{"id":165645,"date":"2022-04-13T09:00:26","date_gmt":"2022-04-13T01:00:26","guid":{"rendered":"https:\/\/www.hkubs.hku.hk\/?post_type=thought-leadership&#038;p=165645"},"modified":"2023-12-15T20:23:18","modified_gmt":"2023-12-15T12:23:18","slug":"to-inspire-and-be-inspired-dr-tingting-fan","status":"publish","type":"thought-leadership","link":"https:\/\/www.hkubs.hku.hk\/sc\/research\/thought-leadership\/global-scholars\/to-inspire-and-be-inspired-dr-tingting-fan\/","title":{"rendered":"\u6559\u5b66\u548c\u7814\u7a76\u5c31\u662f\u4e92\u76f8\u542f\u53d1\u7684\u8fc7\u7a0b \u2013 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influence<span>\uff09\u5982\u4f55\u5f71\u54cd\u4f17\u7b79\u8ba1\u5212\u7684\u6210\u8d25\u3002\u5728\u8fd9\u4e2a\u4e3a\u671f\u4e09\u5e74\u7684\u7814\u7a76\u4e2d\uff0c\u8303\u535a\u58eb\u4e0e\u6765\u81ea\u4ee5\u8272\u5217<\/span>Tel Aviv<span>\u5927\u5b66\u7684 <\/span><strong>Yael Steinhart<span>\u6559\u6388<\/span><\/strong><span>\u548c\u6765\u81ea\u9999\u6e2f\u4e2d\u6587\u5927\u5b66\u7684<strong>\u9ad8\u857e\u857e\u6559\u6388<\/strong>\u643a\u624b\u5408\u4f5c\u3002\u5979\u4eec\u5229\u7528\u4e2d\u56fd\u67d0\u5927\u578b\u4f17\u7b79\u5e73\u53f0\u7684\u5927\u6570\u636e\uff0c\u7528\u6a21\u578b\u7814\u7a76\u4f17\u7b79\u9879\u76ee\u6210\u529f\u7684\u56e0\u7d20\uff0c\u540c\u65f6\u8bbe\u8ba1<\/span>4<span>\u4e2a\u7ebf\u4e0a\u5b9e\u9a8c\uff0c\u5229\u7528\u4e0d\u540c\u7684\u7814\u7a76\u65b9\u6cd5\uff0c\u4ee4\u8bba\u6587\u7684\u53d1\u73b0\u66f4\u52a0\u4e25\u8c28\u3002<\/span><\/p>\n<p>\u4f20\u7edf\u667a\u6167\u9f13\u52b1\u4f01\u4e1a\u5bb6\u5148\u4ece\u4eb2\u53cb\u8eab\u4e0a\u53d6\u5f97\u521b\u59cb\u8d44\u91d1\uff0c\u4f46\u8303\u535a\u58eb\u7684\u7814\u7a76\u663e\u793a\uff0c\u7531\u4e8e\u4f17\u7b79\u7f51\u7ad9\u662f\u9762\u5411\u6240\u6709\u4eba\u7684\uff0c\u5982\u679c\u521b\u59cb\u8d44\u91d1\u8fc7\u4e8e\u4e30\u539a\uff0c\u53ef\u80fd\u4f1a\u5f71\u54cd\u540e\u7eed\u6295\u8d44\u8005\u5bf9\u4f17\u7b79\u9879\u76ee\u7684\u8bc4\u4f30\uff0c\u5bfc\u81f4\u6700\u7ec8\u4f17\u7b79\u7684\u6210\u679c\u5dee\u5f3a\u4eba\u610f\u3002\u300c\u6211\u4eec\u53d1\u73b0\uff0c\u6d88\u8d39\u8005\u4f1a\u4ed4\u7ec6\u5ba1\u89c6\u521b\u59cb\u8d44\u91d1\uff0c\u5982\u679c\u521b\u59cb\u8d44\u91d1\u4e3b\u8981\u6765\u81ea\u51e0\u7b14\u5927\u989d\u6295\u8d44\uff0c\u6d88\u8d39\u8005\u66f4\u4f1a\u8ba4\u4e3a\u8fd9\u4e9b\u6295\u8d44\u6765\u81ea\u4e8e\u4f01\u4e1a\u5bb6\u7684\u4eb2\u670b\u597d\u53cb\uff0c\u800c\u975e\u53cd\u6620\u8be5\u4f17\u7b79\u9879\u76ee\u7684\u4ef7\u503c\uff0c\u56e0\u6b64\u6d88\u8d39\u8005\u4e0d\u613f\u610f\u6350\u94b1\u3002\u