{"id":1792,"date":"2024-05-06T15:48:32","date_gmt":"2024-05-06T07:48:32","guid":{"rendered":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/?p=1792"},"modified":"2024-05-06T15:53:28","modified_gmt":"2024-05-06T07:53:28","slug":"prof-junhong-chu","status":"publish","type":"post","link":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/prof-junhong-chu\/","title":{"rendered":"Prof. Junhong Chu"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1792\" class=\"elementor elementor-1792\">\n\t\t\t\t<div class=\"has_eae_slider elementor-element elementor-element-df41335 e-flex e-con-boxed e-con e-parent\" data-id=\"df41335\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-b87afca e-con-full e-flex e-con e-child\" data-id=\"b87afca\" data-element_type=\"container\">\n\t\t<div 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srcset=\"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-content\/uploads\/2024\/05\/Junhong_Chu.jpg 1000w, https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-content\/uploads\/2024\/05\/Junhong_Chu-300x300.jpg 300w, https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-content\/uploads\/2024\/05\/Junhong_Chu-150x150.jpg 150w, https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-content\/uploads\/2024\/05\/Junhong_Chu-768x768.jpg 768w, https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-content\/uploads\/2024\/05\/Junhong_Chu-200x200.jpg 200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-60b073e e-con-full e-flex e-con e-child\" data-id=\"60b073e\" data-element_type=\"container\">\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-ce8b47d animated-slow e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"ce8b47d\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInDown&quot;,&quot;animation_delay&quot;:1500}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a56eea9 elementor-widget elementor-widget-text-editor\" data-id=\"a56eea9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Prof. Junhong Chu<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d496140 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"d496140\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-divider{--divider-border-style:none;--divider-border-width:1px;--divider-color:#0c0d0e;--divider-icon-size:20px;--divider-element-spacing:10px;--divider-pattern-height:24px;--divider-pattern-size:20px;--divider-pattern-url:none;--divider-pattern-repeat:repeat-x}.elementor-widget-divider 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.elementor-divider-separator,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:after,.elementor-widget-divider--separator-type-pattern:not(.elementor-widget-divider--view-line) .elementor-divider-separator:before,.elementor-widget-divider--separator-type-pattern:not([class*=elementor-widget-divider--view]) .elementor-divider-separator{width:100%;min-height:var(--divider-pattern-height);-webkit-mask-size:var(--divider-pattern-size) 100%;mask-size:var(--divider-pattern-size) 100%;-webkit-mask-repeat:var(--divider-pattern-repeat);mask-repeat:var(--divider-pattern-repeat);background-color:var(--divider-color);-webkit-mask-image:var(--divider-pattern-url);mask-image:var(--divider-pattern-url)}.elementor-widget-divider--no-spacing{--divider-pattern-size:auto}.elementor-widget-divider--bg-round{--divider-pattern-repeat:round}.rtl .elementor-widget-divider .elementor-divider__text{direction:rtl}.e-con-inner>.elementor-widget-divider,.e-con>.elementor-widget-divider{width:var(--container-widget-width,100%);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86d2793 elementor-widget elementor-widget-text-editor\" data-id=\"86d2793\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Associate Director<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-e17cdb7 animated-slow e-flex e-con-boxed elementor-invisible e-con e-child\" data-id=\"e17cdb7\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeInUp&quot;,&quot;animation_delay&quot;:2000}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-18b8e25 elementor-widget elementor-widget-text-editor\" data-id=\"18b8e25\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Junhong Chu is a professor of marketing at the University of Hong Kong (HKU). Before joining HKU, she worked at the NUS Business School as a dean\u2019s chair and a tenured associate professor of marketing and earlier at Peking University as an associate professor of economics. Professor Chu has also visited Harvard University as a research fellow and the University of Michigan as an associate professor.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ab01c2 elementor-widget elementor-widget-text-editor\" data-id=\"1ab01c2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Professor Chu is an empirical modeler, works on big data, and does quantitative research in marketing and industrial organization. Her research interests include platform markets and the sharing economy, e-commerce, social media, P2P markets, and distribution channels. She applies both the classical and Bayesian approach to study firm competition and consumer behavior.