{"id":170706,"date":"2022-07-26T12:02:28","date_gmt":"2022-07-26T04:02:28","guid":{"rendered":"https:\/\/www.hkubs.hku.hk\/?post_type=media&#038;p=170706"},"modified":"2022-07-26T12:02:28","modified_gmt":"2022-07-26T04:02:28","slug":"international-macro-business-simulation-competition-2022","status":"publish","type":"hkubs-media","link":"https:\/\/www.hkubs.hku.hk\/sc\/media\/school-news\/international-macro-business-simulation-competition-2022\/","title":{"rendered":"International Macro Business Simulation Competition 2022"},"content":{"rendered":"<p><strong>Background:<\/strong><br \/>\nThe International Macro Business Simulation 2022 aims to provide students with the edge to broaden their business acumen, critical thinking and competitiveness in the community through the experiential learning experience of Business Management Simulation.<\/p>\n<p>The competition consisted of four rounds. Participating teams were required to go through a month-long Bootcamp on learning the Macro Business Simulation (MBS) system. Students participated in virtual business cases and ran their own &#8220;company&#8221; through the system. It challenged participating teams with the understanding of how different indicators react to different decisions and allowed students to evaluate different aspects like inflation rate, growth rate, interest rates, and also the effect of marketing, R&amp;D investment, etc. Each team had to balance its revenues, profits and expenditures to gain the highest NPV in the competition.<\/p>\n<p>The top 2 teams who achieved the highest scores through 4 rounds of the simulation game were given the opportunity to present their business strategy to the panel of judges on June 11, 2022. Three winners were chosen after the presentation.<\/p>\n<p><strong>Website \/ Image URL:<\/strong><br \/>\n<a href=\"https:\/\/icetech-hk.com\/competitions\/mbs-ecase-competition-hong-kong-2022\/\">https:\/\/icetech-hk.com\/competitions\/mbs-ecase-competition-hong-kong-2022\/<\/a><\/p>\n<p><strong>Award(s):<\/strong><br \/>\nThe Champion<\/p>\n<p><strong>Faculty Advisor:<\/strong><br \/>\nDr. Buehlmaier<\/p>\n<p><strong>Awardee(s):<\/strong><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-170691 size-large\" src=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-1-1024x683.jpg\" alt=\"\" width=\"1024\" height=\"683\" srcset=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-1-1024x683.jpg 1024w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-1-300x200.jpg 300w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-1-768x512.jpg 768w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-1-1536x1024.jpg 1536w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-1-2048x1365.jpg 2048w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-1-330x220.jpg 330w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-170694 size-large\" src=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-2-1024x683.jpg\" alt=\"\" width=\"1024\" height=\"683\" srcset=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-2-1024x683.jpg 1024w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-2-300x200.jpg 300w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-2-768x512.jpg 768w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-2-1536x1024.jpg 1536w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-2-2048x1365.jpg 2048w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/International-Macro-Business-Simulation-Competition-2022_group-photo-2-330x220.jpg 330w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><u>Team name: tipSEA<\/u><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-170685 size-medium\" src=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Arthur-Yu-Er-Han-233x300.jpg\" alt=\"\" width=\"233\" height=\"300\" srcset=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Arthur-Yu-Er-Han-233x300.jpg 233w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Arthur-Yu-Er-Han.jpg 413w\" sizes=\"(max-width: 233px) 100vw, 233px\" \/><\/p>\n<p>Mr. Yu Er Han Arthur, BBA(IBGM), Year 1<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-170688 size-medium\" src=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Brianna-Izellah-Pajarillo-Madera-228x300.jpg\" alt=\"\" width=\"228\" height=\"300\" srcset=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Brianna-Izellah-Pajarillo-Madera-228x300.jpg 228w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Brianna-Izellah-Pajarillo-Madera.jpg 722w\" sizes=\"(max-width: 228px) 100vw, 228px\" \/><\/p>\n<p>Miss Madera Brianna Izellah Pajarillo, BBA(IBGM), Year 2<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-170697 size-medium\" src=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Karine-Pangestu-225x300.jpg\" alt=\"\" width=\"225\" height=\"300\" srcset=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Karine-Pangestu-225x300.jpg 225w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Karine-Pangestu-768x1024.jpg 