\u5f71\u54cd\u3002\u5f88\u660e\u663e\uff0c\u4f18\u8863\u5e93\u81f4\u529b\u4e8e\u5728\u552e\u540e\u670d\u52a1\u65b9\u9762\u6e05\u9664\u5176\u6d6a\u8d39\u3002<\/p>\n

\u53e6\u4e00\u79cd\u662f\u300c\u7531\u5916\u800c\u5185\u7684\u7b56\u7565\u300d\u3002\u8fd9\u79cd\u7b56\u7565\u53ef\u4ee5\u5e26\u6765\u79ef\u6781\u7684\u793e\u4f1a\u53d8\u5316\uff0c\u540c\u65f6\u4e5f\u80fd\u589e\u5f3a\u516c\u53f8\u7684\u7ade\u4e89\u4f18\u52bf\u3002\u5728\u8fd9\u91cc\uff0c\u8fd9\u4e9b\u793e\u4f1a\u95ee\u9898\u662f\u6307\u5916\u5728\u73af\u5883\u4e2d\u4e00\u4e9b\u5bf9\u516c\u53f8\u5728\u5176\u7ecf\u8425\u5730\u7ade\u4e89\u529b\u7684\u57fa\u672c\u9a71\u52a8\u529b\u6709\u663e\u8457\u5f71\u54cd\u7684\u95ee\u9898\u3002\u516c\u53f8\u53ef\u4ee5\u901a\u8fc7Michael Porter\u63d0\u51fa\u7684\u56db\u4e2a\u76f8\u5173\u6761\u4ef6\u6765\u53d1\u5c55\u4ed6\u4eec\u7684\u7ade\u4e89\u4f18\u52bf\uff0c\u5305\u62ec\u6295\u5165\u6761\u4ef6\u3001\u76f8\u5173\u548c\u652f\u6301\u4ea7\u4e1a\u6761\u4ef6\u3001\u5f53\u5730\u9700\u6c42\u6761\u4ef6\u4ee5\u53ca\u516c\u53f8\u6218\u7565\u548c\u7ade\u4e89\u6761\u4ef6\u3002\u4f8b\u5982\uff0c\u7531\u7279\u65af\u62c9\u548c\u4f18\u6b65\u7b49\u7275\u5934\u7684\u96f6\u6392\u653e\u8fd0\u8f93\u534f\u4f1a\uff08Zero Emission Transportation Association\uff09\uff0c\u65e8\u5728\u63d0\u9ad8\u6d88\u8d39\u8005\u4f7f\u7528\u65b0\u80fd\u6e90\u6c7d\u8f66\u7684\u5956\u52b1\uff0c\u9f13\u52b1\u6c7d\u6cb9\u52a8\u529b\u6c7d\u8f66\u9000\u5f79\uff0c\u5e76\u63d0\u5021\u66f4\u4e25\u683c\u7684\u6392\u653e\u548c\u6027\u80fd\u6807\u51c6\u3002\u8fd9\u5c31\u662f\u4e00\u4e2a\u540c\u65f6\u4e3a\u51cf\u5c11\u78b3\u6392\u653e\u505a\u51fa\u8d21\u732e\uff0c\u4ea6\u4e3a\u81ea\u5df1\u521b\u9020\u66f4\u597d\u7ade\u4e89\u6761\u4ef6\u7684\u4f8b\u5b50\u3002<\/p>\n

\u7efc\u5408\u6765\u770b\uff0c\u7b14\u8005\u8ba4\u4e3a\uff0c\u6253\u7b97\u5bf9ESG\u4f5c\u51fa\u8d21\u732e\u7684\u4f01\u4e1a\u4e0d\u9700\u8981\u89e3\u51b3\u6240\u6709\u7684\u793e\u4f1a\u4e0e\u73af\u5883\u95ee\u9898\uff0c\u800c\u5e94\u8be5\u5173\u6ce8\u521b\u9020\u5171\u4eab\u4ef7\u503c\u7684\u9886\u57df\u3002\u5176\u4ed6\u7684\u95ee\u9898\uff0c\u7559\u7ed9\u66f4\u80fd\u521b\u9020\u5171\u4eab\u4ef7\u503c\u7684\u4f01\u4e1a\u53bb\u5e2e\u5fd9\u89e3\u51b3 \u3002<\/p>\n