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74658f5 elementor-widget elementor-widget-text-editor\" data-id=\"74658f5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Professor Chu\u2019s research has been published in leading academic journals such as Marketing Science, Journal of Marketing Research, Management Science, Journal of Marketing, Proceedings of the National Academy of Sciences (PNAS), Nature Human Behaviour, Population and Development Review, and Demography. She was an MSI (Marketing Science Institute) 2011 Young Scholar and has also won several research awards.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76ec646 elementor-widget elementor-widget-text-editor\" data-id=\"76ec646\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Professor Chu earned a BA in economics and a PhD in Law (Demography) from Peking University, and an MBA and PhD in Business Administration (Marketing) from the University of Chicago.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-611980d e-flex e-con-boxed e-con e-child\" data-id=\"611980d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-27ca004 animated-slow wts-eae-advance-button-icon-view-default icon-align-before elementor-invisible elementor-widget elementor-widget-eae-advance-button\" data-id=\"27ca004\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:2500}\" data-widget_type=\"eae-advance-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n\n    <div class=\"eae-advance-button\">\n        <a  class=\" eae-button\" href=\"https:\/\/www.chujunhong.com\/\" target=\"_blank\"> \n         <span class=\"eae-advance-button-title\">\n                <i class=\"fas fa-external-link-square-alt\"><\/i>\t\t\t\t  <span class=\"eae-button-title-text\" >\n\t\t\t\t\tPersonal\t\t\t\t  <\/span> \t\t\t\t\n\t\t\t\t  \n\t\t\t\t            <\/span>\n\t\t\t\t\t            <span class=\"eae-advance-button-separator-row\"><\/span>\n\t\t\t<span class=\"eae-advance-button-separator-col\"><\/span> \n\t\t\t            <span class=\"eae-advance-button-description\">\n                 \t\t\t\t\t    Webpage\t\t\t\t\t\t            <\/span>\n        <\/a>\n    <\/div> \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ae4557 animated-slow elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile wts-eae-advance-button-icon-view-default icon-align-before elementor-invisible elementor-widget elementor-widget-eae-advance-button\" data-id=\"1ae4557\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;_animation_delay&quot;:3000}\" data-widget_type=\"eae-advance-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n\n    <div class=\"eae-advance-button\">\n        <a  class=\" eae-button\" href=\"https:\/\/hk.linkedin.com\/in\/guojun-he-bbb40346\" target=\"_blank\"> \n         <span class=\"eae-advance-button-title\">\n                <i class=\"fab fa-linkedin\"><\/i>\t\t\t\t  <span class=\"eae-button-title-text\" >\n\t\t\t\t\tLinkedin\t\t\t\t  <\/span> \t\t\t\t\n\t\t\t\t  \n\t\t\t\t            <\/span>\n\t\t\t\t\t            <span class=\"eae-advance-button-description\">\n                             <\/span>\n        <\/a>\n    <\/div> \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Prof. Junhong Chu Associate Director Junhong Chu is a professor of marketing at the University of Hong Kong (HKU). Before joining HKU, she worked at the NUS Business School as a dean\u2019s chair and a tenured associate professor of marketing and earlier at Peking University as an associate professor of economics. Professor Chu has also [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[24],"tags":[],"post_folder":[26],"class_list":["post-1792","post","type-post","status-publish","format-standard","hentry","category-people"],"_links":{"self":[{"href":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-json\/wp\/v2\/posts\/1792"}],"collection":[{"href":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-json\/wp\/v2\/comments?post=1792"}],"version-history":[{"count":4,"href":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-json\/wp\/v2\/posts\/1792\/revisions"}],"predecessor-version":[{"id":1799,"href":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-json\/wp\/v2\/posts\/1792\/revisions\/1799"}],"wp:attachment":[{"href":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-json\/wp\/v2\/media?parent=1792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-json\/wp\/v2\/categories?post=1792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-json\/wp\/v2\/tags?post=1792"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/www.hkubs.hku.hk\/eventsite\/hkujcesgri\/wp-json\/wp\/v2\/post_folder?post=1792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}