768w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Karine-Pangestu-1152x1536.jpg 1152w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Karine-Pangestu.jpg 1536w\" sizes=\"(max-width: 225px) 100vw, 225px\" \/><\/p>\n<p>Miss Karine Pangestu, BBA(IBGM), Year 1<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-170700 \" src=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Mavis-Fu-Hiu-Yan-246x300.jpg\" alt=\"\" width=\"221\" height=\"270\" srcset=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Mavis-Fu-Hiu-Yan-246x300.jpg 246w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Mavis-Fu-Hiu-Yan-839x1024.jpg 839w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Mavis-Fu-Hiu-Yan-768x937.jpg 768w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Mavis-Fu-Hiu-Yan.jpg 844w\" sizes=\"(max-width: 221px) 100vw, 221px\" \/><\/p>\n<p>Miss Fu Hiu Yan Mavis, BBA(IBGM), Year 1<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-170703 \" src=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Regan-Fung-225x300.jpg\" alt=\"\" width=\"213\" height=\"284\" srcset=\"https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Regan-Fung-225x300.jpg 225w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Regan-Fung-768x1024.jpg 768w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Regan-Fung-1152x1536.jpg 1152w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Regan-Fung-1536x2048.jpg 1536w, https:\/\/www.hkubs.hku.hk\/wp-content\/uploads\/2022\/07\/Regan-Fung-scaled.jpg 1920w\" sizes=\"(max-width: 213px) 100vw, 213px\" \/><\/p>\n<p>Miss Fung Regan, BBA(IBGM), Year 1<\/p>\n<p><strong>Students Sharing:<\/strong><br \/>\n\u201cThis macro business simulation competition has been a fun and enriching experience. From revenue forecasting to production &amp; financial planning, it enriched our team with a taste of the real business world through the practical considerations we had done in the simulation. Besides the business simulation, one of the highlights of this wonderful experience was the team\u2019s ability to present and justify our decision making to the judges and it was key to winning this competition. This fruitful experience has broadened my business horizons and nourished my technical knowledge and soft skills.\u201d<br \/>\n<em>(by Yu Er Han Arthur)<\/em><\/p>\n<p>\u201cThe competition was overall very insightful and interactive. My team and I learned a lot about business analysis through modeling and fundamental concepts about the success of a business. We were also pleasantly surprised when we found out that we won the competition!\u201d<br \/>\n<em>(by Madera Brianna Izellah Pajarillo)<\/em><\/p>\n<p>\u201cThis was my very first macro business simulation, so to be expected there was a steep learning curve throughout the process. Fortunately, the competition offered boot camps and practice sessions, and along with my patient teammates, I acquired and developed technical skills that benefited me in an actual workplace scenario. Having to forecast and predict future scenarios and make decisions based on competitors and market analysis, as well as taking into consideration a multitude of factors like interest rate and conversion rates, was a new but exciting process to learn. I encourage students with the passion and patience to sign up for this memorable experience!\u201d<br \/>\n<em>(by Karine Pangestu)<\/em><\/p>\n<p>\u201cThe competition was definitely different from past case competition&#8217;s I have joined, requiring students to quantitatively evaluate, analyse and calculate the spending for each aspect of the business. After each round, it was important for all team members to come together and discuss the changes that came from our past decisions and alter the strategy in order to attain the best results according to the criteria in which the competition was marked off. Overall, it was really insightful as a comprehensive yet brief overview of the different departments and their roles within a business.\u201d<br \/>\n<em>(by Fu Hiu Yan Mavis)<\/em><\/p>\n<p>\u201cOur team did not expect to win, so we were all very surprised when the judges announced our team as the winner! We believe this was only possible because of our strong understanding of how businesses work, fascination with modelling and amazing teamwork.\u201d<br \/>\n<em>(by Fung Regan)<\/em><\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"class_list":["post-170706","hkubs-media","type-hkubs-media","status-publish","hentry","media-categories-school-news-sc","media-topic-categories-achievement-sc"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Background: The International Macro Business Simulation 2022 aims to provide students with the edge to broaden their business acumen, critical thinking and competitiveness in the community through the experiential learning experience of Business Management Simulation. The competition consisted of four rounds. 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