\u867d\u7136ESG\u5728\u4f01\u4e1a\u4e2d\u5f88\u6d41\u884c\uff0c\u4f46\u4e0d\u662f\u6240\u6709\u7684\u516c\u53f8\u90fd\u6709\u80fd\u529b\u5728ESG\u4e0a\u4f5c\u6bd4\u8f83\u663e\u8457\u7684\u8d21\u732e\uff0c\u7279\u522b\u662f\u4ee5\u4ef7\u683c\u654f\u611f\u7684\u6d88\u8d39\u8005\u4e3a\u76ee\u6807\u5ba2\u6237\u7684\u516c\u53f8\u3002\u6d88\u8d39\u8005\u884c\u4e3a\u4e2d\u7684\u300c\u610f\u56fe-\u884c\u52a8\u5dee\u8ddd\u300d\u7814\u7a76\u8868\u660e\uff0c\u5f88\u5c11\u6d88\u8d39\u8005\u5bf9\u73af\u4fdd\u4ea7\u54c1\u548c\u670d\u52a1\u6301\u79ef\u6781\u6001\u5ea6\uff0c\u5e76\u575a\u6301\u4e0d\u61c8\u5730\u638f\u8170\u5305\u3002\u4f8b\u5982\uff0c\u5feb\u65f6\u5c1a\u516c\u53f8Shein\uff0c\u5176\u6a21\u5f0f\u4e2d\u6839\u6df1\u67e2\u56fa\u7684\u505a\u6cd5\u5c31\u662f\u6d6a\u8d39\uff0c\u4f46\u53ef\u4ee5\u5e26\u6765\u6700\u4f4e\u7684\u4ef7\u683c\uff0c\u8bb8\u591a\u5e74\u8f7b\u6d88\u8d39\u8005\u8fd8\u6ca1\u6709\u51c6\u5907\u597d\u51cf\u5c11\u8d2d\u4e70\u91cf\uff0c\u5e76\u4e3a\u6bcf\u4ef6\u4ea7\u54c1\u652f\u4ed8\u66f4\u591a\u8d39\u7528\u4ee5\u51cf\u8f7b\u5bf9\u73af\u5883\u7684\u5371\u5bb3\u3002\u8fd9\u7c7b\u516c\u53f8\u5904\u4e8e\u60c5\u666f1\uff0c\u56e0\u6b64\u4ed6\u4eec\u5728ESG\u4e0a\u7684\u652f\u51fa\u662f\u4e00\u4e2a\u4e24\u96be\u9009\u62e9\uff0cShein\u8bb2\u8ff0\u7684ESG\u6545\u4e8b\u662f\u4e00\u4e2a\u5355\u8584\u7684\u7b56\u7565\u3002\u9664\u975e\u5b83\u8f6c\u53d8\u73b0\u6709\u7684\u5546\u4e1a\u6a21\u5f0f\uff0c\u5438\u5f15\u4e0d\u4e00\u6837\u7684\u987e\u5ba2\u7fa4\uff0c\u5426\u5219\u4e0d\u53ef\u80fd\u8d70\u51fa\u8fd9\u4e2a\u56f0\u5883\u3002<\/p>\n

\u6709\u516c\u53f8\u7eb3\u5165\u4e1a\u52a1\u6838\u5fc3\u4ef7\u503c<\/h5>\n

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\u6b64\u5916\uff0cPatagonia\u7684\u521b\u59cb\u4ebaYvon Chouinard\u81ea1973\u5e74\u521b\u7acb\u4ee5\u6765\uff0c\u4e00\u76f4\u5c06\u53ef\u6301\u7eed\u53d1\u5c55\u653e\u5728\u54c1\u724c\u7684\u9996\u4f4d\u3002\u4ed6\u6700\u8fd1\u6350\u51fa\u4e86\u4ef7\u503c30\u4ebf\u7f8e\u5143\u7684\u516c\u53f8\u6301\u6709\u6743\uff0c\u8be5\u516c\u53f8\u4e8e2022\u5e749\u670814\u65e5\u5ba3\u5e03\u4eca\u540ePatagonia\u7684\u6240\u6709\u5229\u6da6\uff0c\u6bcf\u5e74\u7ea61\u4ebf\u7f8e\u5143\uff0c\u5c06\u7528\u4e8e\u8d44\u52a9\u5e94\u5bf9\u6c14\u5019\u53d8\u5316\u548c\u63a8\u8fdb\u8352\u91ce\u4fdd\u62a4\u7684\u5de5\u4f5c\u3002\u4e24\u8005\u90fd\u8bc1\u660e\u4ed6\u5bf9ESG\u7684\u8ffd\u6c42\u662f\u4ee5\u76ee\u7684\u4e3a\u5bfc\u5411\uff0c\u5e76\u80fd\u591f\u521b\u9020\u51fa\u6bd4\u90a3\u4e9b\u53ea\u54cd\u5e94\u793e\u4f1a\u53f7\u53ec\u6216\u53ea\u4e3a\u6ee1\u8db3\u76d1\u7ba1\u8981\u6c42\u800c\u505a\u7684\u4e8b\u60c5\uff0c\u5e26\u6765\u66f4\u5927\u7684\u5f71\u54cd\u3002<\/p>\n

 <\/p>\n

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