76f8\u53cd\uff0c\u5bf9\u4e8e\u90a3\u4e9b\u521d\u671f\u4ec5\u7b79\u5f97\u5c0f\u989d\u6350\u6b3e\u7684\u4f17\u7b79\u9879\u76ee\uff0c\u6d88\u8d39\u8005\u5219\u66f4\u52a0\u613f\u610f\u63d0\u4f9b\u8d44\u91d1\u6350\u8d60\u3002\u6211\u76f8\u4fe1\u6211\u4eec\u7684\u7814\u7a76\u6210\u679c\u80fd\u4e3a\u6709\u610f\u900f\u8fc7\u4f17\u7b79\u83b7\u53d6\u8d44\u91d1\u7684\u4f01\u4e1a\u5bb6\u4eec\u63d0\u4f9b\u5b9d\u8d35\u7684\u610f\u89c1\uff0c\u5e2e\u52a9\u4ed6\u4eec\u8bbe\u8ba1\u66f4\u9002\u5408\u81ea\u5df1\u7684\u4f17\u7b79\u7b56\u7565\u3002\u300d\u8303\u535a\u58eb\u8bf4\u3002<\/p>\n<p>\u8303\u535a\u58eb\u7684\u8fd9\u7bc7\u8bba\u6587\uff0c\u7814\u7a76\u793e\u4f1a\u5f71\u54cd\u5982\u4f55\u5de6\u53f3\u4f17\u7b79\u8ba1\u5212\u7684\u6210\u8d25\uff0c\u5176\u53d1\u73b0\u548c\u6210\u679c\u5747\u5907\u53d7\u5b66\u754c\u80af\u5b9a\u3002\u8303\u535a\u58eb\u5f88\u5e86\u5e78\u56e2\u961f\u80fd\u83b7\u5f97\u72ec\u7279\u7684\u6570\u636e\uff0c\u6bd4\u5982\u4f17\u7b79\u53d1\u8d77\u4eba\u4e0e\u6350\u6b3e\u4eba\u4e4b\u95f4\u7684\u5173\u7cfb\u7b49\u3002\u8fd9\u4e9b\u6570\u636e\u5927\u5927\u5e2e\u52a9\u4e86\u4ed6\u4eec\u5728\u540c\u7c7b\u578b\u7684\u7814\u7a76\u4e2d\u8131\u9896\u800c\u51fa\u3002\u6b64\u5916\uff0c\u5979\u8ba4\u4e3a\u56e2\u961f\u6210\u5458\u7684\u591a\u5143\u5316\u4e5f\u662f\u6210\u529f\u7684\u56e0\u7d20\u4e4b\u4e00\u3002\u8303\u535a\u58eb\u6307\u5979\u5728\u5927\u6570\u636e\u548c\u6a21\u578b\u65b9\u9762\u7684\u4e13\u957f\uff0c\u4e0e\u53e6\u5916\u4e24\u4f4d\u6559\u6388\u5728\u6d88\u8d39\u8005\u884c\u4e3a\u7814\u7a76\u4e0a\u7684\u4e13\u957f\uff0c\u4f7f\u5f97\u56e2\u961f\u53ef\u4ee5\u7528\u4e0d\u540c\u7684\u7814\u7a76\u65b9\u6cd5\u6df1\u5165\u63a2\u7d22\u3002\u8303\u535a\u58eb\u89e3\u91ca\uff1a\u300c\u7531\u4e8e\u6211\u4eec\u7684\u6280\u80fd\u548c\u4e13\u957f\u4e0d\u540c\uff0c\u6211\u4eec\u80fd\u591f\u4ece\u591a\u89d2\u5ea6\u5206\u6790\u7814\u7a76\u6570\u636e\uff0c\u5e76\u4ee5\u4e25\u8c28\u7684\u65b9\u6cd5\u89e3\u51b3\u95ee\u9898\u3002\u300d\u8bba\u6587\u520a\u767b\u4e8e\u56fd\u9645\u77e5\u540d\u7684<a href=\"https:\/\/academic.oup.com\/jcr\/article-abstract\/47\/4\/544\/5815563?redirectedFrom=fulltext\"><strong>\u6d88\u8d39\u8005\u7814\u7a76\u6742\u5fd7<\/strong><strong> (Journal of Consumer Research)<\/strong> <\/a><span>\u548c <strong>\u54c8\u4f5b\u5546\u4e1a\u8bc4\u8bba<\/strong><\/span><strong> (Harvard Business Review)<\/strong><span>\uff0c\u4ea6\u88ab\u534e\u5c14\u8857\u65e5\u62a5\u548c\u9999\u6e2f\u7684\u5927\u516c\u62a5\uff0c\u660e\u62a5\u7b49\u4e13\u680f\u62a5\u9053\u3002<\/span><\/p>\n<p>\u8303\u535a\u58eb\u5728\u52a0\u5165\u9999\u6e2f\u5927\u5b66\u540e\uff0c\u5979\u5c06\u4f1a\u7ee7\u7eed\u548c\u8fd9\u4e2a\u7814\u7a76\u56e2\u961f\u4e00\u8d77\u6311\u6218\u53e6\u4e00\u4e2a\u9ad8\u5cf0 \u2013 <span>\u7814\u7a76\u4ee4\u6e38\u620f\u76f4\u64ad\u4e3b\u6210\u529f\u7684\u8981\u7d20\u3002\u300c\u6211\u4eec\u7684\u7814\u7a76\u5bf9\u8c61\u662f<\/span> <strong>\u63a8\u8da3\uff08<\/strong><strong>Twitch<span>\uff09<\/span><\/strong>\uff0c\u5168\u7403\u6700\u5927\u7684\u6e38\u620f\u76f4\u64ad\u5e73\u53f0\u4e4b\u4e00\u3002\u6211\u4eec\u4f1a\u7814\u7a76\u8d85\u8fc7500<span>\u6bb5\u76f4\u64ad\u7247\u6bb5\uff0c\u5206\u6790\u5f53\u4e2d\u7684\u8bed\u97f3\u6863\u3001\u5f71\u97f3\u6570\u636e\u3001\u6587\u5b57\u6570\u636e\u7b49\u7b49\u3002\u300d\u8303\u535a\u58eb\u8bf4\u3002\u88ab\u95ee\u5230\u4e3a\u4ec0\u4e48\u5979\u4f1a\u9009\u62e9\u52a0\u5165\u6e2f\u5927\u7ecf\u7ba1\u5b66\u9662\u65f6\uff0c\u8303\u535a\u58eb\u544a\u8bc9\u6211\u4eec\uff0c\u5979\u4e00\u76f4\u5728\u5bfb\u627e\u4e00\u4e2a\u7406\u60f3\u7684\u5e73\u53f0\u62d3\u5c55\u4e8b\u4e1a\u3002\u300d\u5979\u8bf4\uff1a\u300c\u6e2f\u5927\u7ecf\u7ba1\u5b66\u9662\u7684\u5b66\u9662\u6587\u5316\u5728\u5b66\u754c\u4e2d\u4eab\u8d1f\u76db\u540d\uff0c\u7814\u7a76\u5458\u4e4b\u95f4\u4e50\u4e8e\u4e92\u76f8\u5e2e\u52a9\uff0c\u5c31\u50cf\u4e00\u4e2a\u5927\u5bb6\u5ead\u3002\u8fd9\u6837\u7684\u5de5\u4f5c\u73af\u5883\u6709\u5229\u4e8e\u521b\u9020\u77e5\u8bc6\u3002\u300d<\/span><\/p>\n<h5><strong>\u4e0e\u8d44\u6df1\u4ece\u4e1a\u5458\u4e92\u76f8\u5b66\u4e60<\/strong><\/h5>\n<p>\u8bbf\u95ee\u671f\u95f4\uff0c\u8303\u535a\u58eb\u544a\u8bc9\u6211\u4eec\u5979\u521a\u5b8c\u6210\u5de5\u5546\u7ba1\u7406\u5b66\u7855\u58eb\u8bfe\u7a0b\uff08MBA<span>\uff09\u7684\u6559\u5b66\u5de5\u4f5c\u3002\u5979\u8ba4\u4e3a\u6559\u5bfc\u8d44\u6df1\u7684\u4ece\u4e1a\u5458\u662f\u4e00\u4ef6\u5f88\u6709\u6311\u6218\u6027\u7684\u5de5\u4f5c\uff0c\u6545\u5979\u5fc5\u987b\u786e\u4fdd\u5979\u4f20\u6388\u5b66\u5458\u4eec\u7684\u77e5\u8bc6\u8981\u6709\u8da3\u4e14\u5bcc\u4e8e\u542f\u53d1\u3002\u8303\u535a\u58eb\u76f8\u4fe1\u5728\u8fd9\u4e2a\u65e5\u65b0\u6708\u5f02\u7684\u4e16\u754c\uff0c\u53ea\u6709\u900f\u8fc7\u7ec8\u8eab\u5b66\u4e60\u624d\u80fd\u4e0e\u65f6\u5e76\u8fdb\uff0c\u6545\u5e08\u957f\u6709\u4e49\u52a1\u4ee4\u5b66\u751f\u7231\u4e0a\u5b66\u4e60\u3002\u300c\u5e02\u573a\u5b66\u7684\u77e5\u8bc6\u662f\u6709\u8da3\u7684\uff0c\u5176\u5b66\u672f\u7406\u8bba\u4ea6\u80fd\u5e94\u7528\u5728\u5404\u5f0f\u5404\u6837\u7684\u793e\u4f1a\u73b0\u8c61\u548c\u5546\u4e1a\u6848\u4f8b\u3002\u900f\u8fc7\u9f13\u52b1\u5b66\u5458\u7528\u5e02\u573a\u5b66\u7684\u773c\u5149\u770b\u5f85\u4e30\u5bcc\u591a\u5f69\u7684\u4e16\u754c\uff0c\u4ece\u7535\u5f71\u5230\u97f3\u4e50\uff0c\u4ece\u6bd2\u54c1\u5230\u8d4c\u535a\uff0c\u6211\u5e0c\u671b\u4ed6\u4eec\u80fd\u660e\u767d\uff0c\u5e02\u573a\u5b66\u5e76\u4e0d\u53ea\u5c40\u9650\u4e8e\u5e7f\u544a\u548c\u63a8\u9500\u3002\u300d\u8303\u535a\u58eb\u8bf4\u3002<\/span><\/p>\n<p>\u4f5c\u4e3a\u4e00\u540d\u7814\u7a76\u5458\uff0c\u8303\u535a\u58eb\u76f8\u4fe1\u7814\u7a76\u548c\u6559\u5b66\u662f\u76f8\u8f85\u76f8\u6210\u7684\uff0c\u800c\u4ece\u4e8b\u7814\u7a76\u5de5\u4f5c\u4ea6\u5e2e\u52a9\u5979\u5728\u6559\u5b66\u4e0a\u66f4\u4e0a\u4e00\u5c42\u697c\u3002\u8303\u535a\u58eb\u6307\uff0c\u7814\u7a76\u5458\u9700\u8981\u5f00\u62d3\u773c\u754c\uff0c\u6df1\u5165\u601d\u8003\u5e76\u4ece\u591a\u89d2\u5ea6\u5206\u6790\u81ea\u5df1\u7684\u7814\u7a76\u4e13\u9898\uff0c\u800c\u8fd9\u80a1\u7279\u8d28\u5c06\u4f1a\u4ee4\u81ea\u5df1\u6210\u4e3a\u4e00\u4e2a\u699c\u6837\uff0c\u6559\u5bfc\u548c\u9f13\u52b1\u5b66\u751f\u4ee5\u81ea\u7531\u7684\u5934\u8111\uff0c\u4e25\u8c28\u7684\u65b9\u6cd5\u601d\u8003\u89e3\u51b3\u95ee\u9898\u3002\u300c\u867d\u7136\u6211\u662f\u4e00\u540d\u8001\u5e08\uff0c\u4f46\u6211\u65f6\u523b\u4e5f\u5728\u5b66\u4e60\u3002MBA<span>\u7684\u5b66\u751f\u4ece\u4e0d\u4ee4\u6211\u5931\u671b\uff0c\u751a\u81f3\u4ee4\u6211\u5927\u5f00\u773c\u754c\u3002\u4ed6\u4eec\u4e0d\u4f46\u62e5\u6709\u51fa\u8272\u7684\u5b9e\u52a1\u6280\u80fd\uff0c\u66f4\u62e5\u6709\u4e30\u5bcc\u7684\u6587\u5316\u77e5\u8bc6\u548c\u4eba\u751f\u7ecf\u9a8c\u3002\u4e0e\u4ed6\u4eec\u76f8\u5904\u5b8c\u5584\u4e86\u6211\u7684\u4e16\u754c\u89c2\uff0c\u4ea6\u5e2e\u52a9\u6211\u66f4\u6df1\u5165\u4e86\u89e3\u6211\u7684\u7814\u7a76\u5de5\u4f5c\u3002\u6211\u5f88\u611f\u8c22\u5b66\u9662\u7ed9\u6211\u4e00\u4e2a\u673a\u4f1a\u6267\u6559<\/span>MBA <span>\u8bfe\u7a0b\u3002\u300d \u8303\u535a\u58eb\u8bf4\u3002<\/span><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"tags":[],"class_list":["post-165645","thought-leadership","type-thought-leadership","status-publish","hentry","leadership-topic-categories-global-scholars-sc"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"\u6c42\u77e5\u82e5\u6e34\u7684\u8303\u4ead\u4ead\u535a\u58eb\u7acb\u5fd7\u4ee5\u5927\u6570\u636e\u548c\u6570\u7406\u6a21\u578b\u63a2\u7d22\u548c\u89e3\u91ca\u6d88\u8d39\u8005\u7684\u884c\u4e3a\u3002\u57282021\u5e7412\u6708\uff0c\u8303\u535a\u58eb\u52a0\u5165\u6211\u4eec\u5b66\u9662\u4efb\u804c\u5e02\u573a\u5b66\u9ad8\u7ea7\u8bb2\u5e08\u3002\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"google-site-verification\